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de Nysschen pushes to separate Cadillac, GM

Cadillac President Johan de Nysschen continues his push to separate his brand from General Motors. After controversially picking up shop and moving to New York's trendy SoHo neighborhood, de Nysschen has now gone on record as saying that within two years, the brand will enjoy "a far higher degree of autonomy and self sufficiency." That autonomy will include the brand reporting its own financial results, independent of GM. But what would such a move do for Cadillac? Well, as de Nysschen explained it to Automotive News, "Cadillac at this state makes a very sizeable contribution to the overall profit at General Motors." If that's truly the case, separating financial announcements serves to emphasize the prosperous character de Nysschen seems so keen on attaching to his brand. But that's only one phase of Cadillac's push to distance itself from GM. De Nysschen is eager to revamp the company's dealership model so that it stands out from other GM brands, calling it a "very profound focus." Those moves, according to AN, including a change to the current dealer incentive model with a particular emphasis on building the brand rather than nailing sales figures. "If you aren't strengthening the brand perception, you should have less reward," de Nysschen told AN. While his goals seem clear, de Nysschen's statements have left us wondering whether they're also somewhat counterintuitive. Emphasizing Caddy's prosperity to potential consumers while incentivizing dealers to move less metal seems more like a tactical move rather than a strategic one. And there's no telling how the new dealership model will impact de Nysschen's goal to hit 500,000 global sales by 2020. Related Video:

2021 Cadillac CT5 Review | Is the price (and size) right?

The Cadillac CT5, which was brand new for the 2020 model year, took the place of the CTS in General Motors’ luxury sedan portfolio. Its mission is the same as the car it replaced: compete on equal footing with the German trio of Audi, BMW, Mercedes-Benz along with Japanese brands Acura, Infiniti and Lexus. But it does so with a radically different package than the CTS. In place of the sharp corners and angular greenhouse of its predecessor is a smoother sedan with a flowing fastback shape. The new CT5 is also around $10,000 cheaper than the CTS it replaces, despite the fact that the two are within a few inches in exterior dimensions. So while it may be sized similarly to the cars it used to compete with, including the BMW 5 Series and Mercedes E-Class, it's now priced like a 3 Series or C-Class.  Clearly, Cadillac thinks this refined strategy will position the CT5 to better compete against those established luxury players. The car itself drives quite well and is stylish, well equipped, and that price-to-size ratio gives it a unique proposition to attract buyers away from the Europeans. What's new for 2021? The CT5 finally gets CadillacÂ’s Super Cruise semi-autonomous technology for 2021. It's the latest version that includes Lane Change on Demand functionality, but itÂ’s only available on Premium Luxury and V-Series trim levels. CaddyÂ’s sport sedan also gets a 12-inch digital gauge cluster with multiple themes, including a Track theme on the high-performance CT5-V. A new Diamond Sky special edition package will be offered on Premium Luxury CT4 and CT5 models, adding interior and exterior styling upgrades along with all-season run-flat tires on unique wheels. Additional updates include wireless Apple CarPlay and Android Auto, and a console-mounted rotary infotainment knob that enables left and right clicks to more easily navigate the infotainment system. 2020 Cadillac CT5 View 22 Photos   What's the CT5Â’s interior and in-car technology like? The Cadillac CT5 interior can best be described as “nice enough.” Unfortunately, "nice enough" isnÂ’t quite good enough to compare favorably with Audi, BMW, Mercedes-Benz or Volvo. We'd say it's not good enough to compare with cross-town rival Lincoln, either, but they won't be selling sedans in 2021.

2014 Cadillac CTS Vsport [w/video]

Bridging The Gap With Power And Poise
As you read these words, West Coast Editor Michael Harley is preparing to drive the brand-new 2014 Cadillac CTS along the gorgeous, sun-drenched roads of Southern California. And while I'll wait for Harley's full report before I put words in his mouth, I'm willing to bet he enjoys the hell out of Cadillac's new CTS. In fact, I'm sure of it.
I say this with confidence because, about a month ago, I spent the better part of a day flogging the new CTS Vsport around the 2.9-mile Milford Road Course - a challenging circuit laid out in the infield of an oval test track at GM's proving grounds in southeast Michigan. The MRC was built about a decade ago after Bob Lutz was lured out of retirement to work closely with GM's product development team, and thus, this circuit is known informally as the "Lutz Ring." The main objective of the MRC was to have an in-house facility for engineers to fine-tune vehicle dynamics, without having to constantly schlep cars over to Germany's infamous Nürburgring. (Of course, they still do.)