1995 Cadillac Fleetwood Brougham 45k Miles on 2040-cars

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6 luxury car brands to watch in 2024

2023 was a healthy year for the auto industry, and even with incentives returning and dealer lots filling up, there's plenty to like about the market if you build luxury automobiles, and we expect 2024 to be more of the same, which makes luxury-segment rivalries all the more interesting. Top luxury car brand rivalries? Well, that sounds downright uncivilized. But we know better, don't we? And when every quarterly sales update is an opportunity to remind somebody else that they bought the wrong status symbol, well, who can resist? Certainly not the diehard customers who fly their favorite brands' banners high.  Read more: Auto sales: Industry records best year since 2019 Read more: 2023 auto sales and 2024 preview: Ford Bronco vs. Jeep Wrangler This is a tricky segment to define, but essentially, we're looking at luxury car brands with depth to their portfolios and dealerships that exist to attract real-world customers. The Bentleys, Rolls-Royces and McLarens of the world are luxury cars, certainly, but we're more concerned with brands that have a bit more mass appeal — manufacturers who treat supply constraints as fiascos rather than features. If you disagree with our selections, feel free to let us know in the comments.  And since we're mostly concerned with finishing order, the luxury brands and totals featured here may change as new data come in throughout 2024. Due to the wild swings of the past several years, we're treating 2023 as the baseline by which we'll measure sales performance. And rather than rank brands vs. their finishing order in 2022, when supply-chain and inflationary issues still played havoc with sales figures, we're starting 2024 off with a clean slate.  The mainstream luxury segment is always a dogfight, but with their varied approaches to electrification all of the major luxury brands are in the midst of reshaping the premium landscape. Who is doing it right? Well, according to U.S. shoppers, the usual suspects are up to their old tricks.

Hottest Cadillac CT4-V and CT5-V rumored to offer manual transmissions

We recently received one large detail to fill in the picture of the hottest versions of the Cadillac CT4-V and CT5-V, the sedans maybe or maybe not called Blackwing. As you know, due to a platform switch caused by cost cutting at parent GM, the 4.2-liter twin-turbo Blackwing V8 won't figure in the equation because it won't fit in the engine bay of either sedan. The new, gone-too-soon engine is too wide and too tall. The hottest V models will turn to stalwarts in the range, the CT4-V appearing to get the 3.6-liter twin-turbo V6 used in the departed ATS-V, the CT5-V working with the 6.2-liter supercharged V8 also put to use in the Chevrolet Camaro ZL1 and C7 Corvette Z06. But all of this could mean good news for three-pedal enthusiasts; both engines have been paired with manual transmissions previously, and Muscle Cars & Trucks says both of the coming flagship V models will get manual transmissions. We've expected a manual in the CT4-V. Not only did GM President Mark Reuss say, "Cadillac will make manuals in V-Series" during the launch of the milder V variants, but spy video of the CT4-V from last summer captured a camouflaged CT4-V looking and acting like a car with a manual gearbox. However, no one surmised that the CT5-V would get a manual, too. None of the bigger sedan's competition is sold with a stick shift, and the retired CTS-V with the same 6.2-liter supercharged V8 was only sold with an eight-speed automatic, while just one aisle over the Camaro ZL1 offered a six-speed manual and the Corvette Z06 a seven-speed manual. The last time Cadillac put a row-your-own in the midsize luxury scorcher was the second-gen CTS-V — the one that came in a wagon bodystyle, too — which paired a supercharged LS9 V8 derived from the C6 Corvette ZR1 and a six-speed Tremec manual. MCT doesn't cite any sources, so take this as rumor for now. It's possible to read Reuss' statement in line with this rumor, though. The assumption has been that the plural "manuals" referred to multiple stick shifts going into multiple CT4-V sedans, whereas he could have meant there will be two manual-equipped sedans in the V-Series range. We'll hope for the best and see what pops out of the transmission tunnels on both sedans when they debut later this year. Related Video:

Cadillac sales chief Peffer resigns amidst slow sales

Cadillac continues to hemorrhage executives, as it's just seen its fourth high-level departure in the past year. Vice President of Global Strategic Development Don Butler (who defected to Ford) and European President and Managing Director Susan Docherty both left the company of their own volition, while Chase Hawkins, Cadillac's vice president of sales and service, was fired following a "violation of policy" in July of 2013. Strangely, it's Hawkins' replacement, Bill Peffer (shown above), who has handed in his papers this time around.
"Bill left to pursue other interests. Kurt McNeil replaces him, effective immediately," spokesman David Caldwell told Autoblog via email.
McNeil last held the VP of sales and service position back in 2012. He's currently the vice president of US sales for all of General Motors. According to The Detroit News, McNeil will take on the post in what is likely an interim capacity.