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2016 Buick Regal prices slashed

The Buick Regal is getting an aggressive price cut for the 2016 model year to keep pace in a crossover-centric world and its own hyper-competitive midsize sedan segment. The 2016 Buick Regal GS now starts at $35,915, after a $925 destination charge, which amounts to a $3,320 price cut compared to 2015. There's no de-contenting associated with the cost decreases either, and the vehicles are now available with Apple CarPlay. The lower prices follow through much of the lineup. The 1SP Premium model sees a $2,535 savings at $33,415 after destination; the 1SL trim falls $1,000 to $30,840; and the 1SV maintains at $28,915. The decision to make these cuts is meant to better position the midsize sedan against its rivals. "We know consumer sentiment towards sedans has decreased," Buick spokesperson Nick Richards said to Autoblog. CUVs like the company's own Encore are where buyers are moving. "Repositioning the Regal to more aggressively compete in the midsize sedan segment is the first of many steps we are taking in advance of next year's product offensive," Buick sales vice president Duncan Aldred said in a letter to dealers, according to USA Today. The decision probably couldn't have come at a better time because the Regal has suffered so far in 2015. Through July, the company has delivered 10,928 of them, down a significant 19.3 percent from the same period last year. A recent study also found that the model was among the most likely in the US to be sold after just one year of ownership.

Buick Avenir Concept saunters into Detroit [w/video]

We'd never accuse the most recent crop of Buicks of being ugly. Then again, we'd also never argue that they're overly pretty. Instead, they waltz along a middle ground, not standing out while not causing offense. The Buick Avenir Concept occupies no such middle ground – it's gorgeous. A long hood and a short deck fit well with an evolved form of Buick's long-running design language, while traditional highlights such as the waterfall grille and portholes mingle nicely with newer touches, like a beautiful, curvaceous set of rear haunches that bleed into the rear decklid. The cabin, meanwhile, is solidly in the concept realm, with a prominent 12-inch touchscreen as its centerpiece. Like the exterior, the Avenir's cabin is an evolution of current Buick designs, with a curve that tops the dash and feeds into the doors. A higher center console is finished in buffed wood, although the majority of the interior materials appear to be fine leather. Check out our gallery of live images of the new Avenir, at the Buick stand at the 2015 Detroit Auto Show. Show full PR text Buick Explores Future with Avenir Concept New design proportion, device integration, rejuvenating interior push brand forward DETROIT – Buick introduced the Avenir concept today in advance of the North American International Auto Show – a flagship sedan exploring progressive design with new levels of passenger well-being and technology integration. The Avenir – French for future – is distinguished by its premium sports proportions and all-new interpretations of traditional Buick cues. It is the creation of a global team of Buick designers and sculptors who were inspired by historic Buick concepts, which pushed traditional boundaries, shaped future Buick models and influenced the entire auto industry. "Avenir embodies Buick design, which centers on effortless beauty and presence without pretense," said Ed Welburn, vice president of General Motors Global Design. "It demonstrates the growing international reach of Buick and offers an exciting vision of where it can go." The Avenir's sculptural surfacing, expressive proportion and Buick's signature sweep-spear bodyside visually cue an exceptional driving experience that awaits inside. "The interior is designed with the driver and passengers' comfort and well-being in mind," said Welburn.

Buick Velite Plug-In Hybrid Concept debuts to little fanfare

Buick pulled the covers off its latest Velite Concept at the Auto Guangzhou 2016 show in China. We say latest because this is actually the second time Buick has used the Velite name for a concept, the previous having been shown at the 2004 New York Auto Show. The first Velite concept was a two-door convertible; the second Velite is a four-door crossover. Enough about the name, what about the concept? Well, it's very highly stylized, and we don't really mean that in a good way. There's nothing about the Velite that screams Buick, except for its badges, of course. At the front is a compressed version of Buick's traditional waterfall-like fascia. It's flanked by slit-like LED lighting elements. The rest of the face looks to our eyes like it draws inspiration from the latest Toyota Prius. There isn't a single flat element to the Velite Concept's bodysides, in a way that resembles recent concepts from Infiniti. The last bit of styling flourish are deep recesses just ahead of the rear wheels, a look that is reminiscent of BMW's i-series of vehicles. There aren't any images showing the Velite's hind quarters, but from what we can see, that also has a QX-ish look about it. There are no shots yet of the Velite's interior, but Buick says it's "elegant" and "includes recycled materials." We wish we could see what it looks like, because the automaker says it "[points] to design trends for upcoming new energy vehicles." So, the Buick Velite Concept is a nondescript mashup of design elements that we've already seen. Under the skin, however, things are more interesting. It's a plug-in hybrid with a modular lithium ion battery. That doesn't tell us much – it could be a variant of the Chevy Volt, or it could be a different system altogether. We look forward to finding out. In the meantime, have a look at the high-res image gallery up above. Oh, and if you're wondering, the word velite traces its roots back to a lightly armored military division in ancient Rome. Related Video: