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GM laying off 510 amidst slow Cadillac, small car sales

General Motors is laying off about 510 workers from two factories beginning in January, and it could be months before the automaker needs some of that latent capacity to come back on line. A combination of poor sales and high dealer inventories are prompting the cutbacks, according to Automotive News.
The largest changes come at GM's Lansing Grand River plant, where the Cadillac ATS and CTS are made. An entire shift of about 350 workers is being laid off, but the automaker hopes to find positions for some of them at other nearby factories. The decision leaves just a single shift building vehicles there. According to Automotive News, the move is partially spurred by Johan de Nysschen's plan to make Cadillac a more exclusive brand.
The lost shift will likely return for production of the next-generation Chevrolet Camaro at the plant, according to the report, but GM isn't saying when that will be. A previous announcement from the Canadian Auto Workers union indicated that the Oshawa, Ontario, factory would lose the coupe in late 2015 or early 2016.

Cadillac ATS failing to command BMW 3 Series-like pricing as hoped

The BMW 3 Series has long been the benchmark for small and sporty luxury vehicles, but the Cadillac ATS has come on strong in its short time on the market as a true rival in this segment. As impressive as Cadillac's new compact sedan is, however, Automotive News is reporting that the car is still lagging behind the 3 Series when it comes to actual transaction pricing.
According to the article, the average transaction price for the ATS is $39,459 while the 3 Series is at a much larger $44,764, but, just as importantly, Cadillac has about $500 more in incentives on the ATS compared to BMW. Transaction prices are much closer to cars like the Mercedes C-Class and Audi A4. Of course, this is all with the ATS trying to take on its small,sport sedan rivals with a single bodystyle and limited powertrain options compared to the numerous options available from the German automakers in this class.
This uneven battle won't last long, though, as recent spy shots have revealed that Cadillac is hard at work on a high-performance ATS-V and an ATS Coupe. No official word as to when either of these models will be unveiled, but with auto show season set to kick off, we're expecting sooner rather than later. The best news for the ATS is that the Automotive News says sales of the ATS are on target and that 74 percent of ATS buyers are new to Cadillac - two important factors for the brand as it tries to break into this tough segment.

Lego's 18.5-inch Ghostbusters Ecto-1 will make you feel like bustin'

If there's something strange in your neighborhood, Lego has something to help you take care of those non-terminal repeating phantasms or class-five full-roaming vapors. This week, it announced a supremely detailed version of the Ecto-1, the iconic 1959 Cadillac Miller-Meteor ambulance from the 1984 film classic, Ghostbusters. The set is comprised of a whopping 2,352 Lego pieces and when completed, will measure 18.5 inches long. It's one of the more accurate Lego vehicles the company has created, and features a steering box connecting the steering wheel to the front wheels, hinged doors and an opening hood with replica V8 engine inside. Like the movie car, it's packed with ghost-fighting gadgetry. There's a rotating ghost-sniffer activated by the wheels, a gunner seat that deploys from one of the rear doors, and a roof rack stacked with loads of spirit-trapping gear. Lego says it's even got some easter eggs that will be discovered as the kit is assembled. Lego says that two automotive pieces were developed specifically for the Ecto-1: a 6x14 curved windscreen and a five-module steering wheel. These should translate well to other vehicles in the future or for custom builds. Notably, this kit was designed by the Michael Psiaki, who created Lego's James Bond Aston Martin DB5 kit. The set is released as a tie-in with the upcoming Ghostbusters: Afterlife movie. It was supposed to be released this summer but was delayed until (as of now) June 2021 as a result of the COVID-19 pandemic. As for the Ecto-1 kit, it will hit shelves Nov. 15 just in time for holiday shopping.