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Cadillac can't keep up with Escalade demand, can't move its sedans

No matter how much Cadillac revitalizes its lineup and its image, it seems that all consumers want is the Escalade. In fact, Automotive News reports that General Motors can't keep up with demand for the fullsize luxury SUV, despite sticker prices that start at over $70,000 and approach six figures at the top end of the spectrum. Contrast that with sedans like the ATS and CTS, which are far cheaper but which Cadillac hasn't been able to move fast enough to keep up with production, prompting both the manufacturer and dealers to offer substantial incentives to keep them from piling up. Cadillac had been resisting a price cut of the ATS or CTS, lest it hurt resale values – itself a factor that could explain consumers' reluctance to buy them in the first place – but been offering subsidized leases, discounted financing, rebates and cheaper options. Combined with incentives from individual dealers, according to AN, buyers can be looking at five-figure discounts on buying a new Cadillac sedan. And now, finally, it seems the CTS will indeed get a little bit off its bottom line. Yet GM has been producing the ATS and CTS at rates that their sales can't keep up with. The automaker was forced to idle the plant in Lansing, MI, where it assembles the ATS and CTS for six weeks starting this past December. And since it reopened late in January, it's been reduced to a single shift as dealers try to move the metal they've already got. Meanwhile the plant in Arlington, TX, that produces the Escalade and its Chevy and GMC siblings has been running on overtime, with three shifts throughout the week and even into the weekend to keep up with demand. Profitable as it's been for Cadillac and GM, though, the Escalade does not represent the future of where it wants to take the brand - separating the Escalade as almost a brand unto itself that's been left out of the company's new naming scheme. If only it could make its sedans as successful as its fullsize SUVs, it'll be all set.

Cadillac logo losing its wreath?

The easily recognizable Cadillac logo dates back to the company's founding in the early 1900s, but over the last 110 years, there has been an on-again, off-again love affair with the wreath surrounding the crest. Cadillac's current badge design has used the wreath since the 1980s, but Automotive News is reporting that GM's luxury division is planning to ditch the laurel wreath for a cleaner-looking logo.
The new logo could make its debut as early as next month on a new concept car that will be revealed at the Pebble Beach Concours d'Elegance, although the report also says that it might be until 2015 before it makes its way to a production car. Even then, it doesn't like anything has been finalized yet, as the article also says that plans could still change.
As Cadillac looks to improve its global presence as a luxury automaker, the report says that a simpler logo could make it easier for designers to incorporate the badge onto the car - either in the grille or above the grille (possibly in a fashion similar to Mercedes-Benz). Head on over to the AN article, which shows the Cadillac logo dating back to its earliest design.

2021 Cadillac Escalade shown inside and out in leaked photos

Fresh off the official reveals of the all-new 2021 Chevrolet Suburban and Tahoe, here come leaked images showing the redesigned version of their upmarket sibling, the Cadillac Escalade, inside and out. The images were posted on Instagram by user @allcarnews, with a hat tip to Jalopnik, and give us our best look yet at the unadorned exterior and the new interior.           View this post on Instagram                       A post shared by A L L C A R N E W S (@allcarnews) on Dec 11, 2019 at 12:22am PST Let’s start with the body design of the large luxury SUV, with bears strong echoes of both the aforementioned Suburban and Yukon, albeit with a chrome stripe along the lower doors and chrome trim framing the windows. Then thereÂ’s the redesigned grille, which looks like a larger-maw version of the XT6Â’s grille and adopts the same horizontal LED headlights. Instagram commenters also liken the exterior to the new XT6, CadillacÂ’s smaller three-row crossover, and even the Hyundai Palisade. The swept-back, slightly tapered rear end in profile even reminds us a little of the Lincoln Aviator. All of which will beg the question of whether Cadillac has done enough to distinguish its flagship SUV to compete against the Lincoln Navigators of the world.             View this post on Instagram                   (UPDATED) LEAKED: 2021 Escalade ? _____________________________________ [12/11/19] (NEW INTERIOR SHOTS) CadillacÂ’s Escalade for 2021 has been leaked and well.. the exterior is subjective.. What I will point out is the side profile which is unfortunately still identical to the Tahoe & Suburbab albeit with a chrome bar on the bottom and chrome window frame trim. The rear gets full sized LED verticals taillights again, but now more integrated into the rear. The front is big and loud but looks like a blown up XT6. After reading your comments, it seems a mixed bag, especially with the horizontal headlights (which i lightened to show the elements) but the massive verticals LED DRLÂ’s remain thankfully. ???????????? ???????????? ???????????? ????????? ? @Allcarnews Spec Sheet: Powertrain wise there will be a carry over 6.2L 420HP+ V8 paired to a 10 speed auto gearbox. A supercharged V8 version (or TT V8) will be coming in the future with up to 650HP in some sort of V designation. Expect blacked out wheels, trim and grille. ? ???????????? ???????????? ??????????? But..