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Why Cadillac thinks it needs to succeed in Europe to sell cars elsewhere

Ward's Auto has taken an interesting look at the renewed focus General Motors is showing towards Cadillac in Europe. Susan Docherty, president and managing director of Chevrolet and Cadillac in Europe (pictured), says in order for the luxury brand to thrive in China, it first needs to succeed in the old country. The reason? Chinese buyers look to Europe for cues as to what's deemed worthy of the term "luxury." There are hurdles to the plan, however. In addition to the fact that the EU is flooded with high-end nameplates, GM doesn't necessarily have the distribution network in place to put buyers behind the wheel.
Combine that with persistent economic woes and Cadillac's checkered past marred by a lack of diesel engine options and a bankrupt distributor, and the road ahead for the brand looks like less of an uphill climb and more like a straight-up cliff face. But Docherty is optimistic and says she has a plan for the brand. We recommend heading over to Ward's for a closer look at the full read.

2016 Chevy Camaro coming on May 16

We officially have a date for the arrival of the sixth-generation Chevrolet Camaro. Fans of Chevy's Mustang fighter should look forward to May 16, and if they're in the Detroit area, they'll want to make their way down to Belle Isle, home of the Chevy Indy Dual in Detroit. We still don't have a great deal of information on the new Camaro, aside from what's been gleaned in spy shots and the like, although Chevy's press release was accompanied by the image shown above. That, friends, looks a lot like the Camaro's badge of old. Its presence here could be an indication that an old logo is set to return to production. That's because what Chevy is planning could best be described as a jamboree, or Camaro-palooza, if you prefer, rather than a typical unveiling. Chevy is inviting up to 1,000 Camaro fans to descend on Belle Isle for a day-long event that will offer up a lot more than their first look at the sixth-generation muscle car. Fans can hot lap the Belle Isle circuit from the passenger's seat of a new Z/28, check out a Camaro "museum," featuring "the most significant vehicles from the brand's history," and chat with some of the Camaro's designers and engineers. "This will be an event Camaro fans will not want to miss," Camaro marketing manager Todd Christensen said in a statement. "This is only the sixth time we have introduced an all-new Camaro. We wanted to share the moment with the customers and fans who have helped make Camaro both America's favorite performance car for the past five years, and a cultural icon since 1967." We'll almost certainly be on hand for the debut (and you'll absolutely be able to get all the details here). And as we said, if you happen to be in the Detroit area in mid May, you can register to attend the unveiling. All you need to do is head over to Chevy's dedicated website for the sixth-generation Camaro and sign up for the big event, on Saturday, May 16. Scroll down for the full press release. 2016 Camaro Drops Cover on May 16 in Detroit DETROIT – Chevrolet is inviting fans to see the all-new 2016 Camaro on Saturday, May 16, in Detroit. The sixth-generation Camaro will cap a day-long celebration on Belle Isle, the 982-acre island park that is home to the Chevrolet Detroit Belle Isle Grand Prix May 29-31. "This will be an event Camaro fans will not want to miss," said Todd Christensen, Camaro marketing manager. "This is only the sixth time we have introduced an all-new Camaro.

Chevy Cruze CNG available from Crazy Diamond Performance

Anyone out there who can somehow find a second way to link Pink Floyd to natural gas vehicles gets a prize. Because so far, we have one Michigan-based company called Crazy Diamond Performance (Shine On You Crazy Diamond being a longtime Floyd fave) that's setting out to convert Chevrolet Cruze vehicles to run on compressed natural gas (CNG). All in the name of cheaper fuel and domestic security, of course. Crazy Diamond says it can offer a converted CNG-powered Chevy Cruze for a price as low as $26,000. That four-cylinder version has 130 horsepower and an 8.5-gasoline-gallon-equivalent capacity that provides a full-tank range of as many as 250 miles. Pony up another $2,000 or so and the peppier, turbocharged CNG Cruze can be yours. The company says it will provide a 100,000-mile powertrain warranty and is trying to get EPA certification for its conversions. The selling points are cheaper fuel (CNG is about half the cost of regular gasoline in some parts of the country) and homeland security (CNG reduces dependence on foreign oil). The only production passenger vehicle CNG in the US is the Honda Civic CNG, which sells in very limited numbers. Check out Crazy Diamond's flyer here. Featured Gallery 2015 Chevrolet Cruze LTZ: New York 2014 View 13 Photos News Source: Crazy Diamond Performance via Hybrid Cars, Green Fleet Magazine Green Chevrolet Natural Gas Vehicles CNG