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Luxury car brands scrambling to avoid a blue Christmas

DETROIT — When financial markets surge to new records, sales of luxury cars usually rise, too. Instead, October U.S. auto sales reports on Wednesday showed that a collapse in sales of luxury sedans is accelerating. Consumers have gradually shifted over to luxury sport utility vehicles from sedans in the past decade, but the trend — which has occurred in both the non-luxury and luxury sedan segments of the auto market — was particularly pronounced in October. Sales of Daimler AG's Mercedes-Benz S-Class, long a global benchmark for large, premium sedans, plunged 49 percent in October, and are down 24.8 percent for the year to date. General Motors' Cadillac brand said it sold just 779 of its CTS sedans in October. Demand for that car, designed to compete with German luxury sedans, is down nearly 33 percent for the year. "There's still a significant portion of the market that wants a car, but I'm sure there were people who preferred a horse to a car at one point." Cadillac's best-selling model this year is the XT5 compact SUV, which has more than doubled sales from a year ago. The shift within the luxury vehicle market away from sedans toward SUVs of all sizes is forcing some of the most prestigious brands to scramble to add SUV models to their lineups or boost SUV production to meet demand. "In the short term, there will be pressure to add (consumer) incentives, cut production or both," said Cox Automotive analyst Michelle Krebs. "And we just don't see an end in sight to this trend." The Dow Jones Industrial Average has been trading at all-time highs, usually a good sign for luxury sedans, but as major automakers reported new U.S. vehicle sales for October on Wednesday, sales for passenger cars continued their slide while luxury SUV and crossover sales rose again. According to Kelley Blue Book data, in 2007 luxury sedans made up 7.6 percent of U.S. new vehicle sales, while luxury SUVs made up 4.2 percent. Through September this year, luxury SUVs made up just over 7 percent of the market, compared with 4.9 percent for luxury sedans. In the short term, luxury brands could use holiday season sales promotions to clear slow-selling sedans off dealer lots, analysts said. Toyota's Lexus brand said on Wednesday it will launch its "December to Remember" year-end sales promotion for the 18th straight year.

Cadillac confirms 'Blackwing' name, manual gearboxes for pumped-up CT4-V, CT5-V

Cadillac officially confirmed Tuesday that the high-output variants of its new CT4-V and CT5-V sedans will be dubbed "Blackwing," sharing a nameplate with GM's stillborn twin-turbocharged V8. As an added bonus, company representatives said for certain that both of Cadillac's new super-sedans will be offered with a manual transmission, confirming long-standing rumors to that effect.  "The Blackwing name has come to represent the very best of Cadillac performance engineering, craftsmanship and technology," said Cadillac chief engineer Brandon Vivian. "The new CT4-V Blackwing and CT5-V Blackwing build on the brand’s respected legacy of ultimate-performance driving experiences and elevate them even further." Cadillac says the two Blackwing sedans, which are successors to the critically acclaimed ATS-V and CTS-V, will represent "the apex of Cadillac performance and driver engagement." The company also remained mum on just what to expect in terms of capability, teasing only the fact that both the CT4-V and CT5-V Blackwing posted quicker lap times in testing at Virginia International Raceway earlier this year than their predecessors did.   Rumors have pointed to the CT5-V Blackwing making use of the company's supercharged 6.2-liter V8, which also powered its predecessor. The 6.2 shares its architecture with the company's flagship, naturally aspirated V8, making it an economical choice for powering performance cars. The smaller CT4-V is likely to be motivated by a turbocharged 6-cylinder. They will also be available in limited numbers, though Cadillac's announcement did not elaborate on just how many (or few, as the case may be) will eventually be built, or how many model years to expect. The CT6-V, which carries the 4.2-liter V8 that shares the "Blackwing" name, saw only limited production before being axed.  The V8 itself may find a new home down the road, but for the time being, it's toast.  Cadillac assured us that more information on the new CT4-V and CT5-V Blackwing will be come along soon enough. For now, at least we know what they're going to be called.  Related Video:    

2014 Cadillac CTS starts $7k higher than last model at $46,025*

The redesigned 2014 Cadillac CTS will be more powerful, stylish and luxurious than its predecessor, but it will also be much more expensive. With a new starting price of $46,025 (*including $925 for destination), the 2014 CTS represents a price increase of more than $7,000 compared to the 2013 model, but it should be more appropriately sized and equipped to take on rivals like the BMW 5 Series and Mercedes-Benz E-Class, which start at $47,800 and $51,900, respectively.
Available trim levels - referred to as Collections - include Luxury, Performance and Premium, offering either a 2.0-liter turbocharged inline four-cylinder or a 3.6-liter V6 and the choice of either rear- or all-wheel-drive configurations. For more performance, the all-new CTS Vsport model will have an asking price of $59,995. This 420-horsepower model is more powerful than both the BMW 550i and Mercedes E550 and about $2,000 less expensive than both.
There's still no word on what Cadillac has in store for a next-gen CTS-V sedan, but we're guessing power and price will both rise considerably. Scroll down for more info on the 2014 CTS that is set to go on sale this fall.