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The best Super Bowl car commercials from the last 5 years

If you've been dipping into the Autoblog feed over the past days and weeks, you wouldn't even have to be a sports fan to know the Super Bowl is coming up. Automakers have been teasing their spots for the big game, dropping them days early, fully-formed onto the Internet and otherwise trying to amp up the multi-million-dollar outlays that they've made for air time on the biggest advertising day of the year. And, we're into it. The lead up to the Super Bowl is almost akin to a mini auto show around these parts; with automakers being amongst the most prolific advertisers on these special Sundays. The crop of ads from 2015 looks as strong as ever, but we thought we'd take a quick look back at some of our favorite spots from the last five years. Take a look at our picks – created from a very informal polling of Autoblog editors and presented in no particular order – and then tell us about your recent faves, in Comments. Chrysler, Imported From Detroit Chrysler, Eminem and a lingering pan shot of "The Fist" – it doesn't get much more Motown than 2011's Imported From Detroit. With the weight of our staffers hailing from in and around The D, it's no wonder that our memories still favor this epic Super Bowl commercial (even though the car it was shilling was crap). Imported really set the tone for later Chrysler ads, too, repeated the formula: celebrity endorsement + dramatic copy + dash of jingoism = pulled car-guy heartstrings. Mercedes-Benz, Soul teaser with Kate Upton One of our favorite Super Bowl commercials (and yours, based on the insane number of views you logged) didn't even technically air during the game. Mercedes-Benz teased its eventual spot Soul with 90-seconds worth of Kate Upton threatening to do her best Joy Harmon impression. (Teaser indeed.) It doesn't win points for cleverness, use of music, acting, or any compelling carness, but it proved that Mercedes' advertisers knew how to make a splash in the Internet Age. And, hey, it's still classier than every GoDaddy commercial. Kia, A Dream Car. For Real Life Like the Mercedes video above, the initial draw here is a pretty lady; in this case the always stunning Adriana Lima. But this Kia commercial really delivers the extra effort we expect while scarfing crabby snacks and homemades, too. First of all, Motley Crue. Second, a cowboy on a bucking rhino. Enjoy yet again.

2014 Chevrolet Cruze TD fires up its new diesel motor

Ever since General Motors confirmed plans to produce a diesel-powered Cruze back in 2011, we've been eagerly awaiting its arrival. And as part of the 2013 Chicago Auto Show, Chevrolet has pulled back the cover on its oil-burning compact sedan, set to go on sale in the near future with a starting price of $25,695, not including $810 for destination.
The heart and soul of the Cruze TD (that's its official name) is a 2.0-liter turbo-diesel inline four-cylinder engine rated at 148 horsepower and 258 pound-feet of torque, mated solely to a six-speed automatic transmission. The engine also has an overboost function that will increase torque to 280 lb-ft for up to ten seconds. The full brace of official specs haven't been released, but GM tells us that highway fuel economy will come in at 42 miles per gallon. If that number sounds familiar, it's because the Volkswagen Jetta TDI has the exact same rating. Unlike the Jetta, however, the Cruze TD can run on B20 biodiesel, where as the Volkswagen can only accept B5.
Model-specific changes to this 2014 Cruze TD include an aero kit and unique 17-inch alloy wheels. Inside, there's a full leather interior, and Chevrolet will provide two years of complimentary scheduled maintenance, not to mention a 100,000-mile powertrain warranty.

Chevy Volt 'Drive My Way' test cuts out the dealership

Last month, the 2016 Chevrolet Volt won the 2016 Green Car of the Year Award at the Los Angeles Auto Show. Awards are nice, but General Motors is now offering to make some folks' familiarity with the second-generation Volt a little more personal. Chevy is enacting what it calls the "Drive My Way" program, where the automaker brings a 2016 Volt directly to some prospective buyers for a 30-minute test drive with no dealer required, according to Hybrid Cars. Kind of like Tesla, only different. RedCap Valet is administering the program and is helping to track drivers' behind-the-wheel behavior, including keeping records on speed, acceleration, and braking habits. General Motors representatives didn't respond to a our request for further details about how many people will be chosen for the program or how these folks were picked to participate in "Drive My Way." Through November, the Volt's sales were down 23 percent from a year earlier to about 13,000 units, so any momentum for the 2016 version is a good thing. If you're just looking for numerical improvements, the new version has got you covered. It can go as far as 53 miles on electricity alone (about 15 miles further than the previous generation model) and it's got better miles per gallon and MPGe ratings as well. Of course, numbers alone aren't usually enough sell a car. Experience counts. So we ask, dear readers, if having a 2016 Volt brought to you for a half-hour test drive might make it more likely that you'll buy one of these extended-range plug-in vehicles. While you're waiting for a new Volt to arrive at your house, you can take a look here for our First Drive review. Related Video: Featured Gallery 2016 Chevrolet Volt: First Drive View 24 Photos News Source: Hybrid Cars Green Chevrolet GM test drive volt extended-range plug-in