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Hottest Cadillac CT4-V and CT5-V rumored to offer manual transmissions

We recently received one large detail to fill in the picture of the hottest versions of the Cadillac CT4-V and CT5-V, the sedans maybe or maybe not called Blackwing. As you know, due to a platform switch caused by cost cutting at parent GM, the 4.2-liter twin-turbo Blackwing V8 won't figure in the equation because it won't fit in the engine bay of either sedan. The new, gone-too-soon engine is too wide and too tall. The hottest V models will turn to stalwarts in the range, the CT4-V appearing to get the 3.6-liter twin-turbo V6 used in the departed ATS-V, the CT5-V working with the 6.2-liter supercharged V8 also put to use in the Chevrolet Camaro ZL1 and C7 Corvette Z06. But all of this could mean good news for three-pedal enthusiasts; both engines have been paired with manual transmissions previously, and Muscle Cars & Trucks says both of the coming flagship V models will get manual transmissions. We've expected a manual in the CT4-V. Not only did GM President Mark Reuss say, "Cadillac will make manuals in V-Series" during the launch of the milder V variants, but spy video of the CT4-V from last summer captured a camouflaged CT4-V looking and acting like a car with a manual gearbox. However, no one surmised that the CT5-V would get a manual, too. None of the bigger sedan's competition is sold with a stick shift, and the retired CTS-V with the same 6.2-liter supercharged V8 was only sold with an eight-speed automatic, while just one aisle over the Camaro ZL1 offered a six-speed manual and the Corvette Z06 a seven-speed manual. The last time Cadillac put a row-your-own in the midsize luxury scorcher was the second-gen CTS-V — the one that came in a wagon bodystyle, too — which paired a supercharged LS9 V8 derived from the C6 Corvette ZR1 and a six-speed Tremec manual. MCT doesn't cite any sources, so take this as rumor for now. It's possible to read Reuss' statement in line with this rumor, though. The assumption has been that the plural "manuals" referred to multiple stick shifts going into multiple CT4-V sedans, whereas he could have meant there will be two manual-equipped sedans in the V-Series range. We'll hope for the best and see what pops out of the transmission tunnels on both sedans when they debut later this year. Related Video:

Cadillac exec realizes ELR pricing was stupid high

At least one Cadillac exec has finally started to come to terms with something we knew all along: the initial $75,000 price for the ELR plug-in hybrid was way too high. The bad decision in part led to the model selling just over 1,000 units last year. Company marketing boss Uwe Ellinghaus recently gave an interview to Bloomberg where he discussed what went wrong. "The MSRP was, indeed, a mouthful," Ellinghaus said to Bloomberg. "We overestimated that customers would realize our competitors were naked at that price." People balked at the ELR's price from the very start, and dealers were receiving $5,000 at one point just for getting customers to test drive the PHEV. Later, some incentives for buyers were as high as $14,000. Cadillac planners saw a conundrum when it came to the ELR's price. Too low of a figure was thought to bring the model close to the Chevrolet Volt, and $75,000 was also believed to signal Caddy's PHEV as something special. "We just wanted to make this a statement for the brand of how progressive we are," Ellinghaus said to Bloomberg. Cadillac is now working to rehabilitate the ELR's reputation with a host of updates for 2016. Buyers get a 25-percent boost in powertrain output, additional standard features, and the whole package comes with a $9,000 drop in price. The tweaks should help the luxurious PHEV make a better second impression. Related Video:

These are the top luxury cars bought by people entering the segment for the first time

Let's say you just got a big promotion at work or the kids are moving out of the house, and you finally have some extra money. You decide to blow it all at once and treat yourself by upgrading your ride. Naturally, you look to a luxury automaker. What do you choose?
Models like the Audi A3 and Mercedes-Benz CLA-Class may be tailor-made to introduce buyers to the premium segment, but a new study finds that they don't garner the highest rates of non-luxury customer conquests. It turns out that a Volvo leads among folks moving up to a premium brand, and it isn't even one that's made anymore, at that.
A recent study by Polk and IHS Automotive looked at what models had the highest rates of buyers upgrading from a non-luxury segment. The information comes from its new vehicle registration data through April 2014. All ten top models boasted conquest rates of over 50 percent, but the Volvo C70 led the field with 68.01 percent of its customers coming from non-premium brands.