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Cadillac HQ has a New York address

The new home of Cadillac will be in the 330 Hudson building in New York City's Hudson Square, putting the luxury marque smack dab in the middle of three of the city's hippest areas, SoHo, Greenwich Village and Tribeca.
The announcement is yet another milestone in the company's controversial decision to relocate administrative and marketing operations away from Detroit and into the Big Apple.
"The addition of a headquarters office in New York is a key step in Cadillac's ongoing global expansion," Cadillac boss Johan de Nysschen said, according to The Detroit Free Press. "There is no better atmosphere in which to better immerse ourselves into luxury consumer and brand expertise."

2020 Cadillac CT5-V, CT4-V to be revealed next week

Even though the ATS-V and CTS-V are on the way out, the future is looking bright for Cadillac's high-performance sub-brand. Why is that? Well we're going to see not one, but two all-new V models on May 30. The company revealed its plans to show the 2020 Cadillac CT5-V and the CT4-V in an announcement about 15 years of the V brand. Not much is known about either car, but both should be wickedly quick based on their predecessors. We're particularly curious as to what engines will be used. With the CT5-V, a return of a supercharged pushrod V8 seems possible considering the CT5 is based on the Alpha platform that also underpins the Camaro. But Cadillac may want to push its more unique powertrains such as the twin-turbo, double-overhead-cam 4.2-liter V8 in the CT6-V. In the CT6-V, it makes 550 horsepower and 627 pound-feet of torque. Cadillac's former CEO said that other cars getting the engine will have it 500 horsepower and 553 pound-feet of torque. We think the company could get away with the full power in the CT5-V, though, since each car's mission and character is different. There's also a slim chance we could see a return of the manual transmission for the midsize sports sedan, based on what a Cadillac engineer said. As for the CT4-V, there are more questions, simply because we haven't even seen the regular version yet except in spy shots. Since the CT5 is built off the Alpha platform, it seems reasonable to think the CT4 will do the same, especially since the ATS also used the platform. And to leave space between the CT5-V and itself, using a hot version of the twin-turbo 3.0-liter V6 seems like the most likely choice. The hot V6 in the ATS-V made 464 horsepower and 445 pound-feet of torque, so we would expect the same. Hopefully Cadillac will offer a manual with it again. One final note from the Cadillac V announcement also got our attention. It said that these two cars are "just the beginning." That seems a pretty obvious sign there are other V models in the works. Since the CT4 and CT5 will round out the company's car line, the logical next choice would probably be crossovers. It will be interesting to see what an XT4-V or XT5-V will be like, especially since they use front-drive platforms. But in the meantime, we'll look forward to Cadillac's hot sedans.

2020 Cadillac CT4-V First Drive + Video | The Cadillac of compact Cadillacs

With the launch of the 2020 Cadillac CT4, GM is pushing back into the smallest luxury sedan segment that in recent years has almost exclusively featured entries from Germany. We're pleased to see it return, and importantly, that it definitely came back prepared. The CT4’s key differentiator is its platform. Unlike the bulk of entry-level luxury sedans currently on the market, the Cadillac rides on a rear-wheel-drive platform. All-wheel drive is available throughout the lineup for those who need (or just want) four-season flexibility, but itÂ’s meant to be a convenience feature rather than a performance upgrade — the same is not true of its front-wheel-drive competitors. The CT4 ostensibly replaces the discontinued ATS, but reality is a bit murkier than that. Stop us if youÂ’ve heard this before, but the Cadillac CT4 is not entirely size-appropriate for the class. While the CT4 is aimed at the subcompact luxury sedan segment (and the CT5 at the compact), itÂ’s dimensionally a bit closer to the likes of the Mercedes C-Class than it is the A-Class. This gives Caddy a bit of an advantage, but itÂ’s nothing we havenÂ’t seen from GMÂ’s luxury arm before. Cadillac has chosen instead to target the segment based on price, which is a win for consumers in a way, as you can get a little bit more bang for your buck if theyÂ’re willing to take a chance on the underdog. Cadillac is offering its new small sedan in three states of tune. The base (“Luxury”) model boasts a 2.0-liter engine good for 237 horsepower and 258 pound-feet of torque. The Premium Luxury and CT4-V models get the 2.7-liter — which is still a four-cylinder — that makes 310 hp and 350 lb-ft of torque in its base tune and 325 hp and 380 lb-ft in the CT4-V. All three variants make use of GMÂ’s active fuel management tech which allows them to run on just two cylinders to conserve fuel while cruising. Yes, you read that correctly. The CT4-V boasts just 325 hp, which may seem like a pittance considering the outrageously powerful V models of CadillacÂ’s past, but GMÂ’s luxury arm has decided to re-jigger its performance hierarchy by eliminating “V-Sport” entirely, shifting “V” down to fill that role, and introducing a series of new range-topping performance models dubbed “Blackwing.” In that context, the CT4-V may seem like an also-ran, but consider the company it keeps.