2000 Buick Century on 2040-cars

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Chevy Bolt-based prototype may be a Buick EV for China

Late last spring, we got a look at a GM prototype that was clearly based on the Chevy Bolt EV, but with updated styling. It seemed like it could be a more crossover-styled Bolt, given the recently trademarked name of EUV. Now we get another look at the prototype, but the bodywork seems less suggestive of a Chevy, and more of a Buick. This vehicle definitely still appears to be based on the Bolt, rather than on another small GM platform. In the photos of it next to the current model, the size, wheelbase and profile are extremely similar. There are differences, though. The nose isn't as sloped or as rounded, and the rear window kicks up a little earlier. The biggest changes are in the front and rear fascias, and it's here that we see hints of Buick. There are prominent air inlets on each side of the front bumper that give the car a more aggressive look. The headlights still have a fairly rounded, organic look, but with little extensions like fangs underneath. The styled running-light section, rounded shape and the smoked lenses seem very Buick-like. The grille features a large badge that doesn't fit the shape of a bow-tie, and is more that of a round logo like Buick's. Around at the back, the full-width taillights stand out, and in the middle there is obviously a round badge, again like a Buick. The wide taillights would also be a natural evolution of Buick's current light design language that uses somewhat wide and thin lights. The rear bumper has been redesigned with new lower taillights. Now that we've established that this seems very much like a Buick, we don't think we'll see this particular version offered here with the badge. This is more likely a Buick version of the Bolt for the Chinese market, where the brand is associated with luxury and has been the spearhead for GM's electric and hybrid models. In fact, the Chevy Volt hybrid was sold there as the Buick Velite 5, which was part of a family of a electrified Velite models. This would probably also carry a Velite badge as well. While we might not see this specific Buick variant, we probably will see it offered as a Chevy in some form. With its more aggressive, crossover shape, it could be the rumored EUV model. Or it could be just a refresh of the current Bolt, since the model has been largely unchanged since its introduction for the 2017 model year. And extrapolating from this prototype, we can see how the headlights could be tweaked to tie into those air scoops as on the Suburban and Silverado.

Third 1987 Buick Regal GNX will be auctioned in January

A member of the 1987 Buick press fleet is hitting the auction block next year and it's a rarified gem: a low-mileage Regal Grand National GNX, serial No. 003 and one of just 547 models built for that year, and the last of the traditional body-on-frame, rear-wheel-drive Grand Nationals. It'll be auctioned at the Barrett-Jackson Scottsdale Auction in January. The GNX No. 003 was loaned out to publications including Autoweek, Motor Trend and Road & Track, where it racked up around 8,200 miles. "Through it all, a constant sad undertone was the understanding that 1987 was to be the final appearance of the traditional body-on-frame, rear-wheel-drive G-body (which also underpinned the best-selling Chevy Monte Carlo, Pontiac Grand Prix and Olds Cutlass)," reads a the description published on Barrett-Jackson's website. "A totally redesigned W-body Somerset Regal, with front-wheel drive and unitized body construction, was slated to replace the popular midsize Buick in 1988." So Buick opted to make "a Grand National to end all Grand Nationals" with the '87 GNX, partnering with ASC/McLaren to equip them with wheel lip flares, fender vents, 16-by-8-inch BBS rims and more aggressive tires. It left untouched the Grand National's standard Sequential Electronic Fuel Injection 3.8-liter V6 but added a larger Garrett T-3 turbocharger with a ceramic impeller, a larger intercooler, more aggressive fuel, spark and waste gate tables, and a dual exhaust system that boosted output from 235 horsepower and 330 foot-pounds of torque to 276 hp and 360 lb-ft. That was enough, Barrett-Jackson reports, to make the performance coupe quicker and faster in quarter-mile tests than the Ferrari F40 and Porsche 930 Turbo. After making the test-drive rounds in the automotive media, the car sold in 1988 as a brass hat/company official car to Fischer Buick in Troy, Mich. with approximately 8,200 miles on it. From there, it quickly sold to a local resident who drove it very little, and sold it in the spring of 1989. Since 1992, it has reportedly been kept in climate-controlled storage, totally original, unmodified and undamaged, with just 10,790 miles on the odometer today. It recently underwent a complete mechanical service and cosmetic reconditioning. You can check out the listing on Barrett-Jackson here. The first '87 GNX ever produced resides in the General Motors Heritage Collection and No. 002 is at the Sloan Museum in Flint, Mich. Interestingly, another '87 GNX, No.

General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")