Cadillac Dts Sunroof Heated A/c Seats Loaded Autostarter Clean Xenon No Reserve on 2040-cars

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Cadillac CT6 loses the entry-level 2.0-liter turbo four-cylinder

General Motors continues its engine rationalization among product lines. A few days after Chevrolet dropped the old-generation LTG 2.0-liter turbocharged four-cylinder from the Traverse, Cadillac has jettisoned the new-gen LSY 2.0-liter turbo four from the CT6 range. Given a look at the dealer ordering system, Cadillac Society said the 2.0-liter option shows "built out" or "no longer available," and the online configurator at the Cadillac site confirms the omission. The retired engine can be had in the XT4 crossover, rated at the same 237 horsepower and 258 pound-feet of torque. This means a couple of things for the big sedan. The CT6 entry price was $50,495 before destination, but fitted with the now-base 3.6-liter six-cylinder, the entry price has gone up to $55,495. The other change is that rear-wheel drive is no longer available; the three remaining engine choices come with all-wheel drive. Those engines are the NA 3.6-liter V6 with 335 hp and 284 lb-ft of torque, a 3.0-liter twin-turbo V6 with 404 hp and 400 lb-ft, and coming in a few months, the detuned 4.2-liter Blackwing twin-turbo V8 with 500 hp and 574 lb-ft, down from 550 hp and 627 lb-ft. Cadillac Society thinks one of the possibilities for making the move could be that GM is having a hard time meeting demand for the 2.0-liter. That might be, but we think no matter the reason, the result puts more logical pricing between the midsize CTS/CT5 and the full-size luxury flagship. We don't know how Cadillac will price the coming CT5, but there's now an $8,005 difference between the CTS and the CT6, instead of the $4,000 gap when the 2.0-liter was a CT6 option. Mercedes-Benz, for instance, puts a $12,000 gap between the C-Class and the E-Class, a $38,000 gulf between the E-Class and the S-Class. There's a $19,000 difference between an Audi A4 and A6, a $25,000 difference between an A6 and an A8. It isn't clear if this will affect every other market where the CT6 is sold. The Canadian, Mexican, and French Cadillac site configurators don't list the 2.0-liter turbo, but the Chinese Cadillac site does.

Cadillac ad boss is happy controversial Poolside TV ad created debate

Remember Cadillac's controversial commercial for it ELR plug-in hybrid? Did you find it provocative? If so, that's a good thing according to the brand's advertising director, Craig Bierley. First aired during NBC's coverage of the Olympic opening ceremony, the minute-long spot returned to the tele again this weekend, bookending the Academy Awards on ABC. Titled Poolside, the bit was meant as "brand provocation" and whether you enjoyed it or not – sentiment is said to run 3:1 on the pro side – we can probably all agree it fulfilled its role as such. If you were one of those who felt the ad erred on the side of nationalistic consumerism (or what have you), your anger might be somewhat assuaged after reading this article from Advertising Age in which Bierley addresses most of what he believes are misconceptions about the message. For one, the spot isn't aimed at the One Percent, just those who make $200,000 a year. Or, as Craig Bierley, Cadillac's advertising director, calls them, "people who haven't been given anything." Bierley told Advertising Age that the spot doesn't celebrate workaholicsm, instead, "We're not making a statement saying, 'We want people to work hard.' What we're saying is that hard work has its payoffs.'" While our commentors seemed mostly to enjoy discussing the value proposition that is (or is not, depending on your point of view) the Cadillac ELR, the majority appeared to enjoy the commercial. If you were one of those offended, however, let us know if your opinion has changed upon reading Cadillac's defense. If you don't remember what all the fuss was about, scroll below to take another dip in Poolside.

GM to make most cars LTE hotspots for 2015

General Motors isn't the first automaker to deliver in-car Internet access, but a proposed plan announced today could make the technology more widespread than any of its competitors have offered. By the 2015 model year, most Chevrolet, Buick, Cadillac and GMC products in the US and Canada will offer 4G LTE mobile broadband access. Initially, GM will just be pairing with AT&T to deliver this service, but additional carriers will be revealed in the future.
Current in-car Wi-Fi hot spots are limited to 3G, but GM says that 4G LTE is 10 times faster than 3G service and will allow for full Internet access, including streaming video for entertainment as well as services like real-time traffic updates and navigation driving directions. There is also no need for a paired smartphone with this new system, which should make it easier to use, and GM and AT&T will also be working together to develop new apps for customers.
Buyers can expect to start seeing 4G LTE in their cars starting next year, and GM is already planning to expand the service to other global markets as well. All of the information from GM's announcement is posted in a press release below.