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GM files to trademark name Badlands

If you've been hoping for General Motors to come out swinging at the Ford F-150 Raptor, we've had some tantalizing news for you of late. Last month we brought you a report that indicated GM has trademarked the name "Z71 Trail Boss," suggesting a potential hardcore off-roader. Now it seems the General has filed for a potentially even better name. That name, as our friends over at GM Authority have discovered, is "Badlands." The application, filed on February 16, indicates that it's for a truck, but of course it doesn't specify just what form it would take... or for that matter, under which division it would fall. So we could, in theory, be looking at the nameplate for a Raptor rival from Chevy or GMC (like the 2011 Sierra All Terrain HD concept pictured here), or for some other trim level, a concept truck, a special edition... just about anything. Heck, it could be for a Vauxhall, Opel or Holden for all we know at this point. Or GM could choose not to use it on anything at all, but here's hoping it'll emerge as something awesome in US showrooms sometime soon. Featured Gallery 2011 Detroit: GMC Sierra All Terrain Concept News Source: GM AuthorityImage Credit: Copyright 2015 AOL Government/Legal Chevrolet GM GMC Truck Off-Road Vehicles trademark

GM is quietly slashing prices on base models

While General Motors' fourth quarter financial figures haven't yet been released, the automaker seems to be weathering a potentially rocky time well, even beating third-quarter projections last year. To keep the climb going, the company is launching new base trims for several popular models that make them cheaper than ever but with tight dealer margins. The new entry-level trims are the Chevrolet Cruze L, Equinox L, GMC Terrain SL and Buick LaCrosse 1SV. Buyers lose some content by picking them, but the prices are slashed. According to Cars Direct, the biggest savings are on the LaCrosse, where customers pay $31,065, plus $925 destination, $2,570 less than the previous base 1SB trim but must accept things like 17-inch wheels and no cargo net in the back. If you're wondering how Buick can remove only a little equipment but cut the price so much, it's because the company also slashed dealer margins. According to Cars Direct, the difference between the invoice and MSRP for the LaCrosse 1SV is only around $150, compared to around $1,350 before. The disparity is even greater for the Cruze with an $81 difference in the prices, compared to about $600 for the LS version. Showrooms are expected to keep very low stocks of these trims, though. "Dealers use such vehicles to get people in the door, but they do not generally want to do high volumes of these strippers. The margins are next to nothing; they don't make much money off these cars," said Ed Kim, Vice President of Industry Analysis for AutoPacific to Autoblog. Dealers are also expected to advertise that these new base trims undercut major competitors. For example, the Cruze L rings up for about $2,320 less than a Honda Civic LX, according to Cars Direct. One potential drawback for buyers is that these models might not be eligible for incentives. While the attractive prices might get customers into dealers, folks may not actually end up driving home with these entry-level models. Kim indicated base trims also make up a small portion of the sales mix. "Consumers aren't asking for stripped out vehicles, even at the low end of the marketplace," he said. Featured Gallery 2015 Chevrolet Cruze View 9 Photos News Source: Cars DirectImage Credit: Chevrolet Buick Chevrolet GM GMC Car Buying Car Dealers Crossover Sedan gmc terrain cheap cars

2016 Chevrolet Camaro starts at $26,695

Parking the new 2016 Chevrolet Camaro in your driveway will cost $26,695, including the $995 destination charge. That's a cut from $27,000 for the same trim on a 2015 Camaro. If you prefer a V8 under the hood, then the base 1SS goes for $37,295, compared to $34,500 for that model currently. The 2016 Camaro is offered as a coupe and convertible in four trim levels: 1LT, 2LT, 1SS, and 2SS. The LT is available with a 2.0-liter turbocharged four-cylinder with 275 horsepower and 295 pound-feet of torque or a 3.6-liter V6 with 335 hp and 284 lb-ft. The SS gets a 6.2-liter V8 with 455 hp and 455 lb-ft. The first examples arrive before the end of the year, but droptops and the turbo engine don't materialize until the first quarter of 2016. Base models come with tech like Chevy's MyLink infotainment system with Apple CarPlay, a rearview camera, automatic climate control, and multiple driving modes. The RS Package adds to the style with 20-inch wheels, HID headlights, LED taillights, a different grille insert, and rear spoiler. Opting for the SS brings a more aggressive exterior look, plus performance upgrades like Brembo brakes, differential and transmission coolers, and a limited slip differential on those with a manual gearbox. Upgrading to the 2SS adds amenities like heated and ventilated front seats, wireless phone charging, a Bose stereo, rear cross-traffic alert, and Side Blind Zone Alert with Lane Change Alert. Options like a Magnetic Ride Control suspension and dual-mode exhaust offer additional sportiness. Reading about the 2016 Camaro is nice, but Chevy now has a visualizer for the pony car. It's not quite a full configurator but lets you check out different colors, wheels, and stripes to imagine your future purchase. Enjoy finding just the right combo. Related Video: CHEVY REVEALS PRICE, ONLINE VISUALIZER FOR 2016 CAMARO 21/08/15 Gen Six Camaro offers more performance, technology and customization choices DETROIT – As production of the lighter, more powerful, more advanced 2016 Camaro grows near, Chevrolet revealed more details to help customers tailor their Gen Six exactly how they want it, including pricing information and an online visualizer. The 2016 Camaro offers higher levels of performance, technology and refinement, starting at a suggested retail price of $26,695 for the Camaro 1LT, while the most powerful Camaro SS ever starts at $37,295 for the 1SS.