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GM promises to add 20 EVs and fuel-cell cars to lineup, paid for by SUVs

DETROIT — General Motors outlined plans on Monday to add 20 new battery electric and fuel-cell vehicles to its global product lineup by 2023, financed by robust profits from sales of gasoline-fueled trucks and sport utility vehicles in the United States and China. "General Motors believes in an all-electric future," GM global product development chief Mark Reuss said on Monday during a briefing at the company's suburban Detroit technical center. Future generations of GM electric vehicles "will be profitable," Reuss said, but added it was not clear when GM could make all its new vehicle offerings zero-emission electric cars. Regulators in China and some European countries have floated proposals to ban internal combustion engines by 2030 or 2040. "We will continue to make sure our internal combustion engines will get more and more efficient," Reuss said. GM shares were up more than 4 percent in midday New York trading on positive comments from Rod Lache, auto analyst at Deutsche Bank. Automakers, including electric vehicle market leader Tesla, lose money on electric cars because battery costs are still higher than comparable internal combustion engines. The company offered sneak peeks of three EV prototypes: a Buick SUV, a sporty Cadillac wagon and a futuristic pod car wearing a Bolt badge. GM funds its forays into new technology using a river of cash generated by old-technology vehicles popular with its core customer base in the United States heartland. In comparison, Tesla has burned through an estimated $10 billion in cash and has yet to show a full year profit. GM earned more than 90 percent of its $12.5 billion in pretax profits last year in North America, amid robust demand for its lineup of large sport utility vehicles and pickup trucks. The company's profitable operations in China rely on consumer demand for an expanding lineup of gasoline powered SUVs. GM has previously announced plans to make some of its future electric vehicles capable of driving themselves in robot taxi fleets. The company offered sneak peeks of three electric vehicle prototypes: a Buick brand sport utility vehicle, a sporty Cadillac wagon and a futuristic pod car wearing a Bolt badge. GM collaborated with Korean battery maker LG Chem to build the Bolt battery system. Company officials did not say what companies would supply batteries for the larger fleet of vehicles promised by 2023. Fuel-cell vehicles will also play a role in GM's future, the company said.

1987 Buick Grand National was made to be Kevin Hart's 'Dark Knight'

The Meguiar's booth at the SEMA show isn't the only place comedian and actor Kevin Hart is combining cars and cinema, his "Michael Myers" 1969 Plymouth Road Runner brooding in the car care products pen, while his SpeedKore "Hellraiser" 1970 Dodge Charger also menaces. Hart bought a 1987 Buick GNX last year and put it on Instagram with the caption, "Sundays are perfect for old school drives…. If you know you know." Looks like old G-Bodies are perfect for restomod builds, too, which we all already knew, but this car isn't the GNX that featured on social media. This is the 1987 Buick Grand National, one step below the GNX and half the price at the time. It's nicknamed "Dark Knight" and it's one of the stars of the Magnaflow exhaust booth at SEMA. Going back to work with regular collaborators Dave Salvaggio of Salvaggio Design and Sean Smith, of course there's a lot involved in the overhaul. Still, we appreciate how the team stayed true to the ethos of the Grand National in ways that made the build more complicated than it already was. Take the engine. The original came with a 3.8-liter V6 wearing a single turbocharger to register an official output of 245 horsepower and 355 pound-feet of torque compared to the GNX's 276 hp and 320 lb-ft. Instead of swapping it for a V8, it's been replaced with the 3.6-liter twin-turbo V6 from the Cadillac CT4-V Blackwing. And instead of leaving both turbos on, the engine junkies plumbed a single turbo in a layout recalling the 1987 engine even as it cleans up the original Chutes 'n' Ladders mess of tubes. We didn't get an output rating for the setup. The Cadillac's twin-turbo mill makes 472 hp and 445 lb-ft. in the CT4-V Blackwing. We would bet Dark Knight's engine's pretty close to that with the single large turbo at the prow, plenty of juice for a car weighing 3,545 pounds. Exterior upgrades include a custom front fascia with a carbon fiber hood and splitter. The interior shows the same tasteful restraint, polished design and nicer materials draped over the stock 1980s layout. That shifter controls GM's 8L90 eight-speed automatic instead of the original four-speed auto.  Elsewhere, Salvaggio did the same here as with the Michael Myers Road Runner, creating a custom frame to increase rigidity and get the car closer to the ground on its 19-inch HRE wheels in the Buick's original weave look.

March Madness upsets good for auto advertisers

There are no Cinderella teams left in the NCAA men's basketball tournament - the fairytales ended with Georgia State's loss to Xavier over the weekend. And even though the Sweet 16 is composed of elite teams - at the time of writing the lowest-ranked squad is 11th-seeded UCLA, which has most championships of any school in the country - there are still underdogs and surprises, and they are good for NCAA business and advertisers. Last year the March Madness Live app, which allows users to watch games on the go, was downloaded 4.5 million times, a jump of more than 40 percent over 2013. Buick sponsors the iOS version of the app, but more than a million of those downloads were for the Android version, sponsored by Infiniti since 2011. Part of Buick's engagement is a "Boss Button" on the livestream sites that can quickly mask the page with something your boss won't question you over. It also sponsors a trick-shot competition for fans, has a display in Bracket Town during the Final Four, and its cars lead the team buses through the city. Infiniti said last year's tourney increased online searches for the brand by 25 percent in March, and things are going even better this year: it's round-by-round bracket game drew 477,859 total entries in 2014, this year's game has signed up 534,350 already and the tournament has another two weeks to go. The luxury brand is all over the event, promoting the QX60 through to the Final Four, then moving its efforts to the Q50. It sponsors the Coaches vs. Cancer charity and will have an Infiniti Lounge near the Final Four venue in downtown Indianapolis. So for the two automakers keeping their own scores... come on, Wichita State! Six brackets, six chances to win a trip to #FinalFour 2016. Official rules at http://t.co/4b9GyGJ4wP. #RoundByRound https://t.co/ZCsFatVlja - Infiniti USA (@InfinitiUSA) March 19, 2015 News Source: Automotive News - sub. req. Marketing/Advertising Buick Infiniti app sports ncaa march madness