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2019 Chrysler Pacifica Hybrid minivan gets sinister S package

If you prefer shuttling your kids and their juice boxes to soccer practices and piano recitals with a smaller carbon footprint, but you wanna look gangsta doing it, then has Chrysler got a minivan for you. Starting in July, the automaker will offer the murdered-out S Appearance Package on the Pacifica Hybrid, too, following its "wildly successful" debut in the gasoline combustion version last fall. The details appear to be mostly the same as on the gas versions. Buyers will get lots of exterior gloss black accents, including grille surrounds, eyebrow headlamp accents, and window and rear valance moldings. The front and rear Chrysler wing badges are likewise done in black, but the Hybrid version comes with a special teal insert to highlight its green bonafides. The "Pacifica," "S" and "eHybrid" badges also get the "Black Noise" finish. A black roof rack and 18-inch wheels with "Black Noise" finish are now standard. Inside, the S Appearance brings black seats with gray accents and the "S" logo, light gray stitching and black accents on the wheel, and light gray stitching and the imaginatively named Anodized Ice Cave bezels on the instrument panel and door trim. Everything else in the interior is as blacked-out as your hard-as-nails, tree-hugging soul. You can order the S Appearance Package on the 2019 Pacifica Hybrid models with any exterior paint color, not just black, starting next month, for $595. It'll arrive in showrooms in the fall. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery 2019 Chrysler Pacifica Hybrid S Appearance Package Image Credit: Fiat Chrysler Design/Style Green Chrysler Minivan/Van Electric Hybrid chrysler pacifica hybrid options package trim

Dodge Durango to stay classy with Ron Burgundy as spokesperson [w/video]

The upcoming 2014 Dodge Durango has a lot of things going for it, including its 290-horsepower V6 and 360-hp Hemi V8 engine options, an eight-speed automatic and aggressive looks. And now it will have Ron Burgundy, the fictional television news anchor played by comedian Will Ferrell, as a spokesperson, Adweek reports. He follows in the footsteps of other non-fictional Chrysler brand spokespeople such as Eminem, Clint Eastwood and the late Paul Harvey.
Though the star of 2004's Anchorman and the upcoming Anchorman 2 is wildly popular, we're not sure we see a Dodge spokesperson in Burgundy. (Please, no womanizing or scotchy, scotch, scotch before test test drives). But at this point there's no turning back: Chrysler's chief marketing officer Olivier Francois previewed three ad spots at the Association of National Advertisers (ANA) Masters of Marketing conference in Phoenix on Friday, and says Chrysler has already filmed 68(!) Durango ads with the fictional newsman.
According to Adweek, one of the ads previewed had Burgundy highlighting the SUV's glovebox size, and in another he compared its horsepower to a white horse standing next to him. Will this help Dodge Durango sales improve? We can only wait and see. In the meantime, feel free to share your thoughts in Comments, and check out the trailer for Anchorman 2 below.

Bob Dylan to star in Chrysler Super Bowl spot [w/videos]

Billboard reports that Bob Dylan will be working with Chrysler again, this time starring in a Super Bowl ad expected to showcase the company's new 200 sedan. The rock icon first tied up with the Chrysler Group late last year when a commercial for the new 2014 Jeep Cherokee used Dylan's unreleased cover of Blind Willie Johnson's "Motherless Children" for its soundtrack.
The last big-game commercial for the 200 used Eminem in 2011 to introduce us to the outgoing 200 and the tagline-turned-mini-movement, "Imported from Detroit." Since then, Clint Eastwood, Berry Gordy, Jr., and America's farmers have taken turns impressing us with Chrysler Group's wares. It isn't yet known what song will be used for the spot. Speaking of the coming ad, company CEO Sergio Marchionne said, "Someone made the comment to me that I had the right commercial in 2011 and the wrong car. I think we now have hopefully the right commercial and the right car."
It's not Dylan's first outing with a carmaker, having starred in a spot to promote the Cadillac Escalade in 2007. Nor will it be the only Dylan music we get during the Super Bowl, the singer having licensed a track that's used in a one-minute commercial for Chobani Greek yogurt.