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2019 Buick Envision First Drive Review | Still not a standout

ATLANTA – "We're in the fashion business," executive chief engineer Rick Spina told us as he introduced the 2019 Buick Envision. "Except with a lot of technology." Spina was referring to the changing whims of new-car buyers, which have prompted Buick to give the compact Envision crossover its mid-generational update early — just 18 months into its lifecycle — and drop its prices across all trim levels. As with much of our consumer goods, the Envision is made in China. That doesn't seem to have hurt it in the market, even though it wears the badge of one of the most quintessentially American brands out there. It even aced the IIHS crash tests, putting it in league with Volvo, Mercedes-Benz and Lexus. There's good news and bad news about how the Envision is doing. It's now the third-best-selling model in the Buick portfolio, behind the three-row Enclave in second place and the surprise hit Encore subcompact crossover in first. Sam Russell, Buick's director of marketing, reported 73 percent growth in the past nine months versus the first half of its market life. A full 60 percent of Envision buyers are new to the GM family, too, and Russell says that nearly half of those are likely to buy another Buick SUV when the time comes to trade in the Envision. And yet, the Envision trails in luxury compact-crossover sales, behind mainstays such as the Audi Q5 and Acura RDX, even amid crossover demand in the U.S. that has companies like Nissan posting record sales numbers and Ford canceling a redesign of the Fusion. Our test of the 2017 Envision found it competent, but lacking that "X factor" that would send buyers of German and Japanese marques flocking. Instead, we compared it to the Jeep Grand Cherokee and Hyundai Santa Fe Sport, and deemed those both better values. Perhaps Buick feels the same, because the base 2019 Envision now starts at $32,990, a $2,000 cut from last year. The Preferred trim level sees a greater drop of $2,400, to $34,495. Rounding out the naturally aspirated 2.5-liter grades, the Essence's price falls $1,900 to $36,795. The turbocharged 2.0-liter Premium and Premium II trims get a discount of $1,600 and $1,400, respectively. With those prices come changes that Buick hopes will make the Envision a more compelling prospect. Outwardly, the Envision sports a new grille, a winged affair to replace the 2018's waterfall and bring it in line with the rest of Buick's lineup.

New Buick Envision model spotted in China, expected here this year

At GM Capital Markets Day in February, GM North America president Barry Engle said the U.S. market can expect "updated models of Chevrolet Equinox and Traverse, Buick Envision and Enclave, as well as GMC Terrain." We've seen the Equinox and Traverse, and although we weren't aware, we've seen the Envision. Buick showed an EV crossover concept in 2018 called the Enspire, and it was thought to preview an eventual production model called the Enspire that's been spotted in various places testing under heavy camouflage in the U.S. GM, in fact, applied to trademark the Enspire name twice in the U.S. The model's final production form got an early reveal in China thanks to the Ministry of Industry and Information Technology, and according to GM Authority, a branding redirection has led to the crossover being called the Envision. Assuming this is the model that comes to the U.S., it will share dealer space with the current Envision imported from China. Motor1 writes that Chinese site Auto Home alleges the name Envision S will distinguish the new product, and the tailgate in the low-res photo plausibly shows an S after the model name. That doesn't mean it would get the S suffix here, though. It's not clear if the coming crossover grows in size compared to the standard Envision the way the Encore GX expanded a touch over the Encore. The marquee difference will be that the new Envision is more luxurious in looks, equipment, and features. There are few details, but it's thought the Envision S sits on the same E2 platform as the Cadillac XT4, and will use the same 2.0-liter turbocharged four-cylinder in the Cadillac paired with the automaker's nine-speed automatic. In the XT4, that mill produces 237 horsepower and 258 pound-feet of torque, but across all its applications in the GM stable it makes anywhere from 230 to 237 hp.    What we can see is that the new CUV takes the Envision name in a more dynamic direction, starting with a trim upper front fascia that puts narrow headlights astride a wide grille clearly derived from the concept, the lower front fascia with chrome-lined outer intakes that recall the Aston Martin DBX. A diffuser-looking silver trim piece in front is mirrored in back. A sloping roof helps create the slim profile, leading to a trim backlight, thin taillights, and strong horizontals on the bumper that emphasize width.

Buick has best sales year ever, delivers over 1M cars globally

If there are any lingering doubts why General Motors held onto Buick while killing Pontiac, Hummer and Saturn, one only has to look at the sales numbers from 2013 for the real answer. Thanks largely to strong sales in China, Buick set a global sales record last year by selling more than one million vehicles.
The lion's share of Buick sales came from China, which sold more than 809,000 units - about four times more Buicks than were sold in North America as a whole. In the US, the Buick Encore accounted for almost half of all US sales with 97,311 units as Buick spent the summer trying to keep up with demand of the subcompact crossover. Likewise, China-only models like the GL8 minivan and Excelle sedan (same as the US-spec Verano) were strong sellers in that market.
For good measure, Buick more than doubled its sales in Mexico with 2,319 units. Scroll down for the full press release.