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Chevy's latest Silverado videos assume we're idiots

UPDATE: This article has been revised to reflect that any mention of materials used in a future Chevrolet Silverado is speculation. Can we have a sound, rational debate about the merits of aluminum versus steel? According to Chevrolet's latest marketing videos pitting the Silverado against the Ford F-150, the answer is no. The tone of all three ads is almost Orwellian: steel good, aluminum bad. Of course, this will all be a hilarious joke when an aluminum-bodied Silverado comes in 2018. That's an if, as a member of the General Motor public relations team has reminded me that any articles regarding future product are pure speculation. Until then Chevy needs to sell the current Silverado, with its body comprised chiefly of steel, against the Ford F-150's lightweight aluminum panels. Instead of touting the merits of the "most-dependable, longest lasting pickup," the strategy seems to center around negative propaganda towards the 13th element. The tone of all three ads is almost Orwellian: steel good, aluminum bad. Of the three videos, the most fair is Silverado vs. F-150 Repair Costs and Time: Howie Long Head to Head. Basically: aluminum costs more than steel, it's more difficult to repair, and requires special equipment for body shops. In terms of Chevy versus Ford, the blue oval truck costs more and takes longer to repair - an average of $1,755 more and 34 more days in the shop, according to the ad. But why stop there when you can have pitchman Howie Long raising an eyebrow at random facts? When Silverado Chief Engineer Eric Stanczak says of the Ford, "It's manufactured in a way that combines aluminum, rivets, and adhesive in a process that's different than Silverado." Long responds, "Huh. Interesting." At the end of the video, Long says "I'd be interested to know what happens to insurance costs." Note he's not saying anything substantive. If Chevy's legal team could sign off on some facts about insurance rates, it would be in this ad. On our Autoblog Cost to Own calculator, there is no significant difference in projected insurance costs between the two trucks. But at least that ad has facts. The other two videos are pure hype. In Cages: High Stength Steel, real people are asked what they think of aluminum and steel in a room with two cages. Then a bear is released into the room, and the subjects scurry to the safety of the steel cage.

Top 11 Lego Technic cars to buy on Amazon in 2024

Autoblog may receive a share from purchases made via links on this page. Pricing and availability are subject to change. I recently got a birthday wish list from my 11-year-old nephew, and I couldn't help but smile when I saw “Lego Technic Cars” at the top. Lego isnÂ’t a phase, itÂ’s a lifestyle. Once a Lego fan, always a Lego fan. In fact, IÂ’d be willing to bet that many of you reading this right now have some kind of Lego vehicle in a box somewhere, or better yet, on display in your home. While theyÂ’re not necessarily cheap, getting into building Lego Technic vehicles doesnÂ’t have to bankrupt you, either, unless you go for the $400 Lamborghini right off the bat. Here are 11 of our favorite Lego Technic vehicles on Amazon, right now, ranging from an affordable $35 all the way up to $450. LEGO Technic Ford Mustang Shelby GT500 Ages 9+ (544 Pieces) - $39.99 (20% off) One of my first and favorite model cars growing up was a first-gen Ford Mustang GT350, so this GT500 for under $40 is right up my alley. At 544 pieces and made for ages 9 and up, the GT500 is a considerable step up from Grave Digger but a great starter to a Technic collection nonetheless. It isnÂ’t the most accurate-looking vehicle in this list, but the AR app and the fact that it can drive make it a worthwhile purchase. $39.99 at Amazon LEGO Technic Formula E Porsche 99X Electric Ages 9+ (422 Pieces) - $49.99 Not a Ford fan? Not a problem. This Formula E Porsche 99X is the same price and better looking than the GT500. Even though there are 122 fewer pieces in this Porsche set, it has a level of detail seen in much more expensive Technic sets including numerous decals and a pull back motor.  $49.99 at Amazon LEGO Technic Jeep Wrangler Ages 9+ (665 Pieces) - $54.99 This is the set I ended up going with for my nephew, not because I think it is the coolest, but because for the price, I think you get the most bang for your buck. 665 pieces is over 50% more than the comparatively priced Porsche 99X and it also scratches the nostalgia itch for me: The first-ever model vehicle I built was a yellow Jeep Wrangler Sahara. This Wrangler Rubicon has definitely had some aftermarket mods like the front winch, which makes it one of the coolest Technic sets under $60.  $54.99 at Amazon LEGO Technic Monster Jam Grave Digger Ages 7+ (212 Pieces) - $34.16 If ever there was a gateway Lego Technic, this Grave Digger is it.

Pony-car sales war: Mustang vs. Camaro vs. Challenger [UPDATE]

Update: An earlier version of this story misstated the 2015 Mustang's weight when compared with previous models. Additionally, we have added comments from Chevrolet in the text. The Ford Mustang has blown past the Chevy Camaro as America's best-selling pony car, and in June, it wasn't even close. The 'Stang outsold the Camaro 11,719 to 8,611 cars. The Camaro remained ahead of the Dodge Challenger, which sold 6,845 units. Even though the Camaro did post an 11.5-percent sales improvement in June, the competition is arguably stronger than at anytime since the 1970s muscle-car era. The Mustang's sales leapt a whopping 53.6 percent, while the Challenger saw a gain of 56 percent. Several factors are weighing down Camaro sales, including its lame duck status. Chevy is launching a new generation of the Camaro this year that's more than 200 pounds lighter, offers a new turbo four-cylinder engine option, and has a nicer interior than the outgoing model. Put simply: wait a few months and you can get a better car. It's also unlikely Chevy will jack up the price much, as it's historically kept the Camaro within reach of everyday enthusiasts. While Chevy fans wait in anticipation for their new sports car, Ford and Dodge have downshifted. The new Mustang, which went on sale last year, is faster and more sophisticated than its predecessor. It also offers a 2.3-liter EcoBoost four-cylinder, which Ford has credited for the Mustang's recent uptick and makes up 36 percent of the car's sales, Ford analyst Erich Merkle said. View 17 Photos June's performance allowed the Mustang to widen its sales gap with the Camaro this year. Through the first five months, Ford sold 68,290 Mustangs, a 54.4-percent increased compared with 2014. Chevy sold 42,593 Camaros, an 8.7-percent decrease. The Challenger – long the No. 3 pony car in sales volume – has seen its sales surge 41 percent this year to 37,011 units. Spokesman Monte Doran said Chevy expected that 2015 would be a "relatively soft year" for the Camaro. "Mustang is taking advantage of years' worth of pent-up demand for an independent rear suspension," he said. "When Camaro introduced an IRS, in 2009, it helped make us the best-selling performance car in America.