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A BMW i3 will cost you $100,000 in Brazil

Brazil is a long way from the US, and the price of the BMW i3 in that South American country is even further away from what Americans pay for the same electric vehicle. But that hasn't stopped a few wealthy Brazilians from taking the plunge. The BMW i3 REx – i.e., the one with the gas-powered range-extender – is the first mass-produced vehicle of its kind to be imported to Brazil (there are a few Nissan Leaf vehicles in fleet use), and those intrepid buyers are forking over about $100,000 to own the vehicle, according to Just-Auto. The country's first 100 i3's were recently received in Sao Paolo, and about 30 of them have been sold. That pricetag is a wee bit higher than in the US, where the i3 starts under $42,000. BMW did open a $261-million factory in Brazil this year, but the i3 continues to be produced exclusively in Germany. It's not just fancy new plug-in cars and World Cup tickets that cost a lot in Brazil. The Volkswagen Golf, which retails for less than $18,000 in the States, costs about $23,000 in Brazil and the Economist ran a series of articles last year explaining how currency changes have resulted in the dollar-to-Brazilian real exchange rate surging in recent years.

History of BMW touring cars looks splendid in Adrenalin trailer

More high-quality documentaries about the history of motorsports are always welcome. When thinking about racing, we generally focus on moving forward to go a little faster or shave a tenth of a second off a lap. There's not much time to look backward. It's too bad, because there are so many fantastic stories from the sport's history. Thankfully, an upcoming doc is taking on the challenge of telling some of these tales, and it looks like a movie not to miss, especially for BMW fans.
Adrenalin - The BMW Touring Car Story mixes high-quality, vintage footage with new interviews from many of the drivers of these machines to craft what looks like a fantastic experience. Covering the period from the '60s to the modern DTM era, just the trailer shows racing from the 2002, 3.0 CSL and of course the E30 chassis M3 of the '80s. You also get to hear from legends behind the wheel like Hans-Joachim Stuck, Johnny Cecotto and Joachim Winkelhock telling their stories.
Adrenalin comes out in November on DVD, Blu-Ray and on-demand. Check out its trailer above for a taste at what it's aiming for. The documentary definitely looks like one to watch.

2015 BMW X4 gets its small-screen debut

It's easy to dismiss the 2015 BMW X4. On one hand, the high-style crossover seems more like a boardroom decision than a practical one. In a world with the 3 Series, 4 Series, X3, 3 Series GT and 4 Series Gran Coupe, is BMW really being inundated with requests for a baby X6? Of course, when we finally got behind the wheel of the CUV for our First Drive, it proved rather entertaining, and certainly the X6's global sales success suggests that it's worth the relatively low-cost risk for the Bavarian automaker.
Now, it's the general public's chance to weigh in on the latest crossover Bimmer and vote with their dollars. The X4 is just hitting showrooms in the US, and BMW is beginning its marketing campaign for it with the slogan "Embrace the Unknown." The first TV ad shows off the CUV driving through the world's major cities as they undulate like the rolling ocean. A woman flatly says phrases starting with "Go," while a synth-heavy score plays underneath that wouldn't be out of place over the end credits in an '80s sci-fi movie.
Visually, it's actually kind of a cool ad and evokes some of the special effects from Inception. Focusing on an urban atmosphere is probably a good idea, too, because the percentage of X4s going offroad is likely to be in the low single digits, if that. Now, let's see if BMW buyers are willing to embrace the unknown of the X4. Scroll down to watch it for yourself.