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Chevy: The Big Game

Chevrolet took an early lead for the 2015 Super Bowl advertising crown with its spot for the all-new, 4G LTE-capable Colorado pickup in a spot that simulated a problem with your TV. The stark, simple ad then states that if you're lucky enough to have an Internet-capable vehicle, like the new Colorado, you'd at least be able to stream the game. A clever, chuckle-inducing spot if there was one. Check out our full write up of the new, 2015 Colorado. Marketing/Advertising Chevrolet Truck Super Bowl Commercials Videos 2015 super bowl ad

2020 Chevy Tahoe High Country spied along with next-gen Escalade

Have no fear, the big grilles are here. Or, at least we think they're coming. One of our spy shooters caught the next-gen Chevrolet Tahoe and Cadillac Escalade out testing with more of their fronts ends exposed than before. Starting with the Tahoe, we can see what amounts to a blinding amount of chrome under the wrappings. We're guessing this would be a new Tahoe High Country trim level, mirroring the range-topping trim level currently offered on the Silverado and Traverse. The Tahoe's current range topper is the Premier. Although the rather ornate details in the grille are not found on the current High Country trims, they also seem like something that would be available on the priciest Tahoe available. The same could be said of the LED lighting details visible under the camo as the Silverado High Country, shown below, does indeed have unique LED elements. The next-generation Cadillac Escalade only shows up in two of the photos. As we can't see shiny chrome reflecting through the camo, we're guessing the Escalade will adopt a blacked out grille similar those found on the XT6 and other Cadillacs. We can also see horizontal lighting elements similar to those on other recent Cadillacs. As this is an Escalade, however, we'd imagine everything will be supersized. GM will be ushering these trucks out soon, with the independent rear suspension being the big story. Besides the improved ride and handling, it should result in substantially improved cargo space and third-row legroom. Doing so would at least close the gap with the biggest Lincoln and Ford SUVs.

GM cutting Chevy Sonic, Buick Verano production [UPDATE]

UPDATE: A previous version of this story indicated that Orion Assembly would be idled for seven weeks, from February 16 through April 6. This was incorrect. The factory will instead only be idled for the weeks of February 16 and April 6. The story has been edited to reflect this. General Motors has announced that the factory responsible for the Buick Verano and Chevrolet Sonic will be idled for the weeks of February 16 and April 6, with blame being placed on excess supply. The Orion Assembly plant, about 45 minutes north of GM's Renaissance Center headquarters, employs about 1,800 people, but they'll be given a pair of furloughs as inventories of the sub-compact Sonic and premium compact Verano reach 127 days and 84 days, respectively. That works out to 26,600 Chevys and 9,800 Buicks waiting for buyers. According to Automotive News, the compact Chevy sales bested the industry average in 2014, jumping up nine percent versus the the overall segment's eight-percent gain, while the Buick sedan's sales were down four percent. When asked about the shutdown, a GM spokesman told AN that it will "build to market demand," while also pointing out that the company did not comment on production plans. News Source: Automotive News - sub. req.Image Credit: Bill Pugliano / Getty Images Plants/Manufacturing Buick Chevrolet GM buick encore orion assembly