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GM Design shows what could have been and what might be

We periodically like to check in with GM Design's Instagram account to see what they're cooking up. Even better is when we catch a glimpse of an alternate history of what legendary designers from The General's past were thinking, though those ideas may not have made it into production. This week, for example, the account posted some illustrations from George Camp, whose career at GM spanned nearly four decades, from 1963 to 2001. One of the renderings is of what appears to be a 1971-72 Pontiac GTO Judge, but with two headlights instead of the production unit's quad beams. The rear departs from the canonical version most dramatically, with a massive integrated wing. Other bits that didn't make the production cut include large side vents, a gill-like side marker and rectangular intakes below the headlights that wouldn't be out of place on a modern design today. Amazingly, from what we can make out of the date, it appears that the drawing was done sometime in 1965, which makes it quite prescient.           View this post on Instagram                       A post shared by GM Design (@generalmotorsdesign) There's also a very aerodynamic interpretation of a Corvette ZR-1. To our eyes it splits the difference between the 1986 Corvette Indy concept and a fourth-generation F-body Pontiac Firebird, so perhaps parts of Camp's work on this sketch did make it into physical form. There's also a radical sports car concept from May 1970 that resembles the Mazda RX-500 concept from the same year, a Syd Mead-looking Cadillac coupe, and an Oldsmobile with a cool take on the company's trademark waterfall grille and elements of the Colonnade Cutlass at the rear. Other recent posts include a FJ Cruiser-like off-road EV, a sleek coupe with the Chevy corporate grille, and a rendering of a Silverado-esque pickup that looks far better than the current production version.           View this post on Instagram                       A post shared by GM Design (@generalmotorsdesign) It's pretty easy to lose hours in the account, but it's always fascinating to see GM's visions of what could have been and what might be. Related Video:

Book by Cadillac is like a streaming service for cars

Cadillac is launching a subscription-based service that gives users access to most of its models for a flat fee of $1,500 a month. Called Book by Cadillac, the program starts in February in New York City and its surrounding areas. Cadillac's goal: attract users who want flexibility without the costs and commitment of ownership. The monthly fee is steep, but Cadillac argues it's competitive with the cost of leasing a well-equipped luxury car. It also includes maintenance, taxes, and insurance fees. The Book service can also be stopped at any time, which frees users from any payments. There's no restrictions on mileage, though users pay for gas either by filling up the car when they're done with it or through a Caddy concierge who bills their account. Cadillac will deliver and pick up the vehicles from the user's choice of location via a white-gloved driver. Users can change vehicles up to 18 times per year, and they can be reserved with a mobile app. The theoretical goal is a Book user could head to the airport in New York in a Cadillac and reserve another one for their use in Los Angeles. Cadillac ran a test program last year and decided to move forward with Book after receiving a positive response on the price and features. "The overwhelming result is this is something competitive," spokesman Eneuri Acosta said. The program features the Escalade, Escalade ESV, CT6, CTS-V, ATS-V, and XT5 decked-out in Platinum trim. Other vehicles, like the non-V-series ATS or CTS could be added if there's demand. Book by Cadillac starts in New York, but will expand to other unspecified markets. Related Video:

Cadillac CTS-V, ATS-V special editions celebrate IMSA titles

This was Cadillac's first year of competition for its DPi-V.R. Daytona Prototype race car in the IMSA Endurance Championship, and it brought home both the manufacturer title and driver title. To celebrate the occasion, Cadillac has created special editions of its fastest road cars, the CTS-V and ATS-V, and their defining features are stickers. Yes, the most unique part of these special Cadillacs is a decal package. But it is an attractive one, with white, gray, silver and red accents inspired by the race car. They're complemented by either a black or white paint job and red side mirrors. The rear quarter windows also get little stickers of the race car's silhouette. Though the stickers are the defining trait of these special-edition cars, they aren't the only features. The CTS-V and ATS-V each come bundled with an array of other features such as a sunroof, the carbon fiber exterior accent package, and a red and black interior that features red-accented carbon fiber trim and Recaro seats. Available as additional options are an eight-speed automatic for the ATS-V, a performance data recorder and a suede steering wheel and shift knob. The other neat tidbit is that, if those extra features are must-haves, the IMSA edition ATS-V is the way to go. The $72,190 price for the sedan is almost $2,000 less than an equivalent standard ATS-V sedan. The regular ATS-V sedan also isn't available with the red and black interior. The special-edition ATS-V coupe starts at $74,390, which is a little over $1,000 more than an equivalent normal ATS-V coupe. Unfortunately for CTS-V buyers, the IMSA edition model, at $105,730, is pricier than optioning up a regular CTS-V. So in that case, you'll have to decide whether the decals and exclusivity are worth it. Related Video: Featured Gallery 2018 Cadillac CTS-V and ATS-V IMSA Championship special editions View 13 Photos Image Credit: Cadillac Cadillac Coupe Luxury Performance Sedan cadillac ats-v