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Combative de Nysschen defends Cadillac move, naming change

Johan de Nysschen isn't afraid of taking quick, decisive actions, even if they are criticized. Since taking the wheel at Cadillac, he instigated moving the luxury division's base of operations to Manhattan's SoHo neighborhood and introduced a new naming scheme for the future of the brand, like he did at Infiniti. The polarizing boss recently explained his feelings about the future of Cadillac in more depth on his Facebook page, but unfortunately only his friends could read it. Thankfully, Daily Kanban posted much of the strongly worded missive for the whole world to see.
Much of the message examines the decision to move some employees to New York. De Nysschen claims that it's all about giving Cadillac distance from Detroit to reshape itself. It allows for, "No distractions. No side shows. No cross-brand corporate considerations. No homogenized lowest common denominator approach. Just pure, unadulterated, CLASS."

Despite De Nysschen saying it won't, Cadillac cuts struggling CTS prices

Ah, well that didn't last long. Not even two years after elevating the price of the then-new third-generation Cadillac CTS by $7,000, the company is now stepping back, telling dealers it will be slashing the price of the 2015 model by anywhere from $1,000 to $3,000. It seems that there are two reasons behind Cadillac's move. First, and most obviously, are its slumping sales, down seven percent last year. That figure is made worse, Automotive News reports, by the seven-percent gain made by the greater luxury market, not to mention gains from fellow American luxury brand Lincoln. Cadillac, meanwhile, also likely faced pressure from its dealer body, which AN reports hasn't been so keen on the price increases. The price reduction is something of a surprise following statements made by Cadillac President Johan de Nysschen shortly after he took office. In September of last year, the 54-year-old exec, who took charge of Cadillac in July of 2014, defended the company's decision to raise prices, telling Automotive News a price cut was "not going to happen." It seems current conditions contradict de Nysschen's statements, though. "We're taking what we've seen are the more desirable optional features for customers and making them more readily available," Cadillac's Dave Caldwell said of the price cut. "Once a car has been on the market for a while, it's not unusual to look at the customer behavior and try to optimize for it." In what's sure to be a pleasant surprise for anyone in the market for a CTS, the most expensive models are getting the biggest price cut, with the price on the Premium and Performance Collection sedans dropping $3,000, AN reports. The 2.0T will get a $2,000 drop, while certain optional extras will now be standard on the Luxury trim, including a panoramic sunroof, navigation and Bose stereo.

2020 Cadillac Escalade spied for the first time

Cadillac is expanding its crossover and SUV range with a new three-row XT6, but that doesn't mean it has forgotten about the one that started it all. As seen in the above photos, the company is testing a new version of the Cadillac Escalade. It's well-covered, but there are a number of details that we can make out. We'll get to what we can see of the design in a bit, but the big news is the suspension. Like the new Tahoe we previously spied, the 2020 Cadillac Escalade will have an independent rear suspension replacing the solid axle set-up that GM's full-size SUVs have always possessed. Its rivals from Ford/Lincoln went independent long ago. We can't underline enough how much of a difference this will make. Handling should be less cumbersome and the ride will be smoother and less prone to jiggling over bumps. It would be improved even further if Cadillac continues to offer magnetically controlled shocks as standard. Inside, the third-row should be positioned lower, thus lowering the current sky-high load height and resulting in a third-row that's actually habitable. In other words, the Escalade won't be so archaic. You can see the visual differences between the new (top) and current (bottom) designs below. Now, as for the design, our best clue to the new Escalade's design is in the grille. The flashy slatted chrome grille of the current model is gone and in its place a more modest mesh grille with little studs pushed to the front. It's very much like the grille found on the new CT6 and XT4. Also, like those two vehicles, the headlights appear to have more horizontal elements than the very vertical examples on the current Escalade. The rest of the SUV is harder to make out. The profile is very similar to the current one, and will surely be shared with the Chevy Tahoe and Suburban and GMC Yukon models. The rear features new rectangular exhaust tips nestled into the rear bumper. The taillights will likely continue to stretch up the rear pillars. Like the suspension, the Escalade will continue to be generally mechanically the same as the aforementioned Chevy and GMC versions, albeit with the best parts standard. The updated 6.2-liter V8 with Dynamic Fuel Management first introduced on the Silverado and Sierra will likely be the standard engine. It will then be paired with the 10-speed automatic transmission. With the new Navigator so widely impressing in reviews and in sales, this new Cadillac Escalade will have to step it up.