1992 Cadillac Fleetwood Base Coupe 2-door 4.9l on 2040-cars

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Cadillac's de Nysschen won't budge on raised pricing

According to new Cadillac boss Johan de Nysschen, it will take between 10 and 15 years to elevate GM's top brand, which was once hailed as "The Standard Of The World," back to prominence in the minds of American customers. And to hear the executive talk of it, the brand is going to have to be willing to see sales falter in the near-term before they recover:
"Either you have to bring your volume aspirations into alignment with reality and accept that you will sell fewer cars... Or you have to drop the price and continue to transact at the prices where you were historically... I think the logical conclusion is that it's better to build off a very solid base in terms of [product] credibility, charge a fair price for the car and realize you have to wait until the volume comes."
In other words, sales will fall before they rise, and the brand has to be okay with that. Notice, too, that de Nysschen speaks of "a fair price" for Cadillac cars and utility vehicles. In this case, "fair" means more than many of the brand's traditional buyers are accustomed to, and roughly in line with the brands and machines Cadillac believes it is competing against. For instance, the newly enlarged 2014 CTS carries a suggested retail price that is over $6,000 higher than it was in 2013, and some trim levels boast an even higher price premium over the models they replace.

GM will recall more than 3.3 million vehicles in China for suspension defect

BEIJING (Reuters) - General Motors' joint venture in China, Shanghai GM, will recall more than 3.3 million Buick, Chevrolet and Cadillac vehicles stating Oct. 20 because of a defect with the suspension system, China's market regulator said on Saturday. GM Shanghai said in a text message to Reuters that the suspension arm may be deformed under extreme operating conditions, but there are no known casualties related to the issue. The recall includes cars produced between 2013 and 2018, the State Administration for Market Regulation said in a statement. GM will contact those affected and repair the vehicles free of charge, it said. (Reporting by Josephine Mason and Hallie Gu; additional reporting by Yilei Sun; Editing by Shri Navaratnam and Michael Perry)Related Video: Image Credit: Qilai Shen/Bloomberg via Getty Recalls Buick Cadillac Chevrolet Safety

Cadillac gives enthusiasts an early look at its next high-performance sedans

Cadillac will introduce a pair of sport sedans named CT4-V Blackwing and CT5-V Blackwing, respectively, at 7 p.m. Eastern today (February 1). While car companies routinely drum up excitement for new models by releasing tightly-cropped or blacked-out images, Cadillac surprised us with a photo, and a TV spot that aired during the Rolex 24 at Daytona, that shows both cars in their entirety. Somewhat confusingly, the CT4-V and the CT5-V are not direct replacements for the ATS-V and the CTS-V; they're mid-range models, and they're powered, equipped, and priced accordingly. It's these flagship Blackwing variants that will pick up where the last-generation Vs left off with a significant bump in power, numerous chassis tweaks, and a more aggressive-looking design. They'll arrive in showrooms in time for the 2022 model year. Blackwing drivers won't draw unnecessary attention to themselves, because the visual changes are relatively subtle. Riding on model-specific wheels, the CT4-V Blackwing gains bigger air intakes on the front end, vents punched into the fenders, and a low-key body kit that adds a front splitter, front winglets, and a trunk-mounted spoiler. Cadillac gave the CT5-V a similar treatment, and it mounted the rear wheels on surprisingly wide tires. Cadillac pointed out the Blackwing sedans benefit from the world's fastest-reacting suspension system. It's likely the fourth evolution of its magnetic ride control technology, which it detailed in October 2020.  While full specifications remain under wraps until the duo's unveiling, we know that both sedans will be available with a six-speed manual transmission. It's reasonable to assume that an automatic (likely the familiar 10-speed) will be offered as well. As for what's under the hood, our crystal ball tells us that the CT5-V will land with a V8 engine, though it won't be the short-lived twin-turbocharged Blackwing unit that gave both cars their name. Enginers might have selected an evolution of the CTS-V's 6.2-liter. As for the CT4-V, it will receive the ATS-V's 3.6-liter turbocharged V6. Both models will be exclusively available with rear-wheel-drive. Enthusiasts who want to secure an early built slot will have the chance to reserve a 2022 CT4-V Blackwing or a 2022 CT5-V Blackwing by visiting Cadillac's website shortly after the sedans are unveiled on February 1. As we previously reported, the first 250 units of each car will wear a numbered plaque on the steering wheel.