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2015 Chrysler 200

For the last seven years, the Chrysler Sebring/200 has been a car that few people have managed to say anything good about. When you saw one on the road, it was probably silver and you probably assumed it was rented - especially if it was a convertible. In fact, this writer has never been in one. Ever. I've only watched them go by, trailed always by a roiling wake of invective and vituperation, a lone defender or two asserting meekly and in vain, "It's actually not that bad..."
With roughly 2.3-million units sold every year in the midsize sedan segment where the 200 lives, even tallying 125,476 sales in 2012 (when the 200 was the best-selling car in the Chrysler Group) was never going to be enough. This is the brand's volume offering and the entry point for new-car buyers before they move up to something like a full-size or a crossover. Chrysler's 2011 facelift and rebranding program was a pretty valiant attempt at putting lipstick on a Sebring, but the automaker needed to do a lot better, in every way to command more consideration, sales, respect and resale value - and everyone at The Pentastar knew it.
Enter the 2015 Chrysler 200. This is the sedan that "charts a new course for the Chrysler brand," from its hovering wing badge on the grille to the one billion dollars invested in the company's suburban Detroit Sterling Heights Assembly Plant, including more than doubling the number of quality control inspectors in the new quality assurance center.

Stellantis urges owners to fix Takata airbags after another fatality

Stellantis this morning is emphatically urging owners of older Dodge and Chrysler models equipped with recalled Takata airbags to park their cars until they can have recalls performed after the company on Friday confirmed a third fatality. The company's statement includes instructions for owners and follows this article in its entirety.  This comes just six weeks after the brands comprising the former FCA business unit urged customers to park their cars after two fatal incidents involving defective Takata airbags prompted Stellantis to issue a do-not-drive order for the 2005-2010 Dodge Charger, Magnum and Challenger, along with the Chrysler 300. The company is warning any customers who have not yet had their vehicles inspected in accordance with previous recall campaigns to park their cars until they are able to do so. This order covers more than 275,000 vehicles on the road.  No new recall has been initiated to address the faulty airbags as all of the vehicles in question are within the original population of the massive 2015 campaigns carried out by virtually every major automaker. Industry supplier Takata's airbag inflators have been identified as the cause of more than 30 fatalities when moisture caused them to explode rather than deploy normally in a collision.  Here is the full statement from Stellantis: December 19, 2022 , Auburn Hills, Mich. - FCA US LLC urges owners or custodians of certain older-model Dodge and Chrysler vehicles with unaddressed Takata driver-side air-bag recalls, to immediately stop driving them and contact the Company to obtain the required repair – free of charge. We strongly reiterate our previous warning, having confirmed a third Takata-related fatality involving this population of vehicles. They are equipped with Takata air-bag inflators whose chemical properties may deteriorate over time, particularly if exposed to hot, humid climates. Such conditions may cause the inflators to rupture on deployment, scattering razor-sharp debris capable of causing serious injury or death. “Time is a critical element here because the risk increases with each day these air-bag inflators go unreplaced,” said Tom McCarthy, global head of Technical Safety and Regulatory Compliance at Stellantis. “We have the parts, and the service is free.

Stellantis will give its brands 10 years to prove they deserve to live

Formed by the merger of PSA Peugeot-Citroen and Fiat-Chrysler Automobiles, Stellantis has 14 brands under its roof, a number that makes it one of the largest groups in the industry. Rumors claimed not every brand would survive, with Chrysler often earmarked to get axed, but the firm said it will give them all a chance to shine. "We're giving each (brand) a chance, giving each a time window of 10 years and giving funding for 10 years to do a core model strategy. The CEOs need to be clear in brand promise, customers, targets, and brand communications," announced Stellantis boss Carlos Tavares during the Financial Times' Future of the Car event. His comments confirm Chrysler fans and dealers don't need to worry about the future — at least not yet. And, against all odds, Lancia enthusiasts can breathe a sigh of relief, too. Former FCA head Sergio Marchionne warned of the brand's demise on several occasions. Alfa Romeo is safe for now, too, as is Vauxhall, which are basically just Opels sold in the United Kingdom with a different badge. The engagement made by Tavares also means Stellantis won't divest any of its brands to raise capital until at least 2031. It's now up to each executive team to make a case for the brand they run, an unusual survival-of-the-fittest strategy in an era when cutting costs is more common than spending cash. Diving into the vast Stellantis parts bin should help even the most troubled brands turn their fortunes around on a relatively tight budget. It seems likely that survive Chrysler will need to look beyond the 300 and the Pacifica/Voyager, the only models in its range, and completely reinvent its image, which is currently nebulous at best. Lancia, once the champion of luxury, performance, and innovation, faces the same challenge. It's not starting quite from scratch, it's relatively popular in its home country of Italy, but it will need to think globally and expand outside of the city car segment to survive. Featured Gallery 2020 Chrysler 300 View 24 Photos Chrysler Dodge Fiat Jeep RAM Citroen Lancia Opel Peugeot Vauxhall