1978 Cadillac Deville 170+ Pictures ~ 14+ Minute Walk Around Test Drive Video on 2040-cars

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Junkyard Gem: 1997 Cadillac Catera

GM's Cadillac Division was having a tough time in the early 1990s, with an onslaught of Lexuses and Infinitis pouring across the Pacific to steal their younger customers while high-end German manufacturers picked off their older customers. Flying an S-Class-priced model between assembly lines in Turin and Hamtramck hadn't worked out, so why not look to the European outposts of the far-flung GM Empire for the next Cadillac? That's how the Catera was born, and I have found a rare first-year example in a North Carolina car graveyard. Across the Atlantic, GM's Opel and Vauxhall were doing good business with prosperous European car buyers by selling them the sleek rear-wheel-drive Omega B (whose platform also lived beneath the Holden VT Commodore in Australia). Here was a genuine German design that competed with success against BMW and Audi on their home turf! So, the Omega B was Americanized and renamed the Catera. Opel wasn't a completely unknown brand to Americans at the time, since its cars were sold here with their own badging through Buick dealerships from the middle 1950s through the late 1970s (for a much shorter period, American Pontiac dealers attempted to sell Vauxhalls). Even after that, plenty of Opel DNA showed up in the products of U.S.-market GM divisions. The Catera was by far the most affordable Cadillac for 1997, with an MSRP starting at $29,995 (about $59,113 in 2024 dollars). Being a genuine German car, it looked much more convincingly European than the DeVille ($36,995), Eldorado ($37,995) and Seville ($39,995). Inspired by the ducks on the Cadillac emblem (they were really supposed to be martlets, mythical birds with no feet and occasionally lacking beaks), Cadillac's marketers went after youthful car shoppers with a whimsical animated duck named Ziggy. For the 21st century, the birds were removed from the Cadillac emblem in order to attract California buyers under 45 years of age. As we all know, the Catera flopped hard in the marketplace. What sold well in Europe turned out not to translate so well in in North America, especially when bearing the badges of such a historically prestigious brand. The Catera's engine was a 54-degree 3.0-liter V6 rated at 200 horsepower and 192 pound-feet. Just as had been the case with its predecessor, the Allante, no manual transmission was available.

Cadillac chief marketer admits ELR is 'a big disappointment'

During the Cadillac XT5 global launch in Dubai, Automobile interviewed Cadillac Chief Marketing Officer Uwe Ellinghaus and got the CMO to touch on just about every major issue affecting the brand and the industry. After two years on the job, having come from 15 years at BMW, Ellinghaus naturally started with the "passionate Cadillac customers" and "iconic brand" spiel, then they got into a top-down look at where America's preeminent luxury brand stands. Ellinghaus said Cadillac is in a period of transition, lately focused on smaller and more performance-oriented vehicles, which has alienated a chunk of veteran customers and left others trying to figure out what Cadillac is about. He believes that "for a few more years, the products will probably be stronger than the brand," while he does his work of conveying what the company has to offer. But the brand had to make the switch, because "Generation X and Y will make 80 percent of all actual buyers in the next five years..." On top of that, he'll be working on making sure the customer and dealership experiences are where they need to be. Speaking of dealers, Ellinghaus thinks the future will not be brick-and-mortar shops, but digital pickup-and-delivery services. "Nobody wants to go to a dealership for service and maintenance," he says. He said the ELR has been "a big disappointment," but it has taught Cadillac that converting its existing line-up to plug-in hybrids is a better way forward. However, he characterized the plug-in hybrid as "the next all-wheel drive," in that everyone's going to offer it soon, so it will be "an entry ticket into luxury automobiles rather than a differentiating aspect." The CMO thinks the CTS is suffering because of the decline in the US midsize luxury sedan market in general thanks to the SUV and crossover craze, so the brand really needs another small SUV. Head over to Automobile for more of Ellinghaus' intriguing answers, like "I do believe that very long-term hydrogen is really the way," and "it's time to get real" in Europe. Taking a dig at Volkswagen on that last matter, he also said, "I think the absence of the diesel is not as much of an issue as it was eight weeks ago." Related Video:

2021 Cadillac CT4 Review | A joy to drive, a puzzle to compare

Cadillac's smallest sedan is arguably its most competitive. The question is, though, what does the 2021 Cadillac CT4 actually compete with? It has the price tag and interior in keeping with the growing number of sub-compact luxury sedans, yet its rear-drive layout and sophisticated chassis are more akin to sedans that are a size up. It sure drives more like a BMW 3 Series than something smaller and cheaper. Actually, it could easily be argued that the CT4 is a more rewarding sport sedan than BMW's benchmark – be it the Premium Luxury you see above or spicier CT4-V trim.  That's where the comparison ends, however. The CT4 is smaller, with a cramped back seat and rinky-dink trunk. Its cabin quality is lower and its engines less refined. Yet, it is sufficiently cheaper to justify all of the above. For the dwindling few who still prize communicative steering and an unflappable suspension in their entry-level luxury sedan, the CT4 is a terrific choice – no matter what you compare it to. What's new for 2021? The CT4 was all-new last year, so there are only minor updates for '21. A 12-inch HD instrument cluster is now available as part of the Technology package in top trim levels, while Cadillac's Super Cruise semi-autonomous driver assist system will be a late-availability option. Wirelessly connected Apple CarPlay and Android Auto are now standard. There's also a new Diamond Sky Special Edition that adds a unique color scheme and trim finishes.  What's the CT4 interior and in-car technology like? We've criticized the design and quality of other Cadillac interiors, and although the CT4's is awfully similar to those, its lower price and market positioning make it far more competitive and, well, palatable. It may not be as expressive as the Mercedes A- or CLA-classes, but for the money, we don't think you'll be disappointed. The infotainment system is controlled by an 8-inch touchscreen with a pair of redundant control knobs better suited to scrolling through playlists, radio stations or other menu functions. One is adjacent to the screen and volume knob, while the bigger one is on the center console. We like this setup quite a bit and appreciate the Cadillac's system's clean look and quick responses. The base setup includes wirelessly connected Android Auto and Apple CarPlay, plus Amazon Alexa integration and a choice of USB Type-A and Type-C charging.