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Honda poised for growth, Detroit to hold steady, Car Wars study says

The automotive industry is expected to keep booming in the US over the next several years, but the train might start running out of steam in the long term, according to 2015's Car Wars report from Bank of America Merrill Lynch analyst John Murphy. The forecast focuses on changes between the 2016 and 2019 model years, and the latest trends appear similar in some cases to the past predictions. Sales are expected to keep growing and reach a peak of 20 million in 2018, according to the Detroit Free Press. The expansion is projected to come from a quick pace of vehicle launches, with an average of 48 introductions a year – 26 percent more than in 1996. Crossovers are expected to make up a third of these, maintaining their strong popularity. However, Murphy predicts a decline, as well. By 2025, total sales could fall to around 15 million units. As of May 2015, the seasonally adjusted annual rate for this year stands at 17.71 million. Like last year, Honda is predicted to be a big winner in the future thanks to products like the next-gen Civic. "Honda should be the biggest market share gainer," Murphy said when presenting the report, according to Free Press. Meanwhile, in a situation similar to Car Wars from 2012, a lack of many new vehicles is expected to cause a drop for Hyundai, Kia, and Nissan. Based on this forecast, Ford, General Motors, and FCA US will all generally maintain market share for the coming years. The report does make some future product predictions, though. The next Chevrolet Silverado and GMC Sierra might come in 2019, which is earlier than expected. Also, Lincoln could get a Mustang-based coupe for 2017, a compact sedan for 2018 and an Explorer-based model in 2019, according to the Free Press. Related Video: News Source: The Detroit Free PressImage Credit: Nam Y. Huh / AP Photo Earnings/Financials Chrysler Fiat Ford GM Honda Lincoln Car Buying fca us

Marchionne blames design 'dummies' for poor Chrysler 200 reception

I like the new Chrysler 200. In fact, we have one in the office this week, and every time I see it outside, I think to myself, "That's a really good looking car." But truly good automotive design allows form to perfectly blend with function, and that's where the 200 falls short – so short, in fact, that Chrysler's midsize sedan has yet to earn a full recommendation from the folks at Consumer Reports. The problem? That slick roof design. During an interview at the Detroit Auto Show this month, Fiat-Chrysler CEO Sergio Marchionne said the 200's rear roofline compromised ingress and egress from the rear seats, and that's why CR can't fully recommend it. "The 200 failed because somebody thought that the rear-seat entry point inside the 200 – which is our fault, by the way – is not up to snuff," Marchionne said to Automotive News. Marchionne went on to say that FCA's designers copied the roofline of the Hyundai Sonata, which "has the same problem." He continued, "We didn't copy the car, we copied the entry point to the rear seat. Dummies. I acknowledge it." Harsh words, but Marchionne isn't alone in his sentiments. FCA design boss Ralph Gilles tweeted today, "He is right, we might have gone too aggressively after aero. Which we achieved as it is best in class. No free lunch." So yes, the 200 looks good. But following this incident, perhaps a redesign will ditch that sloping roof for something that's a bit more functional. Related Video:

Chrysler 300 could become an electric sedan for 2026

Australian outlet Drive says it got eyes on "insider information" that revealed Chrysler has an electric sedan in development. As has been practice for the Pentastar since long before Stellantis, this Chrysler four-door would be the platform sibling of an electric Dodge sedan, the Dodge version to arrive sometime in 2024, the Chrysler variant about two years later. Nothing in the documents identified the EV sedan as a replacement for the 300, but Drive lays out a trail of circumstantial evidence that points to this conclusion. The documents say the vehicles will run 800-volt electrical architectures, thought to mean they'll also get the most powerful versions of Stellantis' new electric motors making anywhere from 201 to 443 horsepower. And because of that, Drive expects these products to use the STLA Large platform, the platform an electric 300 would sit on. Chrysler's working up a range of new products as part of the numerous brand resets Stellantis committed to. In January, Chrysler CEO Christine Feuell told Automotive News the coming portfolio "will include a number of brand-new products that don't exist today, but also products that are still playing in segments that we're in already," calling out the fact that Chrysler only plays in the large sedan and minivan segments. Then she said, "Our intention is to redefine products for those segments, and they're certainly going to be a vast departure from what's in market today."  The automaker's first EV is expected to be the Airflow, teased during the Stellantis EV day last summer before being debuted at CES in January. With Dodge already making a muscle car, turning that into a product for Chrysler seems like a no-brainer. Thing is, Drive's information and Feuell's comments could be applied to the Airflow. It's on the STLA Large platform, will pack two motors producing a combined 402 hp, and fit a battery capable of juicing a 400-mile range. As far as we can tell, Chrysler has never called it a crossover yet. Not that the nomenclature would matter anyway, since any model name with brand equity can be turned into any other kind of vehicle (see: Aspen, Blazer, Maverick, et al). The Airflow name on an EV makes a logical tie to the original Airflow produced from 1937 to 1940, that original car so named because of its aerodynamic features. But if the Airflow EV hit the market as the new 300, we couldn't say we hadn't seen that trick before.