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Buick Electra E5 interior debuts with a 30-inch, 6K OLED display

After a Chinese ministry outed the Electra E5 two months ago, Buick China officially revealed the exterior about a month ago. Now it's time for the five-seat battery-electric crossover's interior. Buick's first ride on the Ultium platform not only looks good, it's full of tech. Those aspects come together in the cabin's biggest lure to the eye, the Virtual Cockpit and its 30-inch EyeMax curved LCD screen. The manufacturer says that in addition to 6K resolution, the screen can display one billion colors — a chromatic range that every mantis shrimp with a driver's license will appreciate. The tech continues in premium touches like the 12.6-inch heads-up display, 121 colors of ambient lighting, wireless Apple CarPlay and wireless phone charging. A Qualcomm Snapdragon 8155 chip provides faster processing, enables 5G connectivity, and can manage OTA updates for multiple in-car modules simultaneously. Comparing the Electra E5 interior to our flagship Enclave Avenir, it's easy to make connections in the design language. Still, there's no question the Electra represents a big evolution. The steering wheel design, sculpted seat bolsters, and floating headrests are edging toward racy. The arbitrary curves that create layers of instruments in the Enclave are gone, the Electra using each input zone naturally carve out its own space on the IP. And with Buick describing this as a large mid-sizer, the floating center console gives front occupants plenty of cubby room, rear passengers enjoying the 40.5 inches of rear legroom. Remember, this sits on the same wheelbase as the imminent 2024 Chevrolet Equinox EV, but stretches about two inches longer in overall length. The Buick's materials are expected to make an upgrade as well, with micro-perforated leather, soft-touch plastics, and brushed aluminum accents. The Electra E5 should hit the Chinese market before the middle of the year. There's a version coming for the U.S., expected to arrive in time for the 2024 model year. We're not sure how much of what we see here will carry over. We know we're looking for something more potent than the 241-horsepower, single-motor powertrain which is the only one we've heard about for the Chinese-market Electra E5 so far. But assuming it is as nice as it looks, that cabin can come as-is. Related video:

Updated Buick LaCrosse, Regal to debut at New York Auto Show

Judging by the spy shots we saw last week for the 2014 Buick LaCrosse and 2014 Buick Regal, we knew it wouldn't be much longer until we saw both sedans receive a grand debut. Today, Buick confirmed to Autoblog both cars will be introduced at the New York Auto Show next month, but no further information has yet been released about either model.
Having been on the market for an extra couple years, the changes to the LaCrosse appear to be more significant than those coming for the Regal, but both will be getting refreshed exterior designs as well as updated interiors. The Regal's new face brings it more in line with the all-new Encore and the restyled Enclave, while the LaCrosse should get a more distinctive, upscale appearance.
Both cars will be introduced exactly a month from today, and we'll be there to bring you all the coverage.

Buick could import Envision crossover from China

Reports about the Buick Envision's likely arrival in the US go back even before the midsize crossover's debut in China last year, but the brand still doesn't have a official decision about whether to bring it here. According to The Detroit News, the company is somewhat concerned about a poor consumer reaction to launching a Chinese-made model in this country. Even if Buick officials are slightly apprehensive about the public perception, the concerns might not hold back the Envision in US. An anonymous source also tells The Detroit News that the brand intends to launch the CUV early next year and wants to sell around 40,000 of them annually. However, the UAW is reportedly not happy about the possibility of a Chinese-produced model coming here. The Envision launched at the Chengdu Motor Show as a step between the compact Encore and three-row Enclave. Power comes from a 2.0-liter turbocharged four-cylinder with stop/start and 256 horsepower and 260 pound-feet of torque. Buick offers the CUV with a six-speed automatic and all-wheel drive. The interior features active noise cancellation and an eight-inch infotainment system. The Envision also seems like a natural fit for Buick in the US due to the obvious hole in its CUV lineup, and the abundant rumors suggest that the brand sees the possibilities for it. The company now needs to decide whether to take a chance here and offer a vehicle from China.