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Chevy 'committed to marketing Bolt the right way'

The 2015 edition of the annual AltCar Expo in Santa Monica, CA in September was a relatively quiet affair. Attendance felt light compared to previous years. But that didn't mean there wasn't something happening that might have just as big an impact on the plug-in scene as anything that's ever happened in previous years at the Santa Monica Convention Center. I say this because of what GM's Shad Balch told me about Chevy's plans to market the upcoming Bolt electric car. This is GM's next-gen electric vehicle, which will have a roughly 200-mile range and may cost about $30,000 after tax incentives (maybe). To say he's excited to start selling this car is an understatement. Set aside the obvious challenge Chevy will have with cars named both the Volt and the Bolt, especially when some languages exchange the pronunciation of the letters B and V. Set aside the fact that, for now, Balch is dealing with his own company actively advertising against the product he's trying to get people excited about. Balch, GM's manager of new product and public policy communications, is tremendously positive about the Bolt's chances in the marketplace when it arrives in 2017 or 2018. "Driving an EV is, in every proof point, better than a gas-powered car, except for charging." - Shad Balch AltCar and the concurrent National Drive Electric Week represented the Bolt's West Coast debut, and Balch told me that the car's arrival in California shows how "Detroit recognized that they need to send it out to their number one market." The car's appearance outside of the Motor City was "The most encouraging part for us out here, being in the market ... to be able to explain that we are committed to marketing this car the right way. ... We're trying to make that known as much as possible, because that is the number one criticism that we hear. That's why events like these are so important, because we can't wrap up into a 30-second spot what these cars are capable of. I can't even explain it to you in 10 minutes what it's like. But the thing is, driving an EV is, in every proof point, better than a gas-powered car, except for charging." Now, there's a fairly decent chance that GM will hit the 250,000-vehicle limit for the $7,500 federal tax incentive right about when the Bolt comes to market, so I had to ask how the Bolt gets marketed if the price tag jumps up a few thousand dollars. Balch was straightforward. "Well, we would sell fewer cars," he said. "It's pure and simple. ...

GM is the latest automaker accused of diesel emissions cheating

Volkswagen and Ram need to make room on the diesel-emissions bench for General Motors. America's largest automaker was accused in a lawsuit on Thursday of rigging hundreds of thousands of diesel trucks with at least three so-called defeat devices to ensure that the trucks would meet federal and state emission standards, even if they generated more pollution in real-world driving. According to the complaint, on-road emissions testing conducted for the plaintiffs found that Duramax-equipped trucks produced NOx pollutants, comprised of nitrogen and oxygen atoms, two to five times higher than legally permitted, and "many times" higher than their gasoline counterparts. The proposed class-action lawsuit was filed in federal court in Detroit on behalf of people who own or lease more than 705,000 Chevrolet Silverado and GMC Sierra pickup trucks fitted with "Duramax" engines from 2011 to 2016 model years. The lawsuit seeks remedies including possible refunds or restitution for lost vehicle value, plus punitive damages. It adds to legal problems for Detroit-based GM, which has already paid about $2.5 billion in penalties and settlements over faulty ignition switches linked to 124 deaths. GM joins at least five automakers whose diesel emissions have been scrutinized by regulators or consumers. They include VW, which has admitted to cheating; Mercedes-Benz parent Daimler; Fiat Chrysler Automobiles, Peugeot and Renault. GM spokesman Dan Flores called the claims "baseless," and said the trucks comply with US Environmental Protection Agency emissions standards and California's own tough standards. Shares of GM were down 69 cents, or 2.1 percent, at $32.50 in afternoon trading, after earlier falling to $31.93. The GM lawsuit was filed by several law firms, including Hagens Berman Sobol Shapiro, which helped reach multibillion-dollar settlements with VW on behalf of drivers and dealers. The case is Fenner et al v General Motors LLC et al, US District Court, Eastern District of Michigan, No. 17-11661. The named plaintiffs are Andrei Fenner of Mountain View, California and Joshua Herman of Sulphur, Louisiana. They said they would not have bought their respective 2011 Sierra and 2016 Silverado trucks, or would have paid less for them, had they known about the alleged rigging. Joseph Spak, an RBC Capital Markets analyst, in a research report said "negative publicity" from the lawsuit could drive buyers to trucks from Ford or even Fiat Chrysler's Ram.

GM and Isuzu to partner for medium-duty commercial truck

General Motors is returning to the medium-duty truck business in the US for the first time since 2009 thanks to a new deal with longtime-partner Isuzu. The arrangement brings the Isuzu N-series models to Chevrolet dealers with the Bowtie's branding on them in 2016. There are six medium-duty Chevy models arriving at dealers in regular cab and crew cab bodies: the 3500, 3500HD, 4500, 4500HD, 5500, and 5500HD. The trucks will be sold as a bare chassis for buyers to outfit to their needs. Depending on model, customers will have the choice of an Isuzu-sourced 3.0-liter and 5.2-liter diesel engines or a 6.0-liter V8 gasoline-fueled engine from GM and six-speed gearbox. According to company spokesperson Bob Wheeler to Autoblog, the diesel models will be built in Japan and the rest assembled from knockdown kits in Charlotte, MI. This kind of vehicle sharing isn't uncommon for GM in the commercial segment, and it already partners with Nissan to use the Japanese brand's NV200 as the City Express van. The General also once owned a significant stake in Isuzu, and the two have remained collaborators even since then. Isuzu and GM Enter Commercial Vehicle Collaboration Agreement in the U.S. 2015-06-15 DETROIT and FUJISAWA, Japan – General Motors Co. (NYSE: GM) and Isuzu Motors (TSE 7202) have reached an agreement on a U.S. commercial vehicle collaboration, allowing Isuzu to strengthen its product lineup and GM to expand its commercial vehicle portfolio. Isuzu will produce low cab forward models for GM, based off of the Isuzu N-Series. The vehicles will be distributed by participating Chevrolet dealers in the U.S. market starting in 2016. To strengthen the product lineup, GM and Isuzu will explore the use of GM commercial vehicle components for Isuzu low cab forward trucks and GM will continue to produce and supply the 6.0L V-8 gas engine and six-speed transmission for Isuzu gasoline-powered low cab forward trucks. Isuzu and GM have maintained a strategic partnership for more than 40 years, producing collaborative business opportunities throughout the world. This agreement continues that tradition and reinforces a long-term relationship that helps to explore future collaborations in the U.S. commercial vehicle business. About General Motors General Motors Co. (NYSE:GM, TSX: GMM) and its partners produce vehicles in 30 countries, and the company has leadership positions in the world's largest and fastest-growing automotive markets.