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Chrysler and Google launch virtual 200 factory tour [w/video]

Google is no stranger to showing off some of the most interesting automotive destinations in the world, like the museums for Lamborghini and Ducati, or even a Tesla showroom. However, it's taking that technology even further with a new, in-depth look of the Sterling Heights Assembly Plant where the Chrysler 200 is made. Unlike these earlier online excursions, the new Chrysler factory tour is a fully guided experience that includes several 360-degree videos explaining many parts of the production process.
"Just as we pioneered a completely new Chrysler 200, we are pioneering a new way for consumers to research a vehicle. The Factory Tour is an opportunity for us to prove to consumers that the all-new 2015 Chrysler 200 is not one ever built before," said Olivier Francois, Chrysler's chief marketing officer, in the company's release.
Chrysler was already pretty proud of its nearly $1 billion in recent updates to the Sterling Heights factory having released a look at the 200's assembly process earlier this year. However, the new Google tour goes far deeper by including 12 videos, and between highlighted stops, viewers can swing the camera all over to get a full view of the action. The whole thing is an intriguing way to show the way a modern car gets built.

You can own Don Draper's 1964 Imperial Crown Convertible

In AMC's Mad Men Jon Hamm's character may have been a jerk, but Don Draper's 1964 Imperial Crown Convertible is fantastic. One of just 922 droptop Imperials built for 1964, Draper's land yacht is up for auction as part of a broader sale of Mad Men props. Alongside stuff like Roger Sterling's Ray-Bans or Draper's copy of Dante Alighieri's Inferno, the big Imperial is the undisputed star of the show. According to the auction page, fewer than 200 exist today, meaning that even without its Hollywood provenance, this is an exceedingly rare vehicle. Under hood, there's a 413-cubic-inch V8 wedge mated up to a push-button, three-speed TorqueFlite automatic transmission. Typical of a big, 1960s luxury vehicle, the Imperial gets power steering, power brakes, and power windows. Even the roof is electric. Cosmetically, the auction site claims Draper's convertible was repainted once, 20 years ago, going from a "drab" Roman Dark Red to today's California Red. In the interior, the only change are new carpets. This isn't the first time Draper's Imperial has crossed the auction block. It sold at a Palm Springs auction in February 2015 for just $23,625, before a St. Louis dealership listed it on eBay for $39,900 less than a month later. That online listing has long since disappeared, so there's no telling if it actually sold or not before being listed as part of this latest auction. Regardless, with fewer than 1,000 made, fewer than 200 in existence, a credit on a critically acclaimed TV show, and a history of reasonable sale prices, this is one big, 1960s land yacht worth considering. The auction starts on June 1 and runs through June 15. Related Video:

Almost 70 percent of FCA-PSA Groupe models to ride on two PSA platforms

With the merger between PSA Groupe and Fiat Chrysler having been officially announced this week, we still don't know where everything will settle once the process concludes. We covered the catalog of models herded by the combined company's 12 brands, all of which will remain for now. Profound changes must be afoot somewhere, though, else there'd be no reason for the tie-up. Automotive News has a report on one of the big moves, writing that "more than two-thirds of [PSA-FCA] production would be concentrated on just two platforms." Around 2.6 million cars built by the combined company would sit on PSA's Common Modular Platform, also known as the EMP1, for B-segment city cars, entry-level and mid-range C-segment sedans, and compact crossovers. Three million vehicles would ride on the EMP2 architecture intended for C- and D-segment cars and higher-end crossovers. Those figures account for around 5.6 of the 8.7 million vehicles the combined company expects to sell annually. AN didn't mention the Giorgio platform that's already spread throughout the FCA kingdom to support numerous current and future offerings like the next-gen Jeep Grand Cherokee, but did write that "larger Jeep models will continue to use FCA underpinnings." The body-on-frame chassis' under Ram trucks and the Jeep Wrangler and Gladiator should hold pat. We'll wait for word on the fate of the Compact U.S. Wide platform carrying the Chrysler Voyager and Pacifica and Jeep Cherokee. Dodge products with questionable futures are anyone's guess; we've heard the Dodge Durango, still built on a Mercedes-derived platform it shares with the current Grand Cherokee, could go body-on-frame for the next generation, or die and have the Giorgio-based, three-row Jeep Grand Cherokee take its place. More mystery comes with the long-lived LA and LD platforms in the big sedan and coupe trio Chrysler and Dodge still milk quite successfully. And if there were ever a time for the Dodge Journey – last reported as a Giorgio recipient – to modernize or die, we don't know when that time is. Although FCA platforms have been designed with alternative powertrains in mind, AN says the PSA Groupe architectures "are more modern than FCA's equivalent platforms." After PSA acquired GM's Opel/Vauxhall division, the French company didn't waste time moving the Anglo-German products to in-house platforms, helping to put the formerly money-losing operations into the black in just 18 months.