1959 Chrysler Imperial on 2040-cars

Auto blog

Chrysler releases Born Maker ad campaign for 2015 200 [w/video]

"The 200 sets the benchmark, for us, on how we plan to develop cars going forward." - Marissa Hunter
Is the 2015 Chrysler 200 the most important new product for Fiat Chrysler Automobiles? While it is certainly debatable, we'd be strongly inclined to say "yes." As the first competent midsize sedan that Chrysler has released in the better part of two decades, the new 200 is absolutely crucial to achieving the brand's goal of becoming FCA's "mainstream" manufacturer.

Buying bang for your buck: Chrysler 300 and Kia Cadenza

In today's car market a Chrysler or Kia with a base price of $30K can easily become $45K, just by checking a few random boxes. You can do the math – that extra $15K will cost you $300/month over the life (and death) of a 60-month payment book. If your goal is only to get places in a stylish sedan capable of staying with traffic, you can keep your outlay far closer to the base price of these cars. Although they may not appear on many shopping lists, there's a lot to like in the lower-spec versions of both Chrysler's 300 and Kia's upscale Cadenza. The Chrysler is relatively ancient among current product platforms, while the Cadenza was Kia's first upmarket initiative, now supplemented by the larger K900 and the fall debut of Kia's Stinger GT. But you will not find a better transportation value in a Kia showroom than its underappreciated Cadenza. Here's a closer look at both: CHRYSLER 300: This car is a testament to all that was right about the DaimlerChrysler merger of the late '90s. At the time of the 300 introduction, elements of its platform were taken from the Mercedes E-Class, and with proportions suggesting a mix of stately American and neoclassic German, the 300 continues to offer a "just right" mix of respectable accessibility. The guy owning the package store could "Dub" it, while Miss Daisy would have been eminently comfortable in its back seat. In 2017, the 300 is an outlier in the sedan landscape. This is a large four-door with rear-wheel drive (all-wheel drive is optional). But in a sea of Accord this or Avalon that, the 300 impresses as an almost-relevant update of sedans in your murky past. The attachment to Chrysler products of 50 years ago goes beyond the Hemi that might be under the hood; it's the entire vibe of a car company trying hard to distinguish itself in today's marketplace. Despite numerous updates, the Chrysler still seems last century, and that's just fine with older drivers with the cash – or credit rating – to consider a $40K car. Behind the wheel, Chrysler's 300 exhibits all we love about American motoring. You would never confuse the handling with 'crisp,' but it's competent, while the ride is almost sublime. This is a car that in fully-loaded form deserves a Hemi, but the V6 is generally unobtrusive, and might net you 30 mpg on the highway. The conventional, 8-speed automatic goes about its business exactly as an automatic should.

Chrysler reportedly showed its dealers an electric 300 replacement

The Chrysler 300 is nearly ready to retire after almost 13 years in production. Details about its successor haven't been released, but a recent report claims that the Stellantis-owned brand privately showed some of its dealers an electric model that will take the sedan's torch. Citing anonymous dealer sources, enthusiast website Mopar Insiders wrote that the yet-unnamed model takes the form of a sedan with a fastback-like roof line. Some attendees drew a parallel between the EV and the prototype shown in renderings (pictured) in 2021; others pointed out its proportions and size are reminiscent of the Dodge Charger Daytona concept, which will reach production in the coming years. Nothing is official, but we wouldn't be surprised if the Charger Daytona spawns a Chrysler; the current-generation Charger shares its basic platform with the 300, after all, and building several vehicles on the same platform is a way for carmakers to reap economies of scale. One point worth noting is that Dodge executives have confirmed the architecture that will underpin the next Charger is compatible with the straight-six engine found in several Stellantis products. If it fits in the Dodge, it's reasonable to assume it fits in the Chrysler. Dodge hasn't announced plans to offer the Charger with the straight-six engine and neither has Chrysler; executives haven't revealed what comes after the 300, though company CEO Christine Fuell told Autoblog that there are "quite a bit of new products in our roadmap." The rumor echoes an earlier report that details an alleged 300 successor due out in 2026 with battery power, between 201 and 443 horsepower depending on the variant, and an 800-volt electrical architecture for faster charging. This hasn't been confirmed, however. As of writing, the only upcoming model that Chrysler has announced is a production version of the Airflow Vision we first saw as a very futuristic concept at CES 2020, as a more realistic design study at CES 2022, and with a black finish at the 2022 New York Auto Show. Regardless of whether the 300 gets replaced and what replaces it, at least Chrysler seemingly has a future — it was skating on perilously thin ice when Fiat-Chrysler Automobiles (FCA) and PSA Peugeot-Citroen merged to form Stellantis in 2021. Greg Migliore, Autoblog's editor-in-chief, argued in favor of keeping the brand alive, and dealers pleaded that letting the 97-year-old carmaker die wasn't an option.