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GM CEO Mary Barra predicts mass electrification will take decades

General Motors is allocating a substantial amount of money to the development of electric technology, but Mary Barra, the firm's CEO, conceded that battery-powered cars won't fully replace their gasoline-burning counterparts for several decades. She stressed the shift is ongoing, but she hinted it will be slower than many assume. "We believe the transition will happen over time," affirmed Barra on "Leadership Live with David Rubenstein," a talk show aired by Bloomberg Television. She added that not every car will be electric in 2040. "It will happen in a little bit longer period, but it will happen," she told the host. She was presumably talking about the United States market; the situation is markedly different in Europe and in China, where strict government regulations (and even stricter ones on the horizon) are accelerating the shift towards electric cars. On the surface, it doesn't look like General Motors has much invested in electrification; the only battery-powered model it sells in America in 2020 is the Chevrolet Bolt (pictured), which undeniably remains a niche vehicle. Sales totaled 16,418 units in 2019, meaning the Corvette beat it by about 1,500 sales. In comparison, Cadillac sold 35,424 examples of the aging last-generation Escalade during the same time period. And yet, the company isn't giving up. It has numerous electric models in the pipeline including a slightly larger version of the aforementioned Bolt, the much-hyped GMC Hummer pickup, and an electric crossover assigned to the Cadillac brand. These models (and others) will use the Ultium battery technology that General Motors is currently developing. Its engineers are also working on a modular platform capable of underpinning a wide variety of cars. Bringing these innovations to the market is a Herculean task. EVs may not take over for decades, but Barra and her team must believe their 2% market share will increase significantly in the coming years if they're approving these programs. Autonomous technology is even costlier, more complicated, and more time-consuming to develop. Barra nonetheless expects to see the first General Motors-built driverless vehicles on the road by 2025. "I definitely think it will happen within the next five years. Our Cruise team is continuing to develop technology so it's safer than a human driver. I think you'll see it clearly within five years," she said on the same talk show. Her statement is vague but realistic.

2022 Chevrolet Silverado and GMC Sierra now cost more, again

GM Authority put Chevrolet and GMC pickup truck prices under the microscope, spying the same macroscopic issues none of us can avoid seeing: Price increases. The 2022 Chevy Silverado 1500 and 2022 GMC Sierra 1500 have been hit with their third price increases this year. The Heavy Duty versions of those same trucks have been given their fourth price increases this year. Starting with the light-duty options, they've been rung up for another $900 across the board, which breaks down to $800 added to the MSRP and $100 added to the destination charge. The mandatory cost for shipping a truck from the factory to the dealer is now $1,795. That destination fee is now more than 5% of the purchase price of the least expensive 2022 Silverado, the Regular Cab Work Truck trim with a Standard Bed and 2.7-liter turbocharged four-cylinder retailing for $36,395 after destination. And that price is $3,200 more than the initial list price from last December. At the other end, the Silverado ZR2 is up $3,400. Average that out, and the Silverado's MSRP has gone up by nearly $700 every month since initial pricing came out. On the GMC side, the bidding starts at $37,195 for the Regular Cab Pro trim with a Standard Bed, a $4,700 increase over pricing announced last October.  Stepping up a tow rating or two, the Silverado HD is now $1,100 more expensive — $1,000 tacked onto the MSRP, the destination charge plumped another $100 to $1,795. The Silvy 2500 HD now starts at $41,295. The Sierra HD turns the screw a few more degrees, going up by $2,100 after the $100 increase for destination. The low bar for the Sierra 2500 HD is $41,995, a $4,100 rise over the price when it hit dealer lots last summer. Whew. Anyone know where the exit is for this "new normal?" Related video:

Chevy Cruze gets first official tease

The Cruze has been a runaway success for Chevy. In fact the company has sold over 3.5 million of them since its introduction in 2008. And now the company is preparing to roll out the all-new second-generation model, previewed in the teaser image above. Set to be unveiled on June 24, the 2016 Cruze promises to be larger, yet lighter, that the model it replaces. It will pack new engines, safety features, and technologies – including the integration of Android Auto and Apple CarPlay. The new Cruze will be based on the same platform that underpins the new Volt and (among others) the new Opel Astra just introduced in Europe. It'll be a vital model for Chevy, which sells the Cruze in 115 countries around the world – chief among them China, Brazil, Canada, and these United States, where sales continue to rise despite the model's age and impending replacement. Look for the second-gen Cruze to hit dealers early next year, joining a revitalized Chevy lineup alongside such notables as the new Spark, Malibu, and Camaro. Cruze Control: Success Paves Way for Next Generation Chevrolet's best-selling global car surpasses 3.5 million sales 2015-06-03 DETROIT – Chevrolet Cruze, the brand's best-selling car around the world, has surpassed 3.5 million global sales, a milestone that comes as Chevrolet prepares to introduce the next-generation Cruze on June 24. "When we introduced the Cruze it replaced 15 other compact vehicles around the globe," said Alan Batey, president, General Motors North America and global Chevrolet brand chief. "By consolidating design, engineering and marketing efforts, we were able to produce an award-winning, value-driven sedan that won over customers around the world." Cruze is sold in 115 countries. The top global markets include China, the United States, Brazil and Canada. In the United States, Cruze total sales were 273,060 in 2014 – a 10 percent increase over 2013. It is also the segment's second-best seller to customers under 25 in the U.S. Importantly, Cruze brings new buyers to Chevrolet – 35 percent of all buyers are new to the brand. Additionally, of those who trade in a Cruze, 56 percent stay with Chevrolet and 23 percent trade in for another Cruze. "In every corner of the globe, Cruze has been successful at introducing new and younger customers to Chevrolet," said Batey.