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Sunday Drive: Tracking Tokyo's top performers

The big news of the week mostly came from Tokyo. All of Japan's biggest automakers made waves at the Motor Show, but the winner of the event has to be Mazda. The big Vision Coupe and little Kai Concept stole the show, won our hearts, and earned a ton of attention for the automaker. We can't wait to see how these two concepts impact the design, engineering, and technology of future production models. Take a look at our mega image gallery post below to see everything in high-resolution glory. Interestingly, the single biggest click-magnet of the 2017 Tokyo Motor Show was the BMW X2. We shouldn't be surprised. Crossovers of all shapes and sizes dominate the American marketplace, and the X2 is clearly the most attractive of BMW's even-numbered, coupe-influenced X models. Plus, it's headed for production, with sales starting in the spring of 2018. Moving past the Tokyo Motor Show, Autoblog readers are apparently very interested in the 2019 Chevy Camaro. Spy shots of just about every iteration of Chevy's muscle car lit up the 'net last week, leaving us very interested in seeing what's hiding behind all that camouflage. As always, tune in to Autoblog next week for a front-row seat to all the happenings worth following in the automotive industry. 2017 Tokyo Motor Show | Mega Gallery Mazda Vision Coupe | Tokyo Motor Show's big, sensuous 4-door Mazda Kai concept hints at a more muscular, refined Mazda3 2018 BMW X2 crossover revealed, adorned in gold and silver 2019 Chevrolet Camaro: 1LT, SS, ZL1 all spied with updated styling

General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")

Genovation Cars readies all-electric Corvette prototype

Chevy runs the full spectrum from some of the most environmentally friendly cars to the least. At one end are EVs like the Spark and Volt. At the other, performance models like the Camaro and Corvette. But one American company wants to bridge that divide. That company is Rockville, MD-based Genovation Cars, which reports that it is almost done building its prototype for an all-electric Corvette. Dubbed the Genovation Extreme Electric (or GXE for short), the prototype is based on a previous-generation 2006 Chevy Corvette Z06, but ditches its enormous 7.0-liter V8 for an array of inverters, batteries, and electric motors said to be good for over 700 horsepower and 600 pound-feet of torque. That promises to deliver a 0-60 time of about 3.0 seconds and a top speed in excess of 200 miles per hour. Those are supercar benchmarks for performance if we've ever seen them, and ought to leave even the top-spec Tesla Model S P85D in... well, not a cloud of smoke, but whatever the electric equivalent is, in a non-polluting cloud of that. The GXE is also supposed to be able to travel for 150 miles on a single charge, and handle well while it's at it with 50/50 front-rear weight distribution and a low center of gravity. Sorta like the Power Wheels 'Vette pictured above, then, but bigger and faster. Look for the GXE to debut at the Electric Vehicle Technology Expo this coming September in Michigan, after which Genovation says it will put the GXE to the test on the track to back up its performance claims. Genovation Cars Nearing Completion of High-Performance All-Electric Corvette, the GXE ROCKVILLE, Md.--(BUSINESS WIRE)--Genovation Cars is nearing the completion of a prototype high-performance all-electric Corvette called the Genovation Extreme Electric or GXE. Assembly of the GXE will be completed by the end of July, followed by a three-week testing phase. The GXE is based on a 2006 Z06 Corvette. Several contributors to the GXE effort have helped design and build record-breaking electric vehicles. They include an MIT electrical engineer and a mechanical engineer from Cosworth. "We are using state of the art inverters, batteries and electric motors that will produce in excess of 700-hp and 600 lb-ft of torque," said Genovation CEO Andrew Saul. "We expect the car to achieve 0-60 mph in around three seconds and have a top speed of over 200 mph.