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Chevy's latest Silverado videos assume we're idiots

UPDATE: This article has been revised to reflect that any mention of materials used in a future Chevrolet Silverado is speculation. Can we have a sound, rational debate about the merits of aluminum versus steel? According to Chevrolet's latest marketing videos pitting the Silverado against the Ford F-150, the answer is no. The tone of all three ads is almost Orwellian: steel good, aluminum bad. Of course, this will all be a hilarious joke when an aluminum-bodied Silverado comes in 2018. That's an if, as a member of the General Motor public relations team has reminded me that any articles regarding future product are pure speculation. Until then Chevy needs to sell the current Silverado, with its body comprised chiefly of steel, against the Ford F-150's lightweight aluminum panels. Instead of touting the merits of the "most-dependable, longest lasting pickup," the strategy seems to center around negative propaganda towards the 13th element. The tone of all three ads is almost Orwellian: steel good, aluminum bad. Of the three videos, the most fair is Silverado vs. F-150 Repair Costs and Time: Howie Long Head to Head. Basically: aluminum costs more than steel, it's more difficult to repair, and requires special equipment for body shops. In terms of Chevy versus Ford, the blue oval truck costs more and takes longer to repair - an average of $1,755 more and 34 more days in the shop, according to the ad. But why stop there when you can have pitchman Howie Long raising an eyebrow at random facts? When Silverado Chief Engineer Eric Stanczak says of the Ford, "It's manufactured in a way that combines aluminum, rivets, and adhesive in a process that's different than Silverado." Long responds, "Huh. Interesting." At the end of the video, Long says "I'd be interested to know what happens to insurance costs." Note he's not saying anything substantive. If Chevy's legal team could sign off on some facts about insurance rates, it would be in this ad. On our Autoblog Cost to Own calculator, there is no significant difference in projected insurance costs between the two trucks. But at least that ad has facts. The other two videos are pure hype. In Cages: High Stength Steel, real people are asked what they think of aluminum and steel in a room with two cages. Then a bear is released into the room, and the subjects scurry to the safety of the steel cage.

2021 BMW M3 and M4 vs all the high-powered sport sedans and coupes

Should you have a found a way to get past that schnoz, you've probably digested some of the basic specs for the all-new 2021 BMW M3 sedan and M4 coupe specs. They're plenty impressive. There's also, basically, two sets of them thanks to the regular and Competition versions that differ in engine output and transmission type.  But how do they compare to other ultra sport sedans and coupes? Well, we were wondering that too, so we fired up the Autoblog Comparison Spreadsheet Generator 5000 (aka me chained to my computer in a dark basement).  Sadly, there are surprisingly few competitors for the 2021 BMW M3. Rival sedans include the Mercedes-AMG C 63 and the Alfa Romeo Giulia Quadrifoglio, along with the Audi RS 5 Sportback sedan/coupe/hatchback thing. There's no more Lexus IS F, the Cadillac CT4 Blackwing has yet to arrive and Jaguar doesn't offer a spicy XE R.  Happily, there are more coupe rivals for the 2021 BMW M4, including the two-door versions of the AMG and Audi as well as the Lexus RC F. I also included the Ford Shelby GT350 and Chevrolet Camaro SS 1LE. On paper, they align incredibly well. On the street and on a track, I can personally attest that these Americans are fully capable of keeping up and/or bettering the fancy-pants luxury brands (and let's not forget there are even more powerful, hardcore versions available). If they don't align in terms of price or prestige, whatever. OK, let's get to the spreadsheet. Let's start with the coupes and note that I didn't bother listing the dimensions for the M4 Competition and C 63 S as they are identical to their "lesser" siblings.  I won't bother burning words explaining what you can see on the chart. Instead, I'll point out a few things that stood out to me. First, BMW M comes awfully close to matching the output of AMG's twin-turbo V8 despite having two fewer cylinders. Similarly, Audi manages to better the 0-60 time of the M4 Competition and tie the C 63 S despite being WAY down on power. It's not like it weighs less. Magic? Second, and speaking of 0-60 times, remember the importance that transmission and drivetrain make with them. It's not just horsepower and torque. An automatic will be quicker and easier to launch than a manual, while all-wheel drive provides more instantaneous and beneficial grip.

2019 Toyota Avalon vs. full-size sedans: How they compare on paper

Full-size sedans aren't exactly in great demand at the moment, and at least one of the vehicles in this comparison has been rumored to be on the endangered species list. Yet, we've just had our first drive in the 2019 Toyota Avalon, and if anything has a chance of rejuvenating the segment a bit, it's an all-new version of what has long been the segment's benchmark. To see how the new Avalon compares, we've put together the below spreadsheet featuring the Avalon's primary apples-to-apples rivals, the Buick LaCrosse and Chevy Impala. We also included the Nissan Maxima, which is comparable in price, sales and non-luxury badge, and which offers the sort of increased driver engagement promised by the new Avalon XSE and Touring trim levels. We also included the outgoing Avalon for reference as well as that car's luxury cousin, the Lexus ES, which can definitely be cross-shopped with the luxuriously trimmed Avalon Limited. You can use our Compare Cars tool to create your own comparison, such as one featuring the rear-wheel-drive Chrysler 300, Dodge Charger or even Kia Stinger. Alright, enough chit chat. On to the spreadsheet. Performance and fuel economy The GM sedans may come standard with four cylinders, including a mild hybrid system in the LaCrosse, but puh-lease. The V6 is the name of the game in this segment, with outputs now surpassing the 300-horsepower mark. The LaCrosse is the horsepower and torque champ, though it also weighs a bit more than the new 2019 Avalon, so acceleration is likely to be comparable. The Impala weighs a lot more and has only a six-speed automatic, so despite having a wee bit more power, one should expect it to be pokier (not a good sign for a car rumored to be on the chopping block). One would expect the Maxima's 300 hp and lowest curb weight to result in the quickest acceleration, but then it's also strapped to a CVT, which despite being better than ever, is still a CVT. Things get worse for Chevy when you consider the Impala's base four-cylinder gets the same 25 mpg combined as the Avalon's V6 — once again a segment best. Now, should you really prioritize fuel economy, the 2019 Toyota Avalon Hybrid really stands out with a 43 mpg rating (or 44 with the base XLE trim) that bests the outgoing Avalon Hybrid. Honestly, after driving this new Hybrid, it actually seems like it would be the best bet for most buyers. There's sufficient power, and it only costs $1,000 more than the comparable V6 version.