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The best Super Bowl car commercials from the last 5 years

If you've been dipping into the Autoblog feed over the past days and weeks, you wouldn't even have to be a sports fan to know the Super Bowl is coming up. Automakers have been teasing their spots for the big game, dropping them days early, fully-formed onto the Internet and otherwise trying to amp up the multi-million-dollar outlays that they've made for air time on the biggest advertising day of the year. And, we're into it. The lead up to the Super Bowl is almost akin to a mini auto show around these parts; with automakers being amongst the most prolific advertisers on these special Sundays. The crop of ads from 2015 looks as strong as ever, but we thought we'd take a quick look back at some of our favorite spots from the last five years. Take a look at our picks – created from a very informal polling of Autoblog editors and presented in no particular order – and then tell us about your recent faves, in Comments. Chrysler, Imported From Detroit Chrysler, Eminem and a lingering pan shot of "The Fist" – it doesn't get much more Motown than 2011's Imported From Detroit. With the weight of our staffers hailing from in and around The D, it's no wonder that our memories still favor this epic Super Bowl commercial (even though the car it was shilling was crap). Imported really set the tone for later Chrysler ads, too, repeated the formula: celebrity endorsement + dramatic copy + dash of jingoism = pulled car-guy heartstrings. Mercedes-Benz, Soul teaser with Kate Upton One of our favorite Super Bowl commercials (and yours, based on the insane number of views you logged) didn't even technically air during the game. Mercedes-Benz teased its eventual spot Soul with 90-seconds worth of Kate Upton threatening to do her best Joy Harmon impression. (Teaser indeed.) It doesn't win points for cleverness, use of music, acting, or any compelling carness, but it proved that Mercedes' advertisers knew how to make a splash in the Internet Age. And, hey, it's still classier than every GoDaddy commercial. Kia, A Dream Car. For Real Life Like the Mercedes video above, the initial draw here is a pretty lady; in this case the always stunning Adriana Lima. But this Kia commercial really delivers the extra effort we expect while scarfing crabby snacks and homemades, too. First of all, Motley Crue. Second, a cowboy on a bucking rhino. Enjoy yet again.

Chevy Express, GMC Savanna reportedly ending production for 2025

The oldest commercial vans on the market may only have a few years left, according to a report from Autoweek. The news outlet cited a "competitive analysis source" in saying that the Chevy Express and GMC Savanna commercial vans would be discontinued after the 2025 model year. They would then be replaced by a new electric van, likely Ultium-platform based, for the 2026 model year. We reached out to GM for comment, and this is the official statement sent to us: "We have said in the past that as part of GM’s larger EV acceleration plans that we will add two new vehicles to our commercial portfolio. The first is a full-sized battery electric cargo van and the second is a medium-duty truck that will put both Ultium and our Hydrotec hydrogen fuel cell technology to work. We have not disclosed timing, names or shared any other details, so any articles reporting more are purely speculative." The GM vans are mighty old, having been introduced for the 1996 model year. They've barely changed since then, having received just some facelifts and updated powertrains over the years. And with GM's electrification plans, we're not surprised that these vans will be on the way out. We do have some disagreement about the reported timeline for replacement, though. We suspect that the upcoming electric vans will overlap with the old vans for at least a year. The reason being that there are a lot of these vans on the road, and there are a lot of pieces of equipment that fit them. Box vans, buses and more have components that have been designed for the Express and Savanna. If you're a fleet that has invested in these components, you might not be ready to shift over to a whole new platform. So GM will probably want to give fleet buyers one last opportunity to replace any old vans before committing entirely to a new electric van platform. It will also be interesting to see what kind of market the GM electric vans enter. Ford already has its electric Transit on the way, and Stellantis will be launching the Ram ProMaster electric van next year. Those are both based on existing gas-powered vans. And GM itself has already delivered the first of its larger BrightDrop EV600 electric vans to FedEx. The coming GM vans will likely be new platforms, which could give them performance and range advantages, though the Ford and Stellantis vans will have the advantage of being compatible with equipment for the gas variants.

Mark Reuss: GM can't afford product 'misses,' has 'thought about' CT6 V-Series

Mark Reuss is a busy man. He oversees General Motors' global product portfolio, an all-encompassing task for a company that sold more than 9.9 million cars and trucks last year. When GM launches a well-received product, like the road-going rocket ship that is the Chevrolet Corvette Z06 – he gets credit. When the company stumbles with the slow-selling Chevy Malibu or grapples with fallout from the decade-old Saturn Ion and its flawed ignition switch, he gets blamed. GM owners, the press and sometimes the federal government, demand answers. Bob Lutz famously held the job before Reuss. So did Mary Barra, who's now GM's chief executive. There's a New GM, but the lineage is connected to a long history. When he's not thinking product, Reuss, an executive vice president, also runs the purchasing and supply chain for the company, which is still one of the largest industrial empires in the world. We caught up with Reuss on the floor of the New York Auto Show, where GM had just rolled out two crucial new products: the 2016 Cadillac CT6 and the 2016 Chevrolet Malibu. Speaking with a small group of reporters, Reuss delved into a variety of subjects, including the new Malibu, Cadillac's future (he thinks the ATS-V is going to "flame the M3 and M4"), and other topics. On fixing the Malibu: "We can't miss. We can't have those kinds of misses [like the previous generation] on our cars and crossovers and trucks. We can't do that. If we do that, we give a reason for someone to go buy something else. It's that simple. "On a car like the Malibu we have a chance to really fix all of that, which we have, and then lead. Then you've got a real opportunity there. So that's what we've really been focused on here – to fix those things." He later added: "We need that car here to transform Chevrolet desperately because it's the heart of the market. And when you think of Chevrolet, people will come back and think about what we did with the [new] Malibu and the Cruze... It's hugely important to us." On Cadillac: "If we go out and try and out-German the Germans, it's probably not going to work. We've got an opportunity here generationally where there's a lot of people younger than me that have parents that drove BMWs and Mercedes, and I think there's an opportunity there for those people to drive something different than what their parents did, and I think that's always been an opportunity in the auto industry if you look at the history of it.