2008 Chrysler 300 Touring on 2040-cars

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2018 Chrysler Pacifica Hybrid long-term wrap-up | We're really gonna miss this one

Last year, we had the opportunity to live the (mini) van life for a year, with a loan from Chrysler. Even better, ours was going to be a plug-in hybrid. We took delivery of an Ocean Blue 2018 Chrysler Pacifica Hybrid Limited late last summer, and it quickly became more than a simple mode of transportation. The plug-in Pacifica was a much-beloved member of the Autoblog family, so much so that one editor considered buying it at the end of our loan. The end of that loan has, indeed, come, but not before this thing ferried editors, video producers and their families, friends, dogs and a whole lot of their belongings over a considerable portion of the country. It spent a lot of time in the wild woods of Northern Michigan, took a road trip through the Northeast and a vacation to Florida. It braved the cold in Buffalo, New York, on Nokian winter tires. The heated steering wheel didn’t quite keep us warm, but we didnÂ’t mind so much, with this quiet vanÂ’s peaceful manner. We didnÂ’t drive this Pacifica Hybrid out West, but West Coast Editor James Riswick got one in Oregon to find out what it was like, and we told Big Blue all about it. We worried a bit when she went in for a recall, and were proud of how the Pacifica stood up to a rival. In all, we put close to 26,000 miles on the Pacifica Hybrid — roughly 9,000 of which were under electric power alone — before reluctantly giving it back. WeÂ’re not sure where she ended up, but thereÂ’s a good chance that giant interior still carries a part of us with it, whether itÂ’s a stray dog hair under a carpet mat, a Cheerio wedged in a seat cushion or a fingerprint on some tucked-away surface. We loved that damn minivan. Let us tell you why, one last time. Senior Editor, Green, John Beltz Snyder: The Pacifica Hybrid made countless trips with me between my home in Ann Arbor and our office in Birmingham, with a fair share of 500-mile round trips to our cottage Up North. Whenever I had it, my son — who grew from a large toddler to a large pre-schooler over the course of our loan — wanted to sit inside. Sometimes, he wanted to go for quiet laps around the driveway. Others, heÂ’d want to play the letter game on the rear-seat entertainment system, or play with the power doors. HeÂ’d pretend it was an airplane taking us to Dublin again, or a spaceship he could show off to the babysitter. It was a safe, comfortable space for him, and for me.

Chrysler to veer away from 'Imported From Detroit' message?

Claim some ground, control that ground and then expand. Chrysler, wandering the Earth like Kane from Kung-Fu when it came to brand message after the bailouts, pulled off the first two feats in only 120 seconds when its "Imported from Detroit" commercial aired during the 2011 Super Bowl. Two years later and now that the brand has a center in the minds of consumers, the Chrysler Group's head of marketing, Olivier Francois, says it's time to move away from the "Detroit" component of that slogan and express the "Imported" aspect.
It is, more precisely, about positioning Chrysler as genuine competition for imports and not Ford or General Motors, but rather Toyota on quality or Audi on technology. A report in Forbes said that Francois not only "wants to attract import owners to Chrysler vehicles by focusing on quality, technology, fuel economy and style," but to "take back the lead in these four things." That is the new understanding he wants people to infer from the idea of Detroit - that the nation's car capital isn't just a patriotic rallying point but a lively competitor for established giants.
Chrysler has been running ads that no longer refer to Detroit, and recent efforts have linked a specific character to each brand - like Jenny with Jeep and Steven with the Chrysler 300 - to create brand separation. Francois hasn't detailed what he plans to do to bolster Chrysler's upscale pretensions, but his efforts would be helped by CEO Sergio Marchionne loosing the pursestrings and the arrival of strong new product.

US prepares to sue Fiat Chrysler over diesel emissions testing

NEW YORK - The Justice Department plans to file a civil lawsuit against Fiat Chrysler Automobiles NV over excess diesel emissions as early as this week if no agreement is reached with the Italian-American automaker, two sources briefed on the matter said on Wednesday. The Environmental Protection Agency in January accused FCA of illegally using undisclosed software to allow excess diesel emissions in about 104,000 cars and SUVs, the result of a probe that stemmed from regulators' investigation of rival Volkswagen AG. The EPA and California Air Resources Board have been in talks with FCA about the excess emissions and whether the agencies would approve the sale of 2017 FCA diesel models. A federal judge in California has set a May 24 hearing on a series of lawsuits filed by owners of vehicles against Fiat Chrysler and the Justice Department is expected to file its action by then if no agreement is reached. FCA said on Wednesday it believed that any litigation would be "counterproductive" to ongoing discussions with the EPA and California Air Resources Board. The company added that "in the case of any litigation, FCA US will defend itself vigorously, particularly against any claims that the company deliberately installed defeat devices to cheat U.S. emissions tests." The Justice Department took the same procedural step in early 2016 against Volkswagen, nearly four months after the German company admitted using software to emit excess diesel emissions in nearly 500,000 vehicles. The Justice Department has had an ongoing criminal investigation into FCA's conduct since last year, Reuters reported in January. The probe has turned up internal emails written in Italian and other documents about engine development and emissions issues, sources briefed on the probe said. U.S. regulators said FCA failed to disclose engine management software in 104,000 U.S. 2014-2016 Jeep Grand Cherokees and Dodge Ram 1500 trucks with 3.0-liter diesel engines. The European Commission has launched legal action against Italy for failing to respond to allegations of emission-test cheating by Fiat Chrysler in a procedure that could lead to the country being taken to court. The EPA has said the maximum possible fine against FCA could be $4.6 billion. In February, FCA said it had received requests for information and subpoenas from U.S. federal and state authorities, including the Securities and Exchange Commission, for diesel issues.