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Hot Wheels' Twitter-enabled vending machine coughs up free Camaro diecasts

There are still plenty of companies that haven't gotten the whole social media thing down pat yet, but Hot Wheels isn't one of them. During the recent Canadian International Auto Show in Toronto, Hot Wheels created a lot of buzz for itself by using a vending machine filled with Chevrolet Camaro models, but instead of money to get the cars, show attendees just had to use Twitter.
To get the free car, people were asked to send a tweet to Hot Wheels Canada saying what they liked about the new Hot Wheels Edition Camaro, and including the #ChevyCIAS hashtag. This seemed to be a popular marketing tool, too, as AdWeek reports that the @HotWheelsCanada account more than tripled in followers during the course of the 10-day show. Looking ahead, this could open up even more innovative marketing possibilities using social media.
Check out the video posted below to watch how it works, and while the auto show has ended and the free-car giveaway has too, we're almost certain that some of the 1,500 freebies will make their way onto eBay.

Chevy teases next-gen Volt at fan event in LA

Barely two months before its planned debut at the 2015 North American International Auto Show, Chevrolet has released yet another batch of teaser images of its second-generation Volt. Unlike the first image, though, which just showed the car's rear badge, there's a lot more to this quartet of shots. The first three images show off the nose of the next-gen model and come from a fan event in Los Angeles. What we can see is a sleeker front end, with an evolution of the silver grille inserts previously seen on the original Volt and Spark EV. Gone is the current car's split upper grille, in favor of a more conventional arrangement. The sharper, more angular headlights are also an evolution of the lamps seen on the current Volt. Chevrolet also took the opportunity to announce a new location-based charging system that uses GPS to adjust the vehicle's charge settings, including the charge level, while also announcing that the next-gen car will feature more intuitive charge indicators that will be better able to inform owners of their car's charging level. The tech will mean that the Volt 'knows' when it is parked at home, and can thus automatically optimize charging for off-peak times, and so on. Take a look at the teaser images at the top of the page, and then head below for Chevy's press release announcing the new features. Next-Gen Chevy Volt Offers More User-Friendly Charging 2014-11-20 GPS makes charging more convenient Portable charger is easier to access Intuitive visual cues show charge status DETROIT – If there's one thing Chevrolet Volt owners love about their cars, it's being able to recharge the battery easily. Evidence of that is a U.S. Department of Energy study that shows more than 80 percent of all trips by Volt owners did not use the range extender. Chevrolet has made the charging system in the next-generation Volt even easier for customers to recharge the battery – and to check the charge status. The next-generation Volt debuts in January at the North American International Auto Show. "Chevrolet used the real-world experiences of today's Volt owners to make the charging process simpler and more convenient in the next-generation Volt," said Andrew Farah, chief engineer for the Volt.

Seized drug dealer's Corvette Z06 joins Texas police fleet

A police department in Texas caused a stir after they posted pictures of their hot new ride on social media last week. This 2007 Corvette Z06 with dark-tinted windows once belonged to a drug dealer, but was seized in a DEA raid. The feds awarded the Corvette to the New Braunfels Police Department for their help in bringing down the drug distribution ring in the area. When police posted images of the car on their Facebook page, some followers were angry that tax dollars were spent on such an extravagant car. New Braunfels PD were quick to defend themselves. "To be clear, this vehicle was awarded to NBPD as part of an asset distribution from the Federal DEA criminal case of a large drug distribution ring in our area," the New Braunfels PD wrote on their Facebook page. "NBPD was instrumental in helping bring down that drug enterprise. Property seized during the course of an investigation is only awarded to the law enforcement agency after a court has determined that the suspect was involved in criminal activity and the proceeds (money) from that activity (i.e dealing drugs) paid for the items seized. Therefore, no property is given to a law enforcement agency prior to the investigation being completed and tried in a court of law." With a 505 horsepower V8 engine this murdered-out Corvette could outrun most speeders and getaway drivers. As is often the case in instances such as this, however, the 'Vette will be used in community outreach programs rather than as an active-duty cruiser. The department is currently holding a contest asking kids between 8 and 16 years old to find a name for the sports car. Currently, the most liked name is 'Optimus Crime'. A final winner will be chosen by the department on September 22. The kid who picks the name will earn bragging rights, plus a ride in the Corvette when its unveiled at the Comal County Fair Parade this weekend. Related Video: