2009 Cadillac Escalade Gps Navi Backup Camera Tv D on 2040-cars

Auto blog

Why we can't have better headlights here in the U.S.

It wouldn't be a European auto show if we weren't teased with at least one mainstream vehicle we can't have here. At the Geneva Motor Show last week, the small but vocal contingent of shooting-brake buffs lamented that the Mazda6 wagon won't be coming to our shores, although they can take comfort in the fact that the vehicle won't get the torquey 250-horsepower 2.5-liter turbocharged gasoline engine we'll get here. Mercedes-Benz also announced a new headlight technology in Geneva that likely won't be available here anytime soon. It's just the latest in a long line of innovative and potentially lifesaving front-lighting solutions that the federal government doesn't allow in this country due to outdated standards — and a current lack of leadership at the U.S. Department of Transportation. Mercedes-Benz's new Digital Light system that debuted in Geneva uses a computer chip to activate more than a million micro-reflectors to better illuminate the road ahead. The Digital Light headlamps works with the vehicle's cameras, sensors and navigation mapping to adjust lighting for the given location and situation and to detect other road users. The Digital Light technology also serves as an extended head-up display of sorts by projecting symbols on the pavement ahead to alert drivers to, say, slippery conditions or pedestrians in the road. And it can even project lines on the road in a construction zone or through tight curves to show the driver the correct path. Digital Light will be available on Mercedes-Maybach vehicles later this year, although like any technology it's bound to trickle down to less expensive vehicles. That is, if we ever get it here in the U.S. Audi, a leader in automotive lighting, has repeatedly run into snags trying to bring state-of-the-art car headlights to the U.S. The German luxury automaker's recently introduced matrix laser headlight system, which performs many of the same trick as Mercedes-Benz's Digital Light, also isn't legal on U.S. roads. And five years after the introduction of its matrix-beam LED lighting, which illuminates more of the road without blinding oncoming motorists with brights by simultaneously operating high and low beams, Audi still can't bring that technology to the U.S. either.

2020 Cadillac CT4-V, CT5-V revealed, less powerful than predecessors

Expectations have reached stratospheric heights for the 2020 Cadillac CT4-V and 2020 Cadillac CT5-V, and for good reason: Their ATS-V and CTS-V predecessors were potent sports sedans with gobs of power and handling and braking to match. Now the new sedans have been revealed, and they're not what we expected. They each lose two cylinders compared with the other vehicles, and on paper, they don't look as capable. But we do have hope that these won't be the end-all, be-all performance Cadillacs. First, let's look at the cars. The CT4-V will be the base of the V brand, and it's our first look at the small luxury sedan. It has a roofline and window treatment more like past Cadillacs, eschewing the C-pillar garnish of the CT5. It also naturally gets dark trim and headlights, a unique spoiler and quad tailpipes to distinguish it as a V. Under the hood is a turbocharged 2.7-liter four-cylinder that is based on the engine in the new Chevy Silverado. It makes 320 horsepower and 369 pound-feet of torque, a far cry from the ATS-V's 464 horsepower and 445 pound-feet of torque. Cadillac CT4-V View 12 Photos Power goes through a 10-speed automatic transmission only. Both rear-wheel drive and all-wheel drive are available. It gets a mechanical limited-slip differential whereas the ATS-V had an electronically controlled limited-slip differential a la Camaro ZL1. The brakes have four-piston calipers at each corner versus six-piston front units and four-piston rear units on the ATS-V, and the rotors are smaller. Magnetic Ride Control remains standard on the rear-drive version, but the all-wheel-driver version sticks with conventional shocks. The new CT4-V is about 200 pounds lighter than the ATS-V, though, and it has 50/50 weight distribution. Additionally, both the CT4-V and the CT5-V have Super Cruise available as an option. Moving on to the CT5-V, it looks like a regular CT5 but with dark trim and lights, quad tailpipes and a unique rear diffuser. Instead of the CTS-V's 640-horsepower supercharged V8, the CT5-V uses a twin-turbo 3.0-liter V6 making 355 horsepower and 400 pound-feet of torque. Changes made to the 3.0 for the CT5-V include a new intake system and new exhaust, and it revs higher too. Like the CT4-V, it comes with a 10-speed automatic and either rear-wheel drive or all-wheel drive. It does get the electronically controlled limited-slip differential.

Cadillac ad boss is happy controversial Poolside TV ad created debate

Remember Cadillac's controversial commercial for it ELR plug-in hybrid? Did you find it provocative? If so, that's a good thing according to the brand's advertising director, Craig Bierley. First aired during NBC's coverage of the Olympic opening ceremony, the minute-long spot returned to the tele again this weekend, bookending the Academy Awards on ABC. Titled Poolside, the bit was meant as "brand provocation" and whether you enjoyed it or not – sentiment is said to run 3:1 on the pro side – we can probably all agree it fulfilled its role as such. If you were one of those who felt the ad erred on the side of nationalistic consumerism (or what have you), your anger might be somewhat assuaged after reading this article from Advertising Age in which Bierley addresses most of what he believes are misconceptions about the message. For one, the spot isn't aimed at the One Percent, just those who make $200,000 a year. Or, as Craig Bierley, Cadillac's advertising director, calls them, "people who haven't been given anything." Bierley told Advertising Age that the spot doesn't celebrate workaholicsm, instead, "We're not making a statement saying, 'We want people to work hard.' What we're saying is that hard work has its payoffs.'" While our commentors seemed mostly to enjoy discussing the value proposition that is (or is not, depending on your point of view) the Cadillac ELR, the majority appeared to enjoy the commercial. If you were one of those offended, however, let us know if your opinion has changed upon reading Cadillac's defense. If you don't remember what all the fuss was about, scroll below to take another dip in Poolside.