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Huge, pricey trucks haul jobs and profits for the Detroit Three

DECATUR, Texas — Mickey McMaster is on his 12th pickup truck. The 61-year old farm equipment dealer in Decatur, Texas, two weeks ago treated himself to a 2019 GMC Denali for around $69,000 — a reward for long hours at work. "For me this is the Cadillac of trucks, it's a real luxury vehicle," McMaster said. "I've worked my way up to afford a truck like this and it shows that I've earned it." McMaster is the kind of customer General Motors Co is banking on as it plans to add 1,000 jobs at a plant in Flint, Michigan that will build a new generation of its largest pickups. Demand from Texas and other heartland states for big pick-ups is providing a lifeline to many workers the No. 1 U.S. automaker is laying off at plants elsewhere. The Detroit Three automakers and thousands of their U.S. workers are counting on customers like McMaster to keep buying bigger and more luxurious pickup trucks even if overall U.S. vehicle demand weakens this year, as most analysts predict. At Flint, GM will build a new generation of its heavy-duty Chevrolet Silverado and GMC Sierras, including luxury models that are some of the most profitable vehicles on the planet. GM, Ford Motor Co and Fiat Chrysler Automobiles NV's Ram division own the segment and are each doubling down with new or redesigned models launching this year. Sales of heavy-duty pickups in the United States have grown to more than 600,000 vehicles a year, up more than 20 percent since 2013, according to industry data. Prices for luxury models can easily top $70,000. GM on Tuesday celebrated the launch of a new generation of heavy-duty GMC and Chevrolet pickups at the assembly plant in Flint, Michigan, that is now building all such trucks for the company. At the same time that GM is laying off thousands of U.S. workers and planning to shutter five North American factories, Flint is hiring. The plant runs on three daily shifts, six days a week. As the new model's assembly system ramps up, the plant's capacity will increase by more than 25 percent, plant manager Mike Perez told Reuters. The Flint plant plans to add 1,000 workers, more than half of the 1,500 factory workers who have asked to transfer from plants GM has targeted for shutdown as part of CEO Mary Barra's restructuring plan. "We're bringing in 50 to 100 people every week," said Perez. Workers last week were still finishing the job of retooling the Flint factory to build the new heavy-duty trucks as part of a $1.5 billion investment project.

Recharge Wrap-up: Tesla factory tour video, Obama rejects Keystone XL

Tesla takes us on a 90-second factory tour in a new video. In the footage, we see humans and robots hard at work putting together the electric cars we all know and love. Pieces of the manufacturing process are interspersed with larger shots of the factory floor. In the end, we see the finished product leave the factory and speed off onto a cone course. Check it out in the video above. President Obama has rejected the proposed Keystone XL oil pipeline. After a seven-year review, he says it would not be in America's interest to build the 1,179-mile pipeline to bring oil from Canada's tar sands to the Gulf of Mexico. He cites passing a bipartisan infrastructure bill as a better way to create jobs, says US gas prices are already falling, and that reducing reliance on fossil fuels is a better way toward energy security. "The industry can find a different way to move that oil," says Christine Tezak, energy market analyst at ClearView Energy Partners. "If prices go up, companies will get the oil out." Read more at The New York Times. Chevrolet is donating a 2016 Volt to support For Inspiration and Recognition of Science and Technology (FIRST). Donations raised from the auction will help the organization bring student robotics projects to communities in need of greater science, technology, engineering and math (STEM) education representation. "The Volt exemplifies technology, and behind the next-generation Chevrolet Volt is a diverse team of engineers who understand the power of science and math," says Chevrolet Marketing Director Steve Majoros. "FIRST brings science and math alive outside the classroom, just like we are bringing it alive on the road." Read more from Chevrolet. Nissan has been ranked among the top five percent of global corporations in the Carbon Disclosure Project's (CDP) 2015 Climate Change Report. Nissan scored a perfect 100 points in CDP's Climate Disclosure Leadership Index. Nissan's successful Leaf EV, as well as its efforts to reduce well-to-wheel CO2 emissions by 90 percent by 2050, earned the automaker its high marks. "Nissan is providing customers with innovative products and promoting effective use of energy and resource by increasing sourcing diversity, such as with renewable energy and recycled materials," says Nissan Corporate Vice President Joji Tagawa. "We will continue our activities to achieve our environmental philosophy of 'a Symbiosis of People, Vehicles and Nature.'" Read more in the press release below.

2016 Chevy Cruze is lighter, loaded [UPDATE]

UPDATE: Live photos and video of the reveal have been added at the end of the story. Chevrolet revealed the second-generation Cruze Wednesday, promising a larger, more efficient car that drives better than the sedan it replaces. We're particularly excited about the new turbocharged, 1.4-liter four-cylinder engine, which makes 153 horsepower, an upgrade from the outgoing 1.8-liter naturally aspirated engine's 138 hp. Torque climbs even more significantly, from 148 pound-feet to 177 in the new mill. Peak twist can be called up between 2,000 and 4,000 rpm, which should make performance easy to access. Combined with a lighter architecture that slashes the Cruze's curb weight by 250 pounds (although the actual curb weight hasn't been released), the new four-door can hit 60 miles per hour in a respectable eight seconds. That's not hot hatchback territory, but it should be more than suitable for the average consumer. That same consumer should also appreciate the new engine's economy. The Cruze now returns an even 40 miles per gallon on the highway and will cover 530 miles on a single tank, all the while running on plain old 87-octane fuel. There's also a diesel-powered Cruze model, although Chevy didn't release specific details, aside from saying that it will arrive in dealers in 2017, over a year after the gas-powered model's early 2016 on-sale date. Despite the 250-pound drop in weight, the new Cruze has grown significantly. Its wheelbase is now the longest in the segment, with 106.3 inches of sheetmetal between the front and rear axles compared to 105.7 in last year's model, while the sleek new body cuts the coefficient of drag to just 0.29. The overall length increases from 181 inches to 183.7, though the new model is nearly an inch lower overall. That's both good news and bad news for interior space. Rear legroom is up from 35.4 to 36.1, but headroom is down in both the front and backseats by over half an inch. Tech fans, meanwhile, will appreciate the new standard MyLink display. The seven-inch touchscreen is compatible with both Android Auto and Apple CarPlay, while an optional eight-inch display will be offered, as well. 4G LTE wi-fi, heated rear seats, a heated steering wheel, and wireless phone charging will also be offered as an optional extras. New safety features include blind-spot monitoring with cross-traffic alert, lane keeping assist, and forward collision warning.