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800k car names trademarked globally, suddenly alphanumerics seem reasonable

What's in a name? This cliched phrase probably gets tossed out at every marketing meeting that happens when a new car gets its nomenclature. We know the answer, though: everything. The name of a car has all the potential to make or break it with fickle customers that are more conscious than ever about what their purchases say about them.
That's giving headaches to marketing folks across the automotive industry. "It's tough. In 1985 there were about 75,000 names trademarked in the automotive space. Today there are 800,000," Chevrolet's head of marketing, Russ Clark, told Automotive News. Infiniti's president, Johan de Nysschen, echoed Clark's sentiment, saying, "The truth of the matter is, across the world, there is hardly a name or a letter that hasn't already been claimed by one car manufacturer or another. You can go through the alphabet - A, B, C and so forth - and you will quickly see that almost all available letters are taken."
What has that left automakers to do? Get creative. In the case of Infiniti, it made the controversial move to bring all of its cars' names into a new scheme, classifying them as Q#0 for cars and QX#0 for SUVs and crossovers. So the Infiniti G, which was available as the G25 and G37, is now the Q50. The FX37 and FX50 are now the QX70.

Body shop manager stole over $500,000 worth of government trucks and parts

The US Department of Justice announced yesterday that the manager of a collision and restoration business in Virginia admitted he helped misappropriate and sell vehicles and parts from the State Department. Specifically, he sold 12 Chevrolet Suburbans, a Hummer, and $7,500 worth of tires and wheels. He pled guilty to charges to commit theft of government property and wire fraud. He will likely see 18 to 20 months in prison, a fine of $4,000 to $40,000, and has already agreed to pay restitution of $416,020 and asset forfeiture of the same amount. According to the Department of Justice, the body shop manager, James Ratcliffe, worked with the owner of the business and a State Department official, both unnamed, to obtain the property. It started with the wheels and tires, which were delivered and sold on two occasions, one in 2011 and another in 2012. The trucks came later, and were sold throughout 2011 and 2013. Ratcliffe and the shop owner kept most of the profits, and shared some of the leftovers with the government official. In addition to the vehicles that were sold, the government official also gave Ratcliffe a pair of Suburbans for his own personal use. The Department of Justice estimated the total value of the SUVs at $96,400. In total, the group misappropriated $512,420 worth of property. Related Video:

2016 Chevy Volt orders start tomorrow

For anyone in California who wants to be among the first adopters of the 2016 Chevrolet Volt, then May 28 is very important. Dealers in the Golden State get to be first to place orders for the range-extended electric vehicle on that day, but buyers in the rest of the US just have to wait a few months until their turn comes. This info comes from dealer data gathered by Inside EVs and confirmed by General Motors to AutoblogGreen. According to these slides, dealers in Connecticut, Massachusetts, Maryland, Maine, New Hampshire, New Jersey, New York, Oregon, Rhode Island and Vermont must wait until August 27 to place an order for the Volt. Finally, the reservations for the rest of the nation open up on October 1. The first production of these new models starts in August after a six-week shutdown at the Hamtramck factory to prepare for it. We already know that the 2016 Volt starts at $33,170, plus $825 destination, before federal or state incentives and is available in seven exterior colors and five interior upholstery options. The sedan is offered in LT and LTZ trims. Opting for the higher level adds features like an upgraded audio system, auto-dimming rearview mirror, front and rear heated leather seats, wireless device charging, and Automatic Park Assist. A navigation system on an 8-inch screen and safety assist suite are also optional, according to these documents. Related Video: