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2015 Chrysler 200 production gets underway [w/videos]

Chrysler announced recently that it has added some 800 new jobs at its Sterling Heights Assembly Plant (SHAP) to support the production of its all-new 2015 Chrysler 200 sedan. Total employment at the Sterling Heights, MI plant grows to almost 2,800 with the hires, an impressive figure for a plant that was slated for closure in 2010.
Speaking to a crowd of employees and community leaders, Fiat-Chrysler CEO Sergio Marchionne was on hand to celebrate the kick-off of 200 production last week. "We're making a big bet on its success," said Marchionne of the sedan, "we've invested nearly a billion dollars in this facility."
That billion-dollar bill has been used to construct a spanking new paint shop, install a new body shop and install "machinery, tooling and material-handling equipment" according to the Chrysler press release. The company says that SHAP now runs to nearly five million square feet of manufacturing space - loads of room for all the new employees to do their thing - and that the facility can handle multiple vehicles on two unique architectures.

Stellantis pledges $2.8 billion investment in Canadian plants

Stellantis has re-upped its commitment to two pivotal Canadian factories. The Brampton Assembly Plant, where the Chrysler 300, Dodge Charger and Dodge Challenger are built, and the Windsor Assembly Plant, where the Chrysler Pacifica minivan is made, will receive a $2.8 million investment in the coming years.  The announcement came as welcome news for Brampton, as the plant's future was very much in doubt. The company had only promised to build the three models, sharing an aged platform, through 2023. Now the future is more clear. Stellantis will begin retooling the facility in 2024 once production of the muscle car trio winds down. When it comes back online in 2025, it will produce "at least one all-new electric model". It will also serve as the production facility for an all-new flexible architecture, but which models it will support were not disclosed. As for Windsor, retooling will begin in 2023. Stellantis didn't say when it would finish, but that it would be home to a "new multi-energy vehicle (MEV) architecture that will provide battery-electric (BEV) capability for multiple models." Both plants are expected to return to a three-shift schedule after layoffs at the plants dropped them down to two shifts. The reaffirmation of investment in Canada follows last month's announcement that Stellantis and LG Energy Solution would establish a $4.1 billion joint venture to make battery packs for electric vehicles. The project is being billed as Canada's first large-scale lithium-ion battery plant. In addition, Windsor's Automotive Research and Development Centre (ARDC) will now become North America's first battery lab. Stellantis is expanding the site by 100,000 square feet, where engineers will conduct R&D into BEV, PHEV and HEV cells, modules and battery packs. Stellantis North America Chief Operating Officer Mark Stewart said, "These investments reaffirm our long-term commitment to Canada and represent an important step as we move toward zero-emission vehicles that deliver on our customers’ desire for innovative, clean, safe and affordable mobility.”  Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Chrysler 300 could become an electric sedan for 2026

Australian outlet Drive says it got eyes on "insider information" that revealed Chrysler has an electric sedan in development. As has been practice for the Pentastar since long before Stellantis, this Chrysler four-door would be the platform sibling of an electric Dodge sedan, the Dodge version to arrive sometime in 2024, the Chrysler variant about two years later. Nothing in the documents identified the EV sedan as a replacement for the 300, but Drive lays out a trail of circumstantial evidence that points to this conclusion. The documents say the vehicles will run 800-volt electrical architectures, thought to mean they'll also get the most powerful versions of Stellantis' new electric motors making anywhere from 201 to 443 horsepower. And because of that, Drive expects these products to use the STLA Large platform, the platform an electric 300 would sit on. Chrysler's working up a range of new products as part of the numerous brand resets Stellantis committed to. In January, Chrysler CEO Christine Feuell told Automotive News the coming portfolio "will include a number of brand-new products that don't exist today, but also products that are still playing in segments that we're in already," calling out the fact that Chrysler only plays in the large sedan and minivan segments. Then she said, "Our intention is to redefine products for those segments, and they're certainly going to be a vast departure from what's in market today."  The automaker's first EV is expected to be the Airflow, teased during the Stellantis EV day last summer before being debuted at CES in January. With Dodge already making a muscle car, turning that into a product for Chrysler seems like a no-brainer. Thing is, Drive's information and Feuell's comments could be applied to the Airflow. It's on the STLA Large platform, will pack two motors producing a combined 402 hp, and fit a battery capable of juicing a 400-mile range. As far as we can tell, Chrysler has never called it a crossover yet. Not that the nomenclature would matter anyway, since any model name with brand equity can be turned into any other kind of vehicle (see: Aspen, Blazer, Maverick, et al). The Airflow name on an EV makes a logical tie to the original Airflow produced from 1937 to 1940, that original car so named because of its aerodynamic features. But if the Airflow EV hit the market as the new 300, we couldn't say we hadn't seen that trick before.