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Buick asks design students 'What could a Buick sedan look like in 2030?'

When you think of daring concept cars or emotional design-student projects, Buick probably isn't the first brand that comes to mind. It's not for lack of concepts; when General Motors ran down 11 concept-car highlights from Buick's 110-year history, three of them are from the past 15 years, with other experiments in that same timeframe like the Black Hawk, Centieme and Cielo left unmentioned.
But the company still thinks about them even if we don't. It ran a contest for students at Detroit's College for Creative Studies to create a Buick for the year 2030 that would incorporate future materials and transportation needs, and nanotechnology.
Best exterior design went to Sam Kenny for his Neo Classical Buick, Justin Salmon took honors for innovative material use, like having exposed algae on the bodyshell to generate energy, and Namsuk Lee nabbed best overall concept and best interior for his Buick Vision Sedan. You can read more about the design challenge and winners in the press release, and hear students talk about what went into the work in the video below.

Buick Avenir will be made...as a trim level instead of a car

Almost two years after Buick showed the gorgeous Avenir concept, the company announced the Avenir name will reach production. Specifically, it will be a top-tier trim level for 2018 model year Buicks. It's taking a page from GMC's Denali, Lincoln's Black Label, and, well, plenty of examples of extra-fancy sauce. This is disappointing news for fans of the concept, but they can take solace in the fact that the Avenir's good looks are starting to rub off on production Buicks, such as the new LaCrosse. For those interested in what this new Avenir trim will bring to the table, it's a similar formula to what many other auto brands are doing. Buick specifically compares Avenir with the Denali trim for GMC. Models with the trim will get a special 3D mesh grille inspired by the Avista concept, large wheels and unique trim finishes outside. Inside, Avenir models will receive a nicer interior, which Buick generically described as having "unique seat details" and "modern trim materials." Cars equipped with the package will also get a smattering of Avenir badges. Avenir looks like a win-win: interested buyers get some extra cachet and bragging rights and Buick gets to load high-profit options on it cars and SUVs. Buick's inspiration for the Avenir trim is a bit strange, though. The company says it is "inspired by Buick's evolving customer base," which includes women and owners of competing products. Apparently both groups are buying Buicks in greater numbers, and the company also says that many of their customers opt for the most expensive trims. While it seems straightforward to tailor a package for luxury-seeking buyers, we're not sure what would make a package specifically appeal to women and people with competitors' vehicles. That being said, Buick isn't as patronizing as Cosmopolitan was with its car. In fact, quite the opposite. With Avenir, Buick is cashing in on new customers that willing to pay for luxury plain and simple, without any pandering. Related Video: Auto News Buick Luxury denali buick avenir

Pre-owned bargain alert: Buick Regal

For the past couple of years, Buick has been very aggressive in promoting short-term low-mileage leasing. The plan was to get people in the door to experience the new Buick. Once they realized Buicks are now sleek and full of Euro Chic, people might want to buy one. It's debatable if that plan worked, but one thing is for sure: There's a massive amount of low-mileage Buick Regals out there. The price of Regals is all over the map due to lease returns and dealers aggressively discounting 2015 models to get rid of them. But at the $17,500–20,000 range there are a good number of 2013 to 2015 Regals with under 15k miles for sale. The Regal might come with 2.0L Turbo or 2.4L Hybrid. The Hybrid is a bit slow; stick with the Turbo and drive with the traction control off. They all come moderately equipped with leather, heated seats, alloy wheels, and dual-zone climate control. If you have a little more cash to spend, go for the 2012/2013 Regal GS, which is based on the Opel Insignia OPC. The Regal GS comes with 270 horsepower and 295 lb-ft from a turbo engine and a HiPerStrut suspension to reduce torque steer. They all come standard with Brembo brakes, navigation, sunroof, and premium sound system, in automatic or manual. Just make sure you budget money in your savings to replace the front tires. Trust me on this. You can purchase a Camry or Accord with some equipment for under $20,000 with a bit more miles and years than the Regal. But ultimately the Regal feels more premium, drives better, and is less boring. Make the right choice and buy something unique.Related Video: