2005 Chrysler Crossfire on 2040-cars

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Detroit and Silicon Valley: When cultures collide

Culture is a subject that rarely, if never, gets discussed when traditional auto companies buy — or hugely invest — in Silicon Valley-based companies. The conversation surrounding the investments is usually about how the tech looks appealing and how it's an appropriate step to move the automakers toward autonomy. Culture — the way things are done, the expectations, and the approaches — is something that is overlooked only at one's peril. The potential cultural gap is almost always evident in the obligatory photos of the participants in these deals, with is essentially a photo op of auto execs with their Silicon Valley counterparts. The former — rocking jeans and no ties — look like parochial school kids playing hooky. Don't worry: The regimental outfits will be back in place once they get back in the Eastern time zone. Consider what happened back in 1998 when Daimler bought Chrysler. First of all, there was a denial in Detroit that it happened. It was positioned as a "merger of equals." Which it wasn't. In any corporate situation, when one has more than 50 percent of the business, it owns the whole thing. And the German company was in the proverbial driver's seat. People who were around Auburn Hills back then kept their heads down and their German Made Simple books at hand. Things did not go well. Daimler had had enough by 2007, when it offloaded Chrysler to Cerberus Capital Management — which brought ex-Home Depot CEO Bob Nardelli into the picture, which is a story onto itself. But when you think about the Daimler-Chrysler situation, realize that these were two car companies (at least the Mercedes part of the Daimler organization), so they had that in common, and the language of engineers is something of an Esperanto based on math, so there was that, too. Yet it simply didn't work. It doesn't take too many viewings of HBO's Silicon Valley to know that the business people in that part of the world are far more aggressive than people who ordinarily head and control car companies in Detroit. About 20 years ago, a book came out about the founder of Oracle titled The Difference Between God and Larry Ellison* - and the asterisk on the book jacket leads to: God Doesn't Think He's Larry Ellison. It would be hard to imagine a book about a Detroit executive, even a book that had the decided bias that the tome about Ellison evinces, that would be quite so searing. Sure, there are egos. But they are still perceived to be, overall, "nice" people.

Marchionne may stay with FCA until 2020

We might get to see Sergio Marchionne and his vast array of sweaters in the auto industry for even longer than expected. The FCA CEO suggested last year that he would retire from the automaker when its current five-year plan was complete in 2018. Now, he has tentatively extended that point out to at least 2020. "I can do this for another five years if you push me, right? Beyond that, I ain't gonna do it, and I don't want to," he said to Automotive News. That would give Marchionne a 16-year career at the top from joining Fiat in 2004 to possibly leaving FCA in 2020. Although, take the CEO's statement with a grain of salt because he has made multiple statements about the timing for his retirement. In 2012, Marchionne said he would only remain in charge until 2015, which is, well, now. Those five years might also go quite quickly because Marchionne is a busy guy with the Ferrari IPO, the attempted merger with General Motors, implementing FCA's five-year plan, and many other projects. He's already considering the next CEO, though. "My purpose in life is to find the Kuniskises of the world, the Manleys, the Biglands, the Palmers," Marchionne said to Automotive News, referencing the heads at Dodge, Jeep, FCA North America, and the company's chief financial officer, respectively. "I told them, 'One of you is going to do what I do one day. I don't know who that is, but one of you is going to do it.'" News Source: Automotive News - sub. req.Image Credit: Paul Sancya / AP Photo Chrysler Dodge Fiat Jeep Sergio Marchionne FCA fca us Mike Manley reid bigland tim kuniskis

What we think we know about Chrysler's plug-in hybrid minivan, CUV

When the 2016 Town & Country comes to Chrysler dealerships, it will sport something no production minivan has ever had: a plug. That was on bit of news hidden in the massive Fiat Chrysler (FCA) product preview held in Detroit on Tuesday. All FCA would say about the minivan was that the Town & Country PHEV would get 75 MPGe. We know from the product preview slide (click to enlarge) that there are actually two plug-in hybrids coming from FCA. The minivan and a "full-size crossover," due in 2017. While that could describe the next-gen Dodge Journey, it could also be a brand new peoplemover. All FCA said officially was that it will be a "new vehicle or renewal of existing nameplate," which seems like an awful broad definition. We were curious to know more about these products, so we asked FCA spokesman Eric Mayne. Sadly, he was less than forthcoming, telling AutoblogGreen, "I can only refer you back to the presentations in which the PHEV is mentioned. If the answers aren't there, you'll have to wait." There are actually two plug-in hybrids coming from FCA. Well, sure, for actual facts we'll have to wait, but we can still speculate and look into the archives to see what plug-in vehicle technology FCA has offered in the past. Chrysler had an electric vehicle working group called ENVI that created products like an all-electric minivan for the US Postal Service (pictured). ENVI was disbanded in 2009. At the time, the company said plug-in vehicle work would continue, and since then we saw PHEV minivan and PHEV truck test programs from Chrysler and Ram. In early 2012, Chrysler started testing a small, 25-unit fleet of plug-in hybrid-electric Town & Country minivans with the city of Auburn Hills, MI, where the company is located. The $26-million demonstration project was funded in part by the US Department of Energy, which covered $10 million. The stated plan was for those minivans to each hit at least 16,800 miles over two years, but there were hiccups. In September 2012, for example, the liquid-cooled 12.1-kWh batteries from were found to overheat. Those batteries came from Electrovaya and were mated to a 3.6-liter Pentastar engine that could burn E85. Will any of this make it into the production Town & Country PHEV? No idea, but now we know where the company's coming from. FCA also has some EV experience with the Fiat 500e. Chrysler says electrification has been over-blown by the media.