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Chrysler highlights Mopar lineup for SEMA

SEMA is all about aftermarket parts, and in Auburn Hills that all comes down to one name: Mopar. After having previewed its lineup for this year's Vegas tuner expo earlier this month, Chrysler has now revealed what may not quite be its full dossier of modified show cars, but a good portion of them.
All told Mopar is preparing 20 vehicles for display at SEMA this year. Among them you'll find the Ram Sun Chaser, a 1500 Quad Cab show truck kitted out in two-tone orange and black paint, a roof rack for surfboards, onboard shower and convertible tailgate. The white Fiat 500L is called the Adventurer and is modified for a more rugged look that could hint at the upcoming crossover version. The Jeep Cherokee Trail Carver upgrades on the Trailhawk package with everything from roof basket to rock rails. To counterbalance the off-roaders, there's also a modified Chrysler 300S with a deep black paint job, special grille, Varvatos-edition wheels and more.
All four concepts details so far have Katzkin interiors as well, and there's also an unspecified Dodge Durango with a storm-trooper look in the gallery above. But for more details on what Mopar has installed on the Ram, 500L, Cherokee and 300, you'll want to delve into the press release below.

Chrysler investing $20M in Toledo plant to support 9-speed auto production

In 2011, Chrysler announced a $72-million investment in its Toledo Machining Plant to modernize production of the eight- and nine-speed torque-converters for automatic transmissions made there. That upgrade work won't be finished until Q3 of this year, but Chrysler has already announced a further $19.6-million investment to increase production capacity for the nine-speeders.
The extra units will be necessary because the nine-speed transmission they'll be mated to is going into three popular models: it will debut on the 2014 Jeep Cherokee, then go into the Chrysler 200 and Dodge Dart. The company predicted that this year alone it would sell 200,000 units equipped with the nine-speed tranny, and it is spending some $374 million in addition to the investment in Toledo to upgrade production capacity for it.
The work attached to this new investment won't begin until Q3 of 2014, and it will be finished by the end of that year. There's a press release below with all the details.

Big Black Friday discounts key to Chrysler 200 sales success

A lot of people go shopping for deals on TVs or computers around the holiday season, but it looks like some folks are finding some fantastic deals on cars too. Take the Chrysler 200 for example. The new sedan had a great November in terms of sales, and by Chrysler's numbers, it delivered 14,317 of them for the month, a 155 percent increase from the same month last year. It even beat the November 2013 sales of the old 200 and Dodge Avenger combined. However, a report from Daily Kanban based on TrueCar data suggests that the good month came at least in part from steep incentives. Based on 20,156 sales of the 200 from TrueCar's database, average transaction prices were about $2,500 to $4,000 under MSRP for all but the base LX front-wheel drive model. That one actually went for about $68 above the typical base price. Going by these numbers, most people could have bought nearly any trim cheaper than the listed price of the one above it. For example, the top C AWD averaged $27,423, less money than the stated MSRP of the lower-spec S AWD. TrueCar's website also shows 200 pricing dipping in the latter part of November and into early December. There's no doubt that the 200 had a stellar month for November. But these figures suggest that it might have come partially because buyers found stacks of money on 200 hoods, while out doing some holiday shopping. Related Video: