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Buick applies the GS treatment to an electric Electra

A sporty Buick in the 21st century? A contradiction, some might think. But the product planners at Buick — usually the most conservative brand in General MotorsÂ’ stable — apparently think otherwise. Earlier this month, GM filed an application with the United States Patent office for the Electra GS nameplate, pairing the “Gran Sport” badge with a name that dates back to the first Electra model that debuted more than six decades ago. GM showed an Electra EV concept in 2020 in China and a sleek Buick Electra-X concept SUV this summer. As part of its plans to go to a fully electric lineup by 2030, Buick announced in June that an electric Electra — nice fit, no? — would be shown later this year and released in 2024. The addition of the prestigious Gran Sport badge refers back to the Buick muscle cars of the mid-Sixties, including the Skylark GS and the Riviera GS. It since has been applied to other Buicks, including the Regal GS. The brand has also indicated that it will launch at least two electric SUVs next year, but that plan might not entice some dealers to continue to sell and service Buicks: GM last month said it would offer dealerships in the United States buyouts if they balked at investing in the considerable upgrades required to service EVs. “Not everyone necessarily wants to make that journey, depending on where theyÂ’re located or the level of expenditure that the transition will demand,” Buick Global Vice President Duncan Aldred told the Wall Street Journal. “So if they want to exit the Buick franchise, then we will give them monetary assistance to do so.”       

Junkyard Gem: 1982 Buick Riviera Diesel Coupe

After appending the Riviera name to various cars during the 1950s, Buick finally made the Riviera a model in its own right for the 1963 model year. Seven more generations of Buick's rakish personal luxury coupe followed over the next 36 years, but only one ever had an oil-burning engine available from the factory. Today's Junkyard Gem is one of those cars, a vividly purple '82 Riviera with 105 horses of Oldsmobile diesel power under its hood, found in a Denver-area self-service boneyard recently. Starting in the 1966 model year, the Riviera had been living on the same platform as the Cadillac Eldorado and Oldsmobile Toronado, both of which featured radical front-wheel-drive powertrains that used longitudinal V8s powering the front wheels via sturdy chains. However, despite the common platform, the Riviera alone kept the then-traditional front-engine/rear-drive setup, making it something of a corporate oddball for the next 12 years. Then General Motors decided to downsize the Eldorado/Toronado platform for the 1979 model year, and the Riviera got those cars' front-wheel-drive rig at the same time. Sales of the smaller Rivvy were strong, no doubt due in large part to certain geopolitical events that sent gas prices skyward and caused fuel rationing and gas lines. Back in the late 1970s and early 1980s, diesel fuel was much cheaper than gasoline in the United States. Mercedes-Benz and Peugeot had done reasonably well selling diesel-engined cars here during the 1970s, and so General Motors developed a diesel-burning version of the Oldsmobile 350-cubic-inch (5.7-liter) V8 engine. As was typical of naturally-aspirated automotive diesels of the time (every modern car's diesel engine is turbocharged), horsepower was miserable but torque was strong; the engine in this car was rated at 105 horses and 205 pound-feet. The 5.7 diesel first showed up in the Riviera for the 1981 model year. The base engine was a 4.1-liter version of the Buick V6, while the oil-burning Olds cost an extra $924 (about $3,206 in 2023 dollars). A comfortable and smooth-riding Riviera with the cheap fill-up price and long range of diesel sounded great, even if you had to line up with Freightliners and Peterbilts to get to a pump, but there were problems. Oh, so many problems! Oldsmobile's 350 V8 had been around since 1968 and it had proven to be both reliable and powerful.

GM announces net 220 job increase as Trump visits Michigan

GM announced today that about 900 jobs would be added (or, importantly, retained) ahead of President Trump's arrival in Michigan, where he is expected to discuss his plan to roll back fuel economy standards. The timing of the announcement is almost certainly not coincidental, as appending it to a Trump visit gives it a higher profile and dovetails with the President's jobs agenda. It's less likely the decision itself was made for those reasons, but the free PR boost is a nice bonus. As for those 900 jobs themselves, they aren't all new jobs. The only net gain is approximately 220 jobs at the Romulus Powertrain Plant, which produces the 10-speed automatic transmission that's proliferating through the company's lineup. The 180 jobs at Flint Assembly and 500 jobs at Lansing Delta Township are retained jobs – that is to say, spots the company found for workers who would otherwise have been laid off. By the way, the Flint jobs will help with production of heavy-duty pickups, and the Lansing jobs are to produce the Chevrolet Traverse and Buick Enclave. Finding jobs for manufacturing workers in the auto sector, whether new or retained, is admirable. No matter how GM couches it, the company has created or retained a total of 7,000 jobs this year, and its total reinvestment in US production is around $1 billion. But these decisions are business ones, not political ones – timing the announcements to make them seem inspired by economic policy, or the political situation, is simply smart PR. Related Video: Image Credit: Bill Pugliano/Getty Images Celebrities Government/Legal Buick Cadillac Chevrolet GMC