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Cadillac may not build Elmiraj coupe

Despite the fact that most everyone who has laid eyes on the Cadillac Elmiraj concept coupe loves it, General Motors insiders are still trying to prove the business case to build the car. And it's certainly not a guarantee.
"I want to see this car go into production badly. Very badly," Ed Welburn, GM's Global Head of Design, told Autoblog. But the Cadillac design studio is busier than it's ever been before, and the company is working on prioritizing which cars deserve to get the billion-dollar price tag needed to research and develop a new model.
No matter what happens, Welburn says the car has made its mark on Cadillac

Cadillac to fight Audi A3, Mercedes CLA with small rear-drive sedan?

Compact luxury sedans are fast becoming the trend among upscale automakers. Mercedes has the new CLA (and its many platform-mates), BMW has the 1 Series and 2 Series, Audi has the A3 and, though Lexus apparently isn't interested in anything smaller than its CT 200h, Infiniti is getting in on the action with a compact model of its own. It would only follow logically, then, that Cadillac should launch a competitor, and according to the latest reports, that's just what it has in store.
Speaking with Car and Driver, Cadillac marketing chief Uwe Ellinghaus confirmed that such a project is in the works. But unlike its rivals, Cadillac aims to go with a rear-wheel-drive layout. This despite research that apparently indicates that a surprising 80 percent of owners think that their BMW 1 Series is front-drive. It's the driving dynamics and styling proportions that motivate Ellinghaus and his colleagues to stick with rear-drive, however.
The new model would in all likelihood be based on the same GM Alpha architecture that underpins the ATS and CTS - a platform that has helped Cadillac keep the weight down on both models and which is expected to underpin the next-generation Chevy Camaro, as well. The sub-ATS could be positioned as a four-door 2+2, however, as the ATS grows a little larger in its next iteration in order to make room for its new baby brother.

2023 Cadillac Lyriq production model revealed with range, power, price

We got our first look at the Cadillac Lyriq's design last August, and now the company is revealing the official production version of the electric crossover. The good news is that it looks almost identical to the preproduction version no matter where you look, inside or outside the car. It has the same long hood, low roof, creased body work, illuminated grille and groovy taillights. The interior retains the 33-inch instrument and infotainment screen and wood and metal trim. Only detail changes to things like the camera in the grille and the reworked control knob in the center console distinguish it from the concept. So if it basically looks the same, what's new here? Well, we finally have specifics on all the stuff that powers the concept-car body. At launch, the Lyriq will only be offered with a single motor and rear-wheel drive. The motor makes 340 horsepower and 325 pound-feet of torque funneled through a single-speed transmission. Supplying the motor with juice is a 100-kWh battery, though Cadillac didn't specify if that's the usable capacity or gross capacity. Cadillac estimates that the battery will provide more than 300 miles of range on a single charge. The initial models will be equipped with on-board charging equipment that can handle 19.2-kW Level 2 charging and 190-kW DC fast charging. The former can add 52 miles of range in an hour, and the latter can add 76 miles of range in 10 minutes and 195 miles in half an hour. Cadillac has made no mention of an 800-volt extra-fast DC charging system like in the GMC Hummer EV. There's a chance a system like that could be offered later, just like the forthcoming all-wheel-drive Lyriq variant. The Lyriq rides on multi-link independent suspension at all four corners, using "passive-plus" shocks, so it won't be adaptive or use GM's fancy magnetic suspension, at least at launch. Braking is provided by large 17-inch rotors at the front and 18-inch units at the back, welcome additions for the 5,610-pound crossover. Cadillac also gave us some basics on what equipment will be offered with the first run of Lyriqs. Only two colors, a silver and a black, will be available to begin with, and another silver will come a tad later. We imagine more colors will be offered on later Lyriq models. The interior comes in gray or black. Twenty-inch wheels are standard with 22-inch examples available as an option.