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Chrysler Airflow EV concept gets new duds for New York

Chrysler's Airflow electric crossover returned to the stage in New York Wednesday in a new exterior finish as Chrysler's development engineers creep closer and closer to their goal of taking the brand all-electric by 2028. The brand's first electric vehicle is due by 2025, and some variant of this definitely-not-a-revived-Celine-Dion-era-Pacifica-crossover thing is likely to be it.  This version of the Airflow is dubbed "Graphite" and is the iteration Chrysler teased ahead of the show, but as we expected, not much of substance has really changed. Perhaps that's because this concept isn't yet particularly substantial. That's the beauty of an EV; once you have the basic design nailed down, the rest is really just an elaborate Lego project. Chrysler's builders are evidently still hard at work putting together a final product that lives up to the initial hype and range target of 400 miles on a charge.  In the meantime, the design team has been tweaking the looks. As we saw in the teaser, the updated Airflow gets a new grille design with a thin light bar at the Airflow's nose and acute beneath flanking the headlights forming a symmetrical pair of lightning bolts (gee, d'ya suppose it's electric?) aimed at the car's nose. The lower fascia appears a bit more sharply defined too, but it could just be the lighting.  The updates to the exterior are repeated inside on the wheel and dash, which have also had their colors inverted from the concept we saw at CES. Some of the interior details have also been tightened up from what we can see here. The selector dial on the center console appears to be more compact, as does the primary infotainment screen (though again, that could be a trick of the "photography"). The secondary display beneath the main infotainment screen has also been eliminated. We're guessing those controls have either been integrated into the main screen or as touch-sensitive elements hidden in the glossy plastic where the screen once was. The same was done to the steering wheel controls, it seems.

1950s car ads are timeless

Usually around the Super Bowl a few great car commercials show up, but for the most part auto ads today pale in comparison to the '1950s and '60s. In an era with a truly viable magazine industry, automakers would take out gorgeous full-page spreads to get the word out about their wares. It was also a time when imports were just hitting the US, and there was a boom in sports cars. Car and Driver has gone for a dig into its advertising archives from when the book was known as Sports Cars Illustrated for a truly great viewing experience. You can imagine a young Don Draper mulling over the copy for these ads, but some of it is laughably quaint today. For example, there's a great image of a driver whipping an Austin-Healey 100 around a track. The italicized red text proudly proclaims, "From 0 to 60 MPH in 10.5 seconds." One of the beautiful parts about these advertisements is that you seldom see photos of the cars. Instead, there are often detailed drawings that slightly distort the vehicles' lines. With this approach, the Porsche 356 ends up looking far more curvaceous than in real life. Plus, the front end of the Chrysler 300 looks large enough to land a helicopter on. The whole thing is worth scrolling through. There are some fascinating glimpses into auto history like an ad for Abarth exhausts before the brand was just known for tuning Fiats. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Chrysler Fiat Porsche Performance Classics porsche 356 abarth

FCA goes all-in on Jeep and Ram brands on cheap gas bet

It's no surprise that as SUV and truck sales remain strong in the wake of unusually cheap gas, Jeep and Ram sales are taking off. What is a surprise is that FCA CEO Sergio Marchionne thinks that cheap gas will be a "permanent condition," and feels strongly enough about it to change up North American manufacturing plans. Jeep appears to be the biggest beneficiary of the product realignment. In addition to increasing the sales estimates for the brand worldwide upwards to 2 million units a year by 2018, the brand will get a flood of investment for new product and powertrains. Consider the Wrangler Pickup to be part of the salvo, as well as the Grand Wagoneer three-row announced in 2014 as part of the original five-year plan. The Wrangler four-door will get at least two new powertrains, a diesel and mild hybrid version, in its next generation. That mild hybrid powertrain may utilize a 48-volt electrical system like the one that's being developed by Delphi and Bosch – which the suppliers think will be worth a 10 to 15 percent fuel economy gain at a minimum. Down the road, in the 2020s, the Wrangler could adopt a full hybrid system. The diesel powertrain is planned for 2019 or 2020. The Ram 1500 is also pegged to receive a mild hybrid system, again potentially based on 48-volt architecture, sometime after 2020. Lastly, Jeep and Ram will take over some of the production capacity of existing plants. The Sterling Heights, MI, plant that builds the Chrysler 200 will now build the Ram 1500; the Belvidere, IL, facility that produces the Dodge Dart will take over Cherokee output; the big Jeep facility in Toledo, OH, will be used for increased Wrangler demand. In 2015, according to FCA's numbers, car and van demand went down by 10 percent, but SUV demand went up 8 percent and truck demand 2 percent. Considering that these are high-margin vehicles, FCA can't ignore the math. FCA also won't build any new factories to supplement production to meet demand, but instead are reshuffling production priorities. Think of it this way: FCA is gambling on cheap gas being a permanent part of our lives, at least into the 2020s. By doubling down on SUVs and trucks, the company stands to win big, unless a spike in gas prices changes the landscape. FCA isn't talking about a Plan B, so they're all in. It'll be interesting to see how this plays out.