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de Nysschen pushes to separate Cadillac, GM
Wed, Aug 12 2015Cadillac President Johan de Nysschen continues his push to separate his brand from General Motors. After controversially picking up shop and moving to New York's trendy SoHo neighborhood, de Nysschen has now gone on record as saying that within two years, the brand will enjoy "a far higher degree of autonomy and self sufficiency." That autonomy will include the brand reporting its own financial results, independent of GM. But what would such a move do for Cadillac? Well, as de Nysschen explained it to Automotive News, "Cadillac at this state makes a very sizeable contribution to the overall profit at General Motors." If that's truly the case, separating financial announcements serves to emphasize the prosperous character de Nysschen seems so keen on attaching to his brand. But that's only one phase of Cadillac's push to distance itself from GM. De Nysschen is eager to revamp the company's dealership model so that it stands out from other GM brands, calling it a "very profound focus." Those moves, according to AN, including a change to the current dealer incentive model with a particular emphasis on building the brand rather than nailing sales figures. "If you aren't strengthening the brand perception, you should have less reward," de Nysschen told AN. While his goals seem clear, de Nysschen's statements have left us wondering whether they're also somewhat counterintuitive. Emphasizing Caddy's prosperity to potential consumers while incentivizing dealers to move less metal seems more like a tactical move rather than a strategic one. And there's no telling how the new dealership model will impact de Nysschen's goal to hit 500,000 global sales by 2020. Related Video:
Cadillac CT6 Plug-in Hybrid is dead for 2019
Thu, Nov 15 2018Plug-in hybrids seem to have it hard at Cadillac. First there was the ELR flop, and now Cadillac is killing off the CT6 Plug-in Hybrid. The news of the hybrid's demise was first broken by GM Authority, and we received a statement from Cadillac confirming that it would be discontinued. With it disappearing for the 2019 model year, the CT6 Plug-in was only around for two model years, the same as the ELR. The Cadillac representative we contacted didn't say exactly why the CT6 Plug-in is being discontinued. All that was mentioned was that focus for the new model year would be on the refresh and the CT6-V. We would guess the hybrid is gone due to slow sales, but General Motors doesn't break out individual trims and powertrains in its quarterly delivery reports, so we can't say for sure. We're a bit disappointed that the CT6 hybrid is going away. We were pleased with its fuel economy and refinement when we had an opportunity to drive one, and its only real sacrifice was a smaller trunk. On the plus side, Cadillac's statement to us said that there are definitely additional electric vehicles coming to the brand, noting that some of the 20 promised electric vehicles from GM by 2023 will be Cadillacs. Related Video: Featured Gallery 2017 Cadillac CT6 Plug-in Hybrid View 15 Photos Image Credit: Cadillac Cadillac Hybrid Luxury Sedan cadillac ct6 cadillac ct6 hybrid
J.D. Power: Mini, Lexus again offer most satisfying sales experience
Thu, 29 Nov 2012JD Power has released its annual Sales Satisfaction Index Study, and once again Mini and Lexus have taken top honors. Overall, buyers are more satisfied with the auto-buying sales experience than they were last year, with those surveyed reporting an average score of 664 points on a 1,000-point scale. That's up from 648 in 2011. Dealer satisfaction also increased by five points over last year as well.
All told, Lexus brought home an index score of 737, which was high enough to put it atop the luxury brands for the second year in a row. JD Power says Infiniti came in second in that category with a score of 728 and Cadillac rounded out the podium with it's rating of 725. Speaking of Infiniti, that brand saw the single largest jump in sales satisfaction of any brand on the survey, popping up 52 index points over 2011.
Among mass-market brands, Mini ranked highest with a score of 712, followed closely by Buick with 706 and GMC farther down the line with 683. You can check out the full press release below for more information.