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Opel Insignia, the harbinger of a Buick, rolls out at Geneva

GM's sale of Opel/Vauxhall to French automaker PSA Groupe will take effect later this year, but new models roll out regardless, as Opel debuted its all-new 2018 Insignia flagship (and Buick Regal clone) Tuesday at the Geneva Motor Show. The midsize Insignia, which bears a great resemblance to a Mazda6, will come in Grand Sport and Sports Tourer (that is, a wagon - will Buick offer a wagon?). It is built in Russelsheim, Germany. As part of the GM-PSA deal, the two companies agree that PSA, maker of Peugeot and Citroen, will continue to supply some Holden and Buick models; Opel models form the basis for several of Buick's core products, including the Encore small crossover and Regal sedan. But as the two brands part ways, we may well see Buicks remaining Buick-y, and Opels evolving away from GM parts and designs. Seeking a little clarity on what the sale of Opel means, we asked Buick and were directed to a statement: General Motors announced an historic agreement to sell the company's Opel business to PSA Group. This is a major milestone and one that we believe will improve the business prospects of each company and deliver significant value to shareholders, customers and employees around the world. Buick and Opel have historically cooperated on a number of product programs. Buick products will not be impacted by today's announcement. We will continue to deliver our product plans with excellence and precision. Buick has delivered three consecutive years of record global sales, we are General Motors' second largest international brand, and we have built an excellent reputation for quality and customer service. The new products Buick will announce in 2017 will help us build on this momentum. The new Regal/Insignia is expected to use the same platform as the new Buick LaCrosse, which is also shared by the Chevy Malibu and Impala. They should once again be available with front- or all-wheel drive. With the Opel versions debuting at Geneva, the Buick Regal will possibly follow at the New York auto show in April. The Insignia will start at about $25,500 and has the now-customary roster of high-tech options such as active lane keeping, a heads-up display, 360-degree-vew cameras, a hood designed to increase pedestrian safety and a new Opel OnStar Personal Assistant to help book hotel rooms on the fly or search for parking spots. The car comes with turbocharged four-cylinder engine options, an eight-speed automatic, and it's 400 pounds lighter than its predecessor.

Buick might be getting a logo makeover

General Motors has finished off an extensive model overhaul for its Buick division, but along with its updated cars, the brand might also be getting a new logo. According to the Detroit Free Press, GM North America President Mark Reuss indicated that the Buick tri-shield logo could be getting a makeover, but offered no further information.
It is unlikely Buick will completely redesign or replace its current logo, but the article seems to indicate that it might return to color; although all chrome now, the logo used to feature red, white and blue shields. Head on over to the Detroit Free Press article to look at some past Buick logos including one from 1904.

Top-of-the-line 2018 Buick Regal TourX costs $43,795

Buick has unveiled an online configurator for the 2018 Regal TourX wagon, and it shows that picking the full suite of premium options puts the sport wagon at $43,795. That prices it under its Regal GS Sportback sibling and competitors like the Volvo V60 Cross Country and Audi A4 Allroad. The luxury hatchback starts at $29,995 and is available in three trim options: TourX 1SV, Preferred ($33,575) and Essence ($35,945). All are powered by a 2.0-liter turbocharged four-cylinder engine that puts out 250 horsepower and 295 pound-feet of torque and drives an eight-speed automatic transmission. Intelligent all-wheel-drive with active twin-clutch, start-stop technology and 18-inch painted aluminum wheels are also standard. There are eight exterior color options, including Sport Red and Summit White for no extra charge, and two options for the interior at no extra charge. Driver Confidence package options come with things like LED headlamps, 4-way lumbar seat adjuster and rear park assist for $1,725, and various driver-assist technologies including adaptive cruise control and forward collision alert for an additional $1,190. A panoramic moonroof will set you back $1,200. At 73.5 cubic feet with the second-row seats folded down, Buick says the TourX boasts more overall cargo space than the Subaru Outback, Volvo V60 Cross Country, Audi A4 Allroad and BMW 3-series Sport Wagon. The rear hatch area offers 32.7 cubic feet with the seats up.Related Video: