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Why Buick's future lies in China

Back in the last half of 2008 and into 2009, when General Motors was looking at too much capacity for too few customers, when it was running out of money and needing to go to the governments of the US and Canada and to the UAW for financial support, its management team was pretty much instructed by the feds to focus resources on what would create the best likelihood for a return on the investments and guarantees that it was getting. Things needed to be cut, and not just the corporate air fleet. This led to the elimination of Saturn, Hummer and Pontiac and the sale of Saab to Spyker. What remained of GM's North American brand portfolio was Chevrolet, Buick, Cadillac, and GMC. (Oldsmobile had been shuttered in 2004.) There were a variety of opinions regarding which brands GM should keep/lose during the midst of the Great Recession. Some thought GMC should be axed, but then it was pointed out that GMC essentially produced high-content Chevys, which resulted in fantastic transaction costs. Lots of money in the back of those pickups. Others thought Buick should be eliminated. The rationale was: Chevy was the mass-market brand, Cadillac was the luxury brand, and GMC helped leverage the company's investment in trucks. (Yes, even back then the F-Series was winning the pickup sales race, so it was always a matter of adding Silverado and Sierra sales to show that GM was solidly in the game.) So what was Buick? Better than Chevy but not as good as a Cadillac? Somehow that doesn't seem to be a particularly aspirational position to hold. But Buick's identity didn't need to be worked out in 2008-09 because there was a single compelling reason to keep it: China. According to official GM history, Pu Yi, the last emperor of China, Dr. Sun Yat-sen, the first provisional president of China, and Zhou Enlai, a Chinese premier, "Either owned, drove or were driven in Buick automobiles." What's more: "According to statistics from the Shanghai government, in 1930 one out of every six cars on the city's roads was a Buick." Which is to say that Buick got to China early and has a major presence in that market. When the Regal Sportback and Regal TourX were being unveiled at the GM Design Dome the first week of April, Duncan Aldred, vice president of Global Buick, gave a briefing of Buick's place on the automotive landscape.

Chevy Traverse, Hyundai Santa Fe revealed; Buick Envista, BMW M4 CSL driven | Autoblog Podcast #790

In this episode of the Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Senior Editor John Beltz Snyder. After some banter, including the discussion of an excellent tomato sauce recipe, they get into car reviews. Greg has been driving the Mercedes-AMG GLE 53, while John has been testing the BMW M4 CSL and Buick's new Envista crossover. There's lots of interesting news this week. Chevy revealed the 2024 Traverse with new looks, a new engine and on off-road(ish) trim. Hyundai gave us a glimpse at the wild styling of the next Santa Fe. Dodge might bring back the Stealth nameplate as an SUV, and that has implications for the Durango as well. Ford, after repeatedly raising prices, has turned around and significantly discounted the F-150 Lightning across all trims. The first Tesla Cybertruck has rolled off the line as a pre-production prototype. Finally, we reach in to the mailbag and help a listener decide what to do with cars for himself and his kids in this week's Spend My Money segment. Send us your questions for the Mailbag and Spend My Money at: Podcast@Autoblog.com. Autoblog Podcast #790 Get The Podcast Apple Podcasts – Subscribe to the Autoblog Podcast in iTunes Spotify – Subscribe to the Autoblog Podcast on Spotify RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Cars we're driving 2023 Mercedes-AMG GLE 53 2023 BMW M4 CSL 2024 Buick Envista 2024 Chevrolet Traverse gets rugged looks, new turbo engine, Z71 trim 2024 Hyundai Santa Fe revealed with a radical redesign Dodge Stealth coming with new platform, looks, and powertrains in a year (Bonus reading: check out Dodge Stealth listings) Ford F-150 Lightning gets significant price cut across the full range First Tesla Cybertruck pre-production prototype comes off the line Spend My Money Feedback Email – Podcast@Autoblog.com Review the show on Apple Podcasts Autoblog is now live on your smart speakers and voice assistants with the audio Autoblog Daily Digest. Say “Hey Google, play the news from Autoblog” or "Alexa, open Autoblog" to get your favorite car website in audio form every day. A narrator will take you through the biggest stories or break down one of our comprehensive test drives. Related video: Green Podcasts BMW Buick Chevrolet Dodge Ford GM Hyundai Mercedes-Benz Tesla Truck Crossover SUV Electric Future Vehicles Luxury Off-Road Vehicles Performance

Bronco Scout, Ford and Rivian, and next-gen Land Cruiser | Autoblog Podcast #578

In this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Road Test Editor Reese Counts and Assistant Editor Zac Palmer. First, they dicuss recent news, including the upcoming next-gen Toyota Land Cruiser, Ford's trademarking of "Scout" and "Bronco Scout," and Ford's $500 million investment in EV startup Rivian. After that, they talk about the cars they've been driving, including the Jeep Wrangler, Cadillac XT4 and Buick Regal GS. Last but not least, they help a listener choose a new car in our "Spend My Money" segment. Autoblog Podcast #578 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Toyota promises a next-generation Land Cruiser Ford trademarks "Scout" and "Bronco Scout" Ford invests $500 million in Rivian Cars we're driving: 2019 Jeep Wrangler 2019 Cadillac XT4 2019 Buick Regal GS Spend My Money Feedback Email – Podcast@Autoblog.com Review the show on iTunes Related Video: