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Marchionne: Midsize pickup still not in the cards; Ram 1500, Jeep Wrangler could use aluminum

During the Fiat-Chrysler briefings on Tuesday, Reid Bigland, head of Ram Trucks, outlined the new product plans for his brand, including confirmation that an all-new light-duty Ram 1500 will launch in 2017. From there, discussions spun off in two directions, with the main questions being: will Ram build a midsize pickup? And, following Ford's move to extensively use aluminum in its new 2015 F-150, will Chrysler be using this weight-saving material for the next round of its fullsize truck, as well?
"I think there is room for a Ram 1000," Fiat-Chrysler CEO Sergio Marchionne (pictured above) told members of the media, saying this is a conversation the automaker has been having internally for several years now. "We've tried this ... we've actually taken it to clinics," Marchionne stated, adding that the "response has been lukewarm."
"I have better use of aluminum in this house than a pickup truck." - Sergio Marchionne

Pickup prices rising at 2x industry average

We've said it before, but bears repeating: Pickup trucks are the financial engines of America's automakers. Good thing, then, that the segment is in rude health - in fact, Automotive News is suggesting that pickup truck sales are arguably healthier than they were pre-recession, even though the segment's volume is still significantly down from where it was before the bottom fell out of the US economy. That's because per-unit profits on full-size trucks are skyrocketing, outpacing the industry's average price increases by more than double since 2005. According to data from Edmunds, the average transaction price of a full-size pickup is now $39,915 - a heady increase over the $31,059 average price in 2005 - a gain of over 8 percent after inflation is factored in.
Just how important are trucks to automakers' bottom lines? Automotive News quotes a Morgan Stanley analyst as saying the Ford F-Series is responsible for 90 percent of the company's 2012 profits, and General Motors isn't far behind, with the Chevrolet Silverado and GMC Sierra twins chipping in about two-thirds of the automaker's earnings.
Automotive News points out that Detroit's automakers now have the money to invest in modernizing their full-size truck offerings, in part because they don't have the same overhead and legacy costs that pushed General Motors and Chrysler into bankruptcy. Certainly, the pickup segment has seen a lot of innovations as of late, including turbocharged V6s, coil-spring rear suspensions and active aero. Those improvements in important areas like fuel economy and ride comfort have given existing pickup buyers new reasons to upgrade. In addition, automakers are piling on the tech and luxury goodies, creating more and more high-content, high-profit models like the Ford F-150 King Ranch, Ram 1500 Laramie Longhorn and Chevrolet Silverado High Country (shown).

Chrysler Pacifica owners report sudden power loss; FCA can’t figure out why

More than 50 owners of the Chrysler Pacifica minivan have filed complaints with the National Highway Traffic Safety Administration, alleging that the vehicle has suddenly lost power while on the road, posing a serious safety risk to owners. The New York Times reports that other Pacifica owners have described similar incidents on a Pacifica online chat forum and on Facebook. The problem seems to be affecting a small fraction of the more than 156,000 Pacificas sold since the minivan was introduced in 2016. No crashes or injuries have been linked to the problem, and dealers have been unable to replicate the issue on affected vehicles they have examined. Fiat Chrysler says it's looking into the problem but hasn't been able to identify the source. FCA spokesman Eric Mayne told the Times the company "is unaware of any injuries by accidents associated with these complaints" but takes customer concerns seriously. He said there was no indication that airbags or seatbelt tension were compromised by the issue. The Pacifica's airbags remain operational even when the vehicle loses power.Search for recall news on our hub. Try Autoblog's Car Finder to search for your next new vehicle. One owner, Adam Cohen, of Leesburg, Va., said his 2017 Pacifica shut down twice while his wife was driving it. He's been discussing the issue with Chrysler engineers and quality officials in recent weeks and even wrote to FCA Chief Executive Sergio Marchionne. "They want to put a data recorder on my Pacifica and have me take it back and drive it around," he told the Times. "I told them they should drive it themselves and wait for it to happen. I don't want my family to be their test dummies. And that's where it stands. We're at a deadlock."Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery 2017 Chrysler Pacifica: First Drive View 35 Photos Image Credit: Christopher McGraw / Autoblog Auto News Chrysler Driving Safety Minivan/Van new york times