2014 Buick Encore Premium on 2040-cars

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2013 Buick Encore

Ignored On Arrival, But Coming On Strong
An image exists out there that perfectly conveys the fate we thought would befall the Buick Encore after its world debut at the 2012 Detroit Auto Show. The shot shows the just-unveiled Encore on stage, basking in the glow of spotlights but surrounded by a large display area that's bereft of both cars and people. Two journalists are sitting on a couch over to the side, both facing the Encore but ignoring it as they inspect their swag, and a solitary custodial engineer pushes a vacuum back and forth across a sea of gray carpet.
Like a kid with his birthday cake at a party no one came to, this little crossover's debut was largely, almost cruelly, ignored. Who can blame us, though? Two shows ago, the Motor City's main stage welcomed the redesigned Aston Martin-esque Ford Fusion, the 3 Series-assassin ATS from Cadillac and the return of Dodge to the small car game with the Dart. A fourth model for the wayward Buick brand, especially one so arguably un-Buick in form and function, did not seem to deserve the attention paid to its peers that year.

Junkyard Gem: 1956 Buick Special 4-Door Sedan

Buick was flying high in the middle 1950s, with an all-time sales record of nearly 800,000 cars sold for the 1955 model year alone. Buick stood proud in third place for new-car sales in the United States for 1955 and 1956, behind only Chevrolet and Ford. At this time, both Oldsmobile and Buick built cars on the GM B Platform, with the Buick being the swankier and more prestigious of the two. Here's one of those Buicks, found in a Denver self-service boneyard recently. The list price of this car was $2,416, or about $27,505 in 2023 dollars. Located one step down on the GM Ladder of Success, the 1956 Olds 88 sedan started at $2,226 ($25,342 now). The Oldsmobile had a 324-cubic-inch (5.3-liter) Rocket V8 rated at 230 horsepower, which was serious stuff for 1956. This 322-cubic-inch Buick Nailhead V8 made ten fewer horses for 1956, but it would be bored and stroked out to 364 cubes for 1957 (and was all about land-yacht torque, in any case). A three-on-the-tree manual transmission was standard equipment on the 1956 Buick Special, but this one has the $204 Dynaflow automatic transmission ($2,332 in today's money). The Dynaflow usually gets called a two-speed, but it drove like more of a very inefficient (yet smooth) CVT that had two manually-selected ranges. This car spent too many decades outdoors to have any chance of a restoration. As often happens with cars stored in fields in rural Colorado, someone used this Buick for target practice. The bullet holes look like little VentiPorts. Does the '56 Buick go? Va-va-va-voom!

Buick Encore GX expected to come to the U.S. alongside the popular Encore

When we posted on Buick unveiling the Encore GX at Auto Shanghai 2019 as a longer-wheelbase version of the Encore, we though the GX trim could supplant our local Encore. According to Automotive News, citing "sources familiar with the plans," Buick will sell both the Encore and the Encore GX here. Brand boss Duncan Aldred told Buick dealers in January to expect a new model this year, and it appears the slightly larger subcompact crossover is that product. GM Authority reported the same news in March, the outlet saying that Buick intends to re-create in the U.S. the "model family" strategy the carmaker employs in China. Over there, our rebadged Verano sold as the first-generation Excelle, Excelle GT and Excelle GX, the GX being the wagon version of the sedan. When the Excelle trio moved a less expensive platform for the second generation, Buick introduced a Verano model in China in both sedan and Verano GS hatchback forms. AN reported that Buick is also planning a smaller three-row Enclave for China. The Encore GX differs fundamentally from both the Chinese- and U.S.-market Encores. Our Encore, a rebadged Opel/Vauxhall Mokka, rides on the Gamma II platform. The second-generation China-market Encore rides on GM's new Global Emerging Markets (GEM) platform, an updated version of the Gamma II for regions like China and Latin America. The Encore GX rides on the Vehicle Strategy Set - Front (VSS-F) architecture. AN wasn't sure yet where our U.S.-market Encore GX will be built, but doesn't expect it to come from China. The Encore GX here will slide into the lineup between the $23,200 Encore and $31,995 Envision. Whereas the Chinese model aims to stop hemorrhaging Encore sales in China, our version will want to expand the Encore success story. Since it went on sale in 2013, the model has posted double-digit sales increases here every year save for last year. In 2018 the model sold 93,073 units, accounting for 47 percent of brand sales. There's no reason to doubt the Encore GX will boost that number.